Health Games & Mobile Adventure Walks presentation at Berkeley
•Download as KEY, PDF•
0 likes•106 views
Health Gaming Presentation at the Kaiser Permanente-EdgeOnCollege Healthcare Innovation Technology Series at Berkeley. Presented health games and the process to design and build Mobile Adventure Walks, a free iPhone game that makes walking fun.
Recommended
More Related Content
What's hot
What's hot (20)
Similar to Health Games & Mobile Adventure Walks presentation at Berkeley
Similar to Health Games & Mobile Adventure Walks presentation at Berkeley (20)
Recently uploaded
Recently uploaded (20)
Health Games & Mobile Adventure Walks presentation at Berkeley
- 1. Games for Health The Industry, Our Story The secret story of our hero’s quest to save the underdog But, we’ll get to that...
- 2. About Us Julie Price Aaron Dence Dr. Ernie Medina Ann Beaver CEO CMO Chief Wellness Officer Designer Tech: 18 years • Fitness: 20 years • 19 years in preventive care Lead artist & game Psychology & UX • Fitness club mgmt • Exergaming expert designer at Social App Business • Marketing • Professor Lab at CITRIS, Berkeley
- 3. ~ 82% of Americans not getting enough exercise
- 4. Our Old Approaches Gyms Coaching Personal Built, tested, & (1-1 & groups) Training used new tech
- 5. We Love Games! We’ve made games for: Cleaning the house Eating chocolate Surprise superhero triathlon to save the world Scavenger hunt games for friends Games are our ...could get more people moving than superpower traditional methods
- 7. How we see the situation... Change is hard Cravings Busy schedules Environment Family & Social circles Belief in yourself There’s an underdog Complex Psychology
- 8. Games are a Superpower Games allow us to: See things in a different way Believe we have fewer limitations Distract ourselves Reframe how we feel Regularly do something that we wouldn’t have It’s not a “should”
- 9. Everyone’s Gamifying! Many allies in health gamification Ever since FarmVille
- 10. There are Games for: And games for... Preventative health Happiness Adherence to medication Relatives of depressed patients Medical students Cancer patients
- 11. Weapons in the arsenal Points Social Competition Support Basic Rewards Challenges
- 12. ! Weapons in the arsenal ING Points N Social Competition R Support WA Rewards Basic Challenges
- 13. An Interesting Controversy Intrinsic vs. Extrinsic Rewards Player Types
- 14. More Controversy Most people hate to track Winning vs. Losing Social Support meaningful vs. superficial Novelty & Sustainability
- 15. Judge of Debate? They can see through superficiality and simple manipulations The User The Player The Underdog
- 16. How to Build Games that People Will Play? What We Learned Simple questions Interviews Surveys Landing Pages Stop & smell the roses Be careful Stay in motion Constant questions Specific walk Creators Prototype Fun for kids & families Play Metrics Testing Testing
- 17. This Led to Our Game
- 18. The Experience Play Video
- 19. Become a Hero Create health games Create Adventure Walks Using our app Test health games Ours or other companies’ games Come to our Adventure Walks events! Join our Meetup
- 20. Resources Gaming: Psychology/Behavioral Economics: Social Apps Lab at CITRIS Switch: How to Change Things When Change is Hard (Book) Game Dev Conf (GDC) Student pass Drive: The Surprising Truth about What Motivates Us (Book) Reality is Broken (Book) WillPower: Rediscovering the Greatest Human Art of Game Design Strength (Book) (Book) Flourish: A Visionary New Understanding of Happiness and Well-Being (Book)
- 21. Questions? Julie Price, Julie@ShinobiLabs.com Aaron Dence, Aaron@ShinobiLabs.com
Editor's Notes
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n
- \n