SlideShare une entreprise Scribd logo
1  sur  9
Télécharger pour lire hors ligne
Katherine	
  Lee	
  
MFADT	
  Candidate	
  2010	
  
           April	
  27,	
  2010	
  
In	
  a	
  world	
  where	
  customization	
  is	
  increasingly	
  
             used	
  as	
  a	
  weapon	
  to	
  combat	
  mass	
  
            commoditization,	
  customized	
  items	
  
 themselves	
  risk	
  becoming	
  commoditized	
  to	
  
  the	
  point	
  that	
  they	
  lose	
  personal	
  meaning.	
  	
  
The	
  Kwyjibos	
  Lab	
  is	
  a	
  web	
  application	
  that	
  
allows	
  users	
  to	
  design	
  and	
  order	
  their	
  own	
  plush	
  
                             creatures 	
   	
   	
   	
   	
   	
  	
  
               (	
  	
   	
   	
   	
   	
   	
   	
   	
   	
  	
  ).	
  
   This	
  project	
  is	
  an	
  exploration	
  into	
  how	
  the	
  
    customization	
  process	
  can	
  be	
  designed	
  to	
  
 inspire	
  users	
  to	
  create	
  meaningful	
  objects	
  they	
  
           have	
  a	
  personal	
  connection	
  with.	
  
How	
  can	
  I	
  enable	
  mass	
  customization	
  while	
  
maintaining	
  the	
  aesthetic	
  concerns	
  of	
  the	
  co-­‐
                 designers	
  at	
  each	
  step?	
  
user	
  experience	
  
{	
  comfort	
  +	
  familiarity	
  +	
  playfulness	
  +	
  nostalgia	
  }	
  

             ownership	
  of	
  customized	
  object	
  
               	
  {user-­‐generated	
  narrative	
  }	
  
The	
  Kwyjibos	
  Lab	
  achieves	
  the	
  goal	
  of	
  fostering	
  
user-­‐generated	
  narrative	
  –	
  room	
  to	
  explore	
  more	
  
                             deeply	
  	
  

The	
  designer	
  toy	
  consumer	
  depends	
  on	
  aesthetic	
  
           of	
  designer/artist	
  who	
  creates	
  it	
  

  How	
  much	
  does	
  my	
  own	
  aesthetic	
  factor	
  into	
  
                          kwyjibos?	
  	
  
thank	
  you.	
  

comments?	
  	
  
questions?	
  	
  
deep,	
  dark	
  secrets?	
  

what	
  do	
  you	
  think?	
  

Contenu connexe

En vedette

Digital business #3
Digital business #3Digital business #3
Digital business #3finanzas_uca
 
Code Qualität in agilen Teams - code.talks Hamburg 2015
Code Qualität in agilen Teams - code.talks Hamburg 2015Code Qualität in agilen Teams - code.talks Hamburg 2015
Code Qualität in agilen Teams - code.talks Hamburg 2015Frank Sons
 
Lecturas 2012 1 cuatrim
Lecturas   2012 1 cuatrimLecturas   2012 1 cuatrim
Lecturas 2012 1 cuatrimfinanzas_uca
 
SVH In Vogelvlucht Roc Aventus 2 3 2011
SVH In Vogelvlucht Roc Aventus 2 3 2011SVH In Vogelvlucht Roc Aventus 2 3 2011
SVH In Vogelvlucht Roc Aventus 2 3 2011Johan Lapidaire
 
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!Yoshitake Takata
 
Managing service management skills
Managing service management skillsManaging service management skills
Managing service management skillsLex Hendriks
 
VGU Genieten van je geloof
VGU Genieten van je geloofVGU Genieten van je geloof
VGU Genieten van je geloofvineyardutrecht
 
Green Decorating 11.29.09
Green Decorating 11.29.09Green Decorating 11.29.09
Green Decorating 11.29.09stwordsmith
 
