Story R&D
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Producers Peter Katz and Don Le share why filmmakers should produce film pilots (proof of concepts) to market their projects online. This is based on their experience creating Already Gone ( http://vimeo.com/40921995 ), a short adapted from a feature script written by Bill Balas. Directed by Ross Ching, starring Harry Shum (Glee) and Shawn Ashmore (X-Men). Check out the credits here: http://www.imdb.com/title/tt2378083/
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Story R&D
- 1. STORY Ā R&D Ā Ā Peter Ā Katz Ā Ā @PeterKatz1 Ā Ā Ā Ā Ā Ā Ā Ā Ā Don Ā Le Ā @sagafron8er Ā
- 2. Already Ā Gone Ā In Ā 2012, Ā we Ā produced Ā this Ā ļ¬lm Ā pilot. Ā
- 3. Whatās Ā a Ā ļ¬lm Ā pilot? Ā
- 4. Film Ā pilots Ā are Ā prototypes Ā for Ā movies: Ā Already Ā Gone Ā started Ā as Ā a Ā 113 Ā pg Ā crime Ā script Ā wriRen Ā by Ā Bill Ā Balas. Ā We Ā adapted Ā it Ā into Ā this Ā 3 Ā minute Ā short Ā directed Ā by Ā Ross Ā Ching, Ā starring Ā Harry Ā Shum Ā (Glee) Ā and Ā Shawn Ā Ashmore Ā (X-ĀāMen). Ā Ā Ā
- 5. 2005-ĀāNeil Ā Blomkamp Ā directed Ā Ā 2009 Ā -Āāit Ā was Ā adapted Ā into Ā the Ā Ā the Ā ļ¬lm Ā pilot Ā Alive Ā in Ā Joburg. Ā Ā theatrical Ā ļ¬lm Ā District Ā 9. Ā
- 6. Film Ā pilots Ā currently Ā in Ā development Ā
- 7. Why Ā make Ā a Ā ļ¬lm Ā pilot? Ā
- 9. In Ā less Ā 8me Ā it Ā takes Ā to Ā drink Ā a Ā cup Ā of Ā coļ¬ee, Ā you Ā can Ā watch Ā Already Ā Gone. Ā Itās Ā easier Ā to Ā get Ā buyers Ā to Ā make Ā the Ā small Ā commitment Ā to Ā watch Ā a Ā video Ā before Ā reading Ā an Ā en8re Ā script. Ā
- 10. Directors Ā will Ā interpret Ā the Ā same Ā story Ā diļ¬erently. Ā Film Ā pilots Ā show Ā viewers Ā the Ā visual Ā style Ā of Ā the Ā movie. Ā Bat Ā nipples Ā Joel Ā Schumacher Ā Christopher Ā Nolan Ā
- 11. Communicate Ā unique Ā ideas. Ā Many Ā people Ā arenāt Ā familiar Ā with Ā South Ā Africaās Ā Ā culture Ā and Ā poli8cal Ā landscape. Ā That Ā said, Ā District Ā 9ās Ā Ā ļ¬lm Ā pilot Ā showed Ā ļ¬nanciers Ā it Ā could Ā resonate Ā with Ā Ā many Ā fans. Ā Ā
- 12. Exists Ā on Ā Mul8plagorms Ā The Ā Resistance Ā series Ā started Ā as Ā a Ā Ā proof Ā of Ā concept. Ā Ghost Ā House Ā Pictures Ā Ā (Sam Ā Raimiās Ā company) Ā found Ā the Ā teaser Ā online, Ā Ā then Ā Starz Ā co-Āāproduced Ā it Ā as Ā a Ā 1 Ā hour Ā TV Ā pilot Ā that Ā Ā premiered Ā on Ā Syfy Ā Channel. Ā Finally, Ā it Ā was Ā released Ā as Ā 8 Ā short Ā Ā episodes Ā on Ā Xbox Ā Live Ā and Ā iTunes. Ā
- 13. It Ā doesnāt Ā maRer Ā where Ā Ā you Ā live. Ā Sam Ā Raimi Ā op8oned Ā the Ā ļ¬lm Ā pilot Ā Panic Ā ARack Ā aher Ā discovering Ā it Ā online. Ā The Ā ļ¬lmmakers Ā live Ā in Ā Uruguay, Ā Ā a Ā long Ā way Ā from Ā Hollywood. Ā
