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How an API Can Power a Relationship Between a  20-Person Company  and a  4,000-Person Company
a hyperlocal news aggregator
 
 
 
Outside.in & CNN <ul><li>Data licensing deal </li></ul><ul><li>Strategic investment </li></ul>
 
 
 
 
<ul><li>MSM sites </li></ul><ul><li>Have users </li></ul><ul><li>Need content </li></ul><ul><li>Outside.in </li></ul><ul><...
 
 
 
<ul><li>CNN's Requirements </li></ul><ul><li>Prioritize affiliate stories </li></ul><ul><li>Curate stories </li></ul><ul><...
<ul><li>API Removes Friction </li></ul><ul><li>Performance </li></ul><ul><li>Ease of integration </li></ul><ul><li>Efficie...
CNN.com
 
CNN.com/politics
CNN.com/election/2010/my_elections
developers.outside.in
Talk to Me <ul><li>[email_address] </li></ul>@kenspeckle
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How an API Can Power a Relationship Between a 20-Person Company and a 4,000-Person Company

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Video here: http://mashery.blip.tv/file/4410596/

Publié dans : Technologie, Business
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How an API Can Power a Relationship Between a 20-Person Company and a 4,000-Person Company

  1. 1. How an API Can Power a Relationship Between a 20-Person Company and a 4,000-Person Company
  2. 2. a hyperlocal news aggregator
  3. 6. Outside.in & CNN <ul><li>Data licensing deal </li></ul><ul><li>Strategic investment </li></ul>
  4. 11. <ul><li>MSM sites </li></ul><ul><li>Have users </li></ul><ul><li>Need content </li></ul><ul><li>Outside.in </li></ul><ul><li>Has content </li></ul><ul><li>Needs eyeballs </li></ul>
  5. 15. <ul><li>CNN's Requirements </li></ul><ul><li>Prioritize affiliate stories </li></ul><ul><li>Curate stories </li></ul><ul><li>Filter objectionable content </li></ul><ul><li>Guarantee minimum number of stories </li></ul>
  6. 16. <ul><li>API Removes Friction </li></ul><ul><li>Performance </li></ul><ul><li>Ease of integration </li></ul><ul><li>Efficient distribution of work </li></ul><ul><li>Flexibility for new features </li></ul>
  7. 17. CNN.com
  8. 19. CNN.com/politics
  9. 20. CNN.com/election/2010/my_elections
  10. 21. developers.outside.in
  11. 22. Talk to Me <ul><li>[email_address] </li></ul>@kenspeckle

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