10 Leadership Reminders
10 Leadership Reminders10 Leadership Reminders
10 Leadership RemindersRajesh Goyal
 
Presentasi Blog di Masjid Darussalam, 19 April 2015
Presentasi Blog di Masjid Darussalam, 19 April 2015Presentasi Blog di Masjid Darussalam, 19 April 2015
Presentasi Blog di Masjid Darussalam, 19 April 2015Amril Taufik Gobel
 
毕业年,行走无疆界
毕业年,行走无疆界毕业年,行走无疆界
毕业年,行走无疆界cscguochang
 
2012 mobile future in focus
2012 mobile future in focus2012 mobile future in focus
2012 mobile future in focusMediamaispasque
 
Crystallized040910
Crystallized040910Crystallized040910
Crystallized040910klee4vp
 
100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing ActivationA Better Version of You
 

En vedette (20)

Digital business #3
Digital business #3Digital business #3
Digital business #3
 
Code Qualität in agilen Teams - code.talks Hamburg 2015
Code Qualität in agilen Teams - code.talks Hamburg 2015Code Qualität in agilen Teams - code.talks Hamburg 2015
Code Qualität in agilen Teams - code.talks Hamburg 2015
 
Lecturas 2012 1 cuatrim
Lecturas   2012 1 cuatrimLecturas   2012 1 cuatrim
Lecturas 2012 1 cuatrim
 
Spain
SpainSpain
Spain
 
SVH In Vogelvlucht Roc Aventus 2 3 2011
SVH In Vogelvlucht Roc Aventus 2 3 2011SVH In Vogelvlucht Roc Aventus 2 3 2011
SVH In Vogelvlucht Roc Aventus 2 3 2011
 
Ashab e-rasool
Ashab e-rasoolAshab e-rasool
Ashab e-rasool
 
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!俺のUstアーカイブが10日でダウンロード出来るわけが無い!
俺のUstアーカイブが10日でダウンロード出来るわけが無い!
 
Phylosophy
PhylosophyPhylosophy
Phylosophy
 
Un mundo de ternura
Un mundo de ternuraUn mundo de ternura
Un mundo de ternura
 
Managing service management skills
Managing service management skillsManaging service management skills
Managing service management skills
 
Draft A Snapshot Guide To Intellectual Property Systems
Draft A Snapshot Guide To Intellectual Property SystemsDraft A Snapshot Guide To Intellectual Property Systems
Draft A Snapshot Guide To Intellectual Property Systems
 
VGU Genieten van je geloof
VGU Genieten van je geloofVGU Genieten van je geloof
VGU Genieten van je geloof
 
Green Decorating 11.29.09
Green Decorating 11.29.09Green Decorating 11.29.09
Green Decorating 11.29.09
 
10 Leadership Reminders
10 Leadership Reminders10 Leadership Reminders
10 Leadership Reminders
 
Warandecollege 05102010
Warandecollege 05102010Warandecollege 05102010
Warandecollege 05102010
 
Presentasi Blog di Masjid Darussalam, 19 April 2015
Presentasi Blog di Masjid Darussalam, 19 April 2015Presentasi Blog di Masjid Darussalam, 19 April 2015
Presentasi Blog di Masjid Darussalam, 19 April 2015
 
毕业年,行走无疆界
毕业年,行走无疆界毕业年,行走无疆界
毕业年,行走无疆界
 
2012 mobile future in focus
2012 mobile future in focus2012 mobile future in focus
2012 mobile future in focus
 
Crystallized040910
Crystallized040910Crystallized040910
Crystallized040910
 
100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation100mph, Stage 2: Strategic Digital Marketing Activation
100mph, Stage 2: Strategic Digital Marketing Activation
 

Similaire à Mock thesisfinal042710

Kwyjibos
KwyjibosKwyjibos
Kwyjibosklee4vp
 
Evolving Useful Objects
Evolving Useful ObjectsEvolving Useful Objects
Evolving Useful ObjectsDavid Orban
 
Social design theory and practice
Social design theory and practiceSocial design