11. If You Plan To Use Social Media For Branding, Just Buy A Freakin Print Ad
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14. Blog to Generate More Interesting Content Median Monthly Leads* Sample size: 1,400 customers. * Includes 3 months of lead data(11/09– 1/10).
15. Create Enough Blog Content # of Blog Articles Ranges** Median Monthly Leads Sample size: 762 customers. *Based on Blog articles available at the beginning of the month over a 3 month period (12/1/09 – 2/1/10) **Each range includes article data for approximately 25% of customers. Impact of Blog Size* on Monthly Leads This group does no better than customers without blogs
16. You are a vertically integrated publisher Become Vertically Integrated Publisher
21. Facebook To Get Found -Ad social sharing plugins -Take time to moderate your page -Republish evergreen content
22. -Write guest blog posts to build links -Use Websitegrader.com and SEOmoz.com to optimize on page SEO - Give your landing pages the opportunity to rank in search