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[object Object],Not Customer  Satisfaction, but...
It Starts At The Top ,[object Object],[object Object],[object Object],[object Object],[object Object]
Adequate Is Not Acceptable ,[object Object],[object Object],[object Object],[object Object]
Where Are We Now? 1-5 (5=No Improvement Needed) ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Where Are We Now? 1-5 (5=No Improvement Needed)
The Truth About Customers ,[object Object],[object Object],[object Object]
The Best ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],Donors, volunteers, and  Program participants relate to people
The Problem ,[object Object],[object Object]
[object Object]
Standing Out ,[object Object],[object Object],[object Object],[object Object]
Create A Life Changing Experience ,[object Object],[object Object]
Story Telling ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
What Should We Be Doing… ,[object Object],[object Object],[object Object]
Know Your Participants ,[object Object],[object Object],[object Object],[object Object]
“ Men and women don’t think the same way, don’t communicate the same way, don’t buy for the same reasons.” “He simply wants the transaction to take place. She’s interested in creating a relationship. Every place women go, they make connections.” Faith Popcorn
Quick Quiz ,[object Object],[object Object],[object Object],[object Object]
Quick Quiz ,[object Object],[object Object],[object Object],[object Object],40 %   60 seconds 90 % 53 %
Opportunities For Customer Delight ,[object Object],[object Object],[object Object],[object Object]
Relationship Continuum First  Interaction Entry into System Next Interaction Proactive or Reactive Customer Delight Moments Of Truth
Customers ,[object Object],[object Object],[object Object]
Why Should We Be Concerned? ,[object Object],[object Object],[object Object]
Staff And Volunteers Are Partners ,[object Object],[object Object],[object Object],[object Object]
Internal Focus ,[object Object],[object Object]
Partners ,[object Object],[object Object],[object Object]
Empowerment Environment ,[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Why Empowerment Fails
Notes On Empowerment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Notes On Empowerment
Actually ,[object Object],[object Object],[object Object],[object Object],[object Object]
Making Customer Delight A Core Value ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
Creating Customer Delight ,[object Object],[object Object],[object Object],[object Object]
I Will ,[object Object],[object Object]
Two Things I Will Do… ,[object Object],[object Object]
The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it Michelangelo

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Customer Delight

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  • 16. “ Men and women don’t think the same way, don’t communicate the same way, don’t buy for the same reasons.” “He simply wants the transaction to take place. She’s interested in creating a relationship. Every place women go, they make connections.” Faith Popcorn
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  • 20. Relationship Continuum First Interaction Entry into System Next Interaction Proactive or Reactive Customer Delight Moments Of Truth
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  • 35. The greatest danger for most of us is not that our aim is too high and we miss it, but that it is too low and we reach it Michelangelo