4. Types of Departments
Purchase Department ( buys raw material)
Production Department ( convert the material into Finished product and services)
Marketing Department (sells the product)
Advertising
Sales and Distribution
Financial Department (Accounting)
After Sales Service
5. Money vs Capital
• If money is used to invest in business in order to run the business and make a profit out of it and
increase its value, it becomes Capital
6. Important aspects of a Business
1. Investment Analysis
2. Working Capital Management
3. Sources and Cost of Funds
4. Determination of Capital Structure
5. Dividend policy
6. Analysis of risks and returns
9. Working Capital
Sources of Funds
Long Term Funds
for Fixed Assets
(Land, plant,
furniture, building,
machinery etc. )
Short Term Funds
for short term assets
or Working Capital
Capital
Budgeting
Working Capital
Management
10. Sources and Cost of Funds
Capital Structure = Equity ( by Venture Capitalists) + Debt ( at some interest rate)
Sources:
1. Long Term sources
2. Short Term Sources
3. Spontaneous
Note: Debt is non taxable, hence cheaper component as compared to equity
12. Risks and Returns
• How much is the return available for given amount of risk?
• There are two types of values – Book value and Market Value
• Book value – Summing the all the assets of the firm
• Market Value – Total number of outstanding shares in the market multiplied by the price of the
one share. This is the amount of Market Capitalization
• The goal is to maximize the market value of the firm.
• Market value is not same as Book value of the firm but market value is influenced by the Book
value of the firm