- 14. Produc8on Ā companies Ā wonāt Ā accept Ā your Ā script Ā submissions, Ā unless Ā you Ā have Ā representa8on. Ā
- 15. Once Ā a Ā ļ¬lm Ā pilot Ā is Ā released Ā online, Ā Ā any Ā produc8on Ā company Ā can Ā see Ā it. Ā
- 16. Many Ā ļ¬lms Ā are Ā based Ā on Ā a Ā pre-Āā awareness Ā property: Ā ar8cle, Ā board Ā game, Ā video Ā game, Ā comic, Ā toy, Ā true Ā story, Ā novel, Ā TV Ā show, Ā amusement Ā park Ā ride, Ā remake, Ā sequel, Ā prequel, Ā rebootā¦ Ā ANYTHING Ā with Ā a Ā fanbase. Ā Ā Film Ā pilots Ā aRract Ā fans Ā before Ā the Ā movie Ā is Ā made. Ā Ā
- 17. Itās Ā gekng Ā cheaper Ā to Ā produce Ā and Ā distribute Ā professional Ā content Ā
- 18. āThe Ā same Ā camera Ā that Ā the Ā Peter Ā Jacksons, Ā and Ā the Ā David Ā Finchers Ā of Ā the Ā world Ā use Ā to Ā make Ā movies, Ā all Ā the Ā young Ā independent Ā ļ¬lmmakers Ā with Ā much Ā smaller Ā budgets Ā are Ā using Ā the Ā same Ā exact Ā tools.ā Ā Ted Ā Schilowitz, Ā co-Āāfounder Ā of Ā RED Ā cameras. Ā
- 19. āVideo Ā technology Ā puts Ā ļ¬lmmaking Ā back Ā in Ā the Ā hands Ā of Ā the Ā people.ā Ā Robert Ā Rodriguez Ā Ā
- 21. Developing Ā stories Ā for Ā the Ā web. Ā
- 22. Developing Ā stories Ā for Ā the Ā web. Ā First Ā 10 Ā seconds Ā of Ā a Ā ļ¬lm Ā pilot Ā MUST Ā hook Ā the Ā audience. Ā You Ā are Ā compe8ng Ā against Ā Facebook Ā and Ā Ā a Ā million Ā other Ā distrac8ons. Ā
- 23. Film Ā pilots Ā sell Ā an Ā experience. Ā Boil Ā your Ā story Ā down Ā to Ā its Ā essence. Ā Anything Ā thatās Ā not Ā memorable Ā should Ā be Ā cut. Ā Ā
- 24. Write Ā roles Ā for Ā talented Ā actors Ā who Ā are Ā looking Ā to Ā explore Ā new Ā types Ā of Ā characters Ā and Ā genres. Ā Ā Don Ā Cheadle Ā as Ā Captain Ā Planet Ā
- 25. Sell Ā the Ā sh#t Ā out Ā of Ā it! Ā
- 26. Before Ā releasing Ā your Ā ļ¬lm Ā pilot, Ā pitch Ā press Ā a Ā unique Ā story Ā that Ā would Ā interest Ā their Ā readers. Ā Ā Examples Ā from Ā Already Ā Gone: Ā Ā Wired Ā covered Ā Ā it Ā as Ā an Ā ac8on Ā ļ¬lm. Ā Mashableās Ā story Ā focused Ā on Ā innova8on/social Ā media. Ā
- 27. Shoot Ā behind Ā the Ā scenes Ā Ā pictures/videos Ā for Ā the Ā press. Ā Ā
- 28. To Ā cut Ā through Ā all Ā the Ā noise, Ā make Ā sure Ā all Ā your Ā ar8cles Ā are Ā lined Ā to Ā up Ā to Ā be Ā released Ā at Ā the Ā same Ā 8me. Ā Ā
- 29. Post Ā release Ā
- 30. Study Ā your Ā fans. Ā Facebook Ā and Ā many Ā other Ā sites Ā provide Ā info Ā about Ā your Ā community. Ā Ā
- 31. Now Ā use Ā your Ā ļ¬lm Ā pilot, Ā press, Ā fanbase, Ā script, Ā and Ā team Ā to Ā pitch Ā buyers. Ā
- 32. Make Ā something Ā cool! Ā Even Ā if Ā your Ā movie Ā doesnāt Ā get Ā ļ¬nanced, Ā you Ā will Ā s8ll Ā have Ā a Ā ļ¬lm Ā pilot Ā to Ā showcase Ā your Ā skills. Ā
- 33. We Ā thank Ā our Ā talented Ā cast/crew. Ā @Mellylee_ Ā shot Ā the Ā set Ā pictures. Ā