My slide presentation for GDays Pampanga on April 26, 2013. Covers both basic and advanced tips on promoting a business through YouTube.

9. https://www.youtube.com/onechannel

11. https://www.youtube.com/watch?v=HB3xM93rXbY

12. https://www.youtube.com/watch?v=0mtJOu29qbQ

13. https://www.youtube.com/watch?v=WfGMYdalClU

14. https://www.youtube.com/watch?v=QziPj1_lPh8

15. https://www.youtube.com/watch?v=L7MRnt1WtCI

16. https://www.youtube.com/watch?v=xQmQeKU25zg

17. https://www.youtube.com/watch?v=GAuhUTzNwiY

18. https://www.youtube.com/watch?v=zhTJF6lHQh4

19. https://www.youtube.com/watch?v=wq5D43qAsVg

20. https://www.youtube.com/watch?v=uaWA2GbcnJU

21. https://www.youtube.com/keyword_tool http://www.google.com/sktool
Identify which keywords that your target audience will most likely use to find your video content

22. Make it easier for search engines to understand what the content is about by using the keywords on
the video’s meta data, such as on title/headline, description and tags. This will help your videos become
more findable to users.

23. There’s no doubt that search is one of the most effective ways to drive potential customers to a business.

24. Keyword usage
on meta data
Transcript
Incoming
Links
# of
views
Social
Shares
Traffic
Source
# of Embeds
# of Likes
Watch-time

28. http://blog.kissmetrics.com/2013-youtube-marketing-guide/
Increase Channel
Subscriptions
View other
videos
Build following base on
other social networks
Refer traffic to main
website or product page(s)

31. https://www.youtube.com/watch?v=58l0-Jc_bOk&list=UUCvCHN9DaKn8ON5VxDZmyhQ

32. https://www.youtube.com/yt/advertise/

33. https://www.stumbleupon.com/pd

35. Reach out to them and ask if they’ll be interested to use and embed your video, to
make their content more comprehensive – and be more useful to their audience.

36. The data available from your YouTube dashboard will allow you to get more insights on how you can
improve your channel’s audience development, viewership, watch-time, engagement, and conversions.

38. The “Will it Blend” series resulted to:
• Over 230 million total views
• 700K subscribers
• Massive brand recognition
• Guest appearances on several radio
• and TV shows.
• Won several marketing awards.
• Reported a 400% increase in sales in
2011.

39. • 12,000,000+ total views
• 200K+ subscribers
• He sells a fight training program that costs
$97 – along with other paid exclusive content
on his membership site.