The document outlines various marketing pitches and projects for different clients across industries like kitchen appliances, toothpaste, shirts, besan, banking, mobile phones, socks, housing, hotels, mattresses, and publications. Key details include unique selling propositions, branding, packaging, posters, digital and print advertising, and corporate brochures.
1. Client : Kodar
Category : Kitchen Appliances
Pitch : We have created a ‘unique’ one-
word property (USP) for each product
and a very different looking visual in
support to idea.
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6. Client : Thermodent
Category : Toothpaste
Created complete package, including
Branding to Pack, Poster and POPs
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17. Client : La Mode
Category : Shirts
Pitch : Task was to communicate
“WE HAVE NO DISTRIBUTOR NETWORK.
WE SELL DIRECTLY. THAT’S WHY YOU
GET GENUINE PRICE”
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25. Client : Rajdhani Besan
Pitch : Task was to educate people that
Why to buy ‘KHULA BESAN’ when you
can buy ‘BRANDED BESAN’ by paying
little more… very little.
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31. Client : SBI EKO
Category : Banking
Pitch : To communicate our EWS TGs in a
very simple way that they can open an EKO
account and do transactions with just one
sms. No need to go to the branch
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37. Client : Alcatel
Category : Mobile Phones
Pitch : We suggested ‘mobile-in-a-gift box’
them to boost their sale during festive
season. Box will contain a mobile with
chocolates, named it ‘Meethi Baatein’
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42. Client : Barun
Category : Socks
Task was to put Town Business as a
up-market product and Barun as
mass product.