Changes in technology, health, transportation and a growing number of home based services (grocery delivery, Uber, home healthcare, etc.) are shifting the way that people are thinking about spending their golden years. This is especially true for Boomers. They don't want to live or spend their time and money the way their parents do. They are looking for non-traditional alternatives and different ways of living. Presented at the Leading Age Colorado Annual Conference, experts talked about the changes that are taking place, and how you can shape your community and service offerings to accommodate this next demographic wave.
26. 41.5%
35.0% 33.4% 36.6% 33.7% 27.8% 28.7% 33.4%
21.6%
120.1%
231.1%
0%
50%
100%
150%
200%
250%
Projected Rates of Growth (2010-2050) by Age Group – U.S.
AGING – THE NEW NORMAL
27. • Increased awareness of the impact of an aging
population
• Housing
• Community Development
• Transportation
• Collaboration and Partnership
CHANGES WE ARE SEEING
28. • What does it mean when 1 in 4 will be over 60 by
2030?
• What will be the impact on our communities our
government, on individuals?
• How will it affect workforce, tax base, service
delivery, transportation and housing?
• What do we need to do to prepare?
MORE AWARENESS, MORE QUESTIONS
30. HOUSING ISSUES
• Older adults prefer to remain in their homes and
communities
• Consumer demand for age-friendly
design often comes when there is
an immediate need
• Lack of range of housing options in
many communities
• Lack of affordable housing
alternatives
– One-third spend too much on housing
31. MOBILITY AND ACCESS ISSUES
• Current system is auto-dominated
• Nationally 21% of 65+ do not drive
• Limited public transportation
options/cost of specialized transit
• Men outlive their driving years by
7 years, Women by 10
• Neighborhood impact on older
adults
• Walking as physical activity
32. Together: Opportunity to move toward
effective implementation
76%
41%
37%
25%
14%
Civic engagement
Social engagement
Financial and Legal
Recreation needs
Caregiver burden
37%
28%
48%
40%
Variety of housing
options
Availability of
quality affordable
housing
2015
2010
BEST PRACTICE: PAIR WITH CASOA
34. • New zoning and Accessory Dwelling Unit (ADU)
ordinance in communities
• Additional senior housing added to housing authority
portfolios
• Redesign of community website – clearer path for older
adults looking for services
• Activation and increased effectiveness of local Senior
Commission
• More senior oriented projects in comprehensive plans
EARLY SUCCESSES
35. • Aging conversation more personal than most
planning topics
May alienate some and be a great motivator for others
• Comprehensive assessment can be
overwhelming
Few (if any) instances of single staff capacity
Small steps, incremental change and the aging “lens” are key
successes
• Every community/circumstance is different
• Regional resources can advance local initiatives –
but not without challenges
LESSONS LEARNED SO FAR…
37. • Nationally 11 million or 28 % of people over 65
live alone
• Isolation increases the risk of mortality
• Feelings of loneliness can negatively impact
physical health
• Isolation and loneliness contribute to cognitive
decline and risk of dementia
• Social isolation makes people more vulnerable to
elder abuse
• LGBT seniors are more likely to be socially
isolated
FACTS
38. • Identify where and who are isolated
• Make transportation available
• Promote a sense of purpose
• Encourage dinning with others
• Develop neighborhood groups
• Make adaptive equipment available
• Encourage travel training
• Encourage hearing and vision exams
• Reach out and support a caregiver
WAYS TO HELP AVOID ISOLATION
39. • Change is constant
• What works for one group of older
adults does not work for all
• Don’t forget the old, old
• Planning for older adults can help
us all
• We are all future old people …
if we are lucky
THINGS TO REMEMBER
51. Lives that work.
Those, regardless of age, who are drawn to experiencing meaningful connections
with like-valued, and perhaps differently minded, others.
Those who are investing forward in themselves, in their communities, and in their
own visions of what’s possible.
Those who believe we can each do our part to help bring out the best in each other
as human beings.
Those who desire an exhilarating, sustaining and highly enriching future for us all.
Those who want to experience a community of people…not just houses.
WHO WE’RE FORWHO WE’RE FOR
53. WE MAY BE FOR ALMOST “NO ONE”
There's a huge difference between "no one" and almost no one.
Perhaps almost no one will become a resident in one of our communities…
Or become a true fan…
Or tell someone else about our work and offerings…
Or push us to make our work ever better…
The chances that everyone is going to applaud us, never mind even become
aware we exist, are virtually nil. Forget trying to be all things in order to please
everyone and end up reaching no one.
Better to focus on and delight almost no one.
