2. In
a
world
where
customization
is
increasingly
used
as
a
weapon
to
combat
mass
commoditization,
customized
items
themselves
risk
becoming
commoditized
to
the
point
that
they
lose
personal
meaning.
3. The
Kwyjibos
Lab
is
a
web
application
that
allows
users
to
design
and
order
their
own
plush
creatures
(
).
This
project
is
an
exploration
into
how
the
customization
process
can
be
designed
to
inspire
users
to
create
meaningful
objects
they
have
a
personal
connection
with.
4. How
can
I
enable
mass
customization
while
maintaining
the
aesthetic
concerns
of
the
co-‐
designers
at
each
step?
5. user
experience
{
comfort
+
familiarity
+
playfulness
+
nostalgia
}
ownership
of
customized
object
{user-‐generated
narrative
}
6.
7.
8. The
Kwyjibos
Lab
achieves
the
goal
of
fostering
user-‐generated
narrative
–
room
to
explore
more
deeply
The
designer
toy
consumer
depends
on
aesthetic
of
designer/artist
who
creates
it
How
much
does
my
own
aesthetic
factor
into
kwyjibos?