Adapted from Seth Godin
WE MAY BE FOR ALMOST “NO ONE”
58. IDEAL COMPANY
PARTNER
Essential Partnership Attributes:
Each partner has and demonstrates:
- a consistent awareness of and connection to Our Values
- a diligent, uplifting, and tireless readiness
- an active and on-going participation and presence in the process
- a consistent practice of integrity
- an openness for innovation
- a willingness to be connected with and contribute to the Vision for the long term
as long as it serves them to do so
- a commitment to camaraderie with all other partner/s and stakeholders
- a practiced skill to bring the Vision into reality
- an unwavering belief in the Vision and an “all in” approach to support its success
IDEAL COMPANY PARTNER
59.
60. HOME MEETS GENUINE
HOSPITALITY
The Community
- Life enriching…a focus on well-being in all respects
- Resident commitment…Preferred Lifestyle Deposits
- Co-Creative…helping shape the on-going character of the neighborhood
The Program
- On-site 21st century “facilitative” Concierge-style director
- Personalized hospitality…a light touch…just the right touch
- Community enrichment
- Shared vehicles/Shared bicycles
The Real Estate
- Smaller, “human” scale…+/- 50 dwellings
- Flexible neighborhood design
- “Right-sized” homes
- Choice of “smart environment”
- “Cool” gathering spaces
The Experience
- Relief/Ease
- Connection/Belonging
- Support/Satisfaction
HOME MEETS GENUINE HOSPITALITY
68. QUOTES
“If our intentions resonate with the movement of the
whole…then let them come to fruition.”
---Dr. Amit Goswami
“It’s the exchange of aliveness that keeps us vital.”
---Mark Nepo
“If it’s not impossible…then it must be possible”
---Tom Fanning
QUOTES
The majority of boomers plan to age in place at home. Government and organizational resources are going toward developing at-home models. But in addition to the studies we keep hearing indicating that people want to age in place at home, there is some other data we should be paying close attention to:
We are already facing a staffing crunch, this is only going to get more difficult.
Providing care in the home is extremely inefficient (windshield time)
Staffing shortages will lead to higher wages and higher cost to the consumers. There are many boomers who are financially unprepared for retirement (40% of those over 65 are still carrying a mortgage.
Boomers will have care and support needs (less healthy than prior generation, 2/3 of those 65 and over will have care needs of some sort)
Boomers account for ½ of the boom in the rental market. More mobile.
Bringing services to the home doesn’t cure isolation. Increased mortality risk from isolation is equal to smoking. Twice as deadly as obesity. Studies show that phone and email interaction is not a cure – needs to be face to face.
As people begin to live with more challenges it gets harder and harder to get out and isolation becomes much more likely.
There will be more boomers who are single and childless than prior generations.
Gerontologist Stephen Golant: “…proponents of aging in place groupthink are doing a great disservice to millions of older Americans now occupying inappropriate residential environments.”
Community – we’re focusing a lot of time and effort on hospitality because that’s what we’re hearing boomers want. Hospitality is really important but we have to be careful with this. It’s not the be-all, end all. Who really wants to live in a hotel? It would be a lonely life. The Disney philosophy teaches us to always be on stage when you’re in front of a customer. But we’re not talking about selling people concessions or helping them get on a ride here. We deal with life and death here. Tough situations. Would you want someone on stage helping you get through the loss of your spouse? Is it great to create bistros and add beer taps and world class concierge and other customer service? Yes. But we also need to focus on creating strong and integrated communities. Human beings have a basic human need to belong. A hotel would never promote staff using guest areas, for example.
Purpose – again, the hospitality model teaches us to serve people. But serving people and “doing for” strips away opportunities for purpose in life. People need a role to play. How can we re-power older adults? Ibasho concept. Connections committee example. With the economic status of many boomers (X percent plan to work until they drop) and the critical staffing shortage we will be facing, should we be focusing more time on models where people can work and live in a community? It does present some really sticky challenges so that’s why it’s probably even more important to start thinking about this now.
Re-Powerment – Choice is important to everyone, being in charge of your own life. Taking ownership of the community. Different than empowerment where “we” decide where and when to give someone power. Re-powerment returns power to where it should lie. With elders. This isn’t always easy. It means we have to let go of what we have in our minds about how things should work. And we’ve conditioned elders to fall into line. “Can I do this?” WHRK example, Clermont college. It’s when you ask, what’s next, who will you become, what can this community become that the magic happens. “Much of person-directed care is just bossing people around in an individualized way”
Re-thinking aging – I’ve been studying ageism and ableism for a number of years now and believe one of the main reasons that people avoid planning for their old age and their living situation and avoid community living is because of the negative stereotypes about aging and the intense fear of becoming frail. The more we can promote later years as a time of growth, engagement, purpose and value, the more we can help people to embrace it, realize that there are certain realities and make the appropriate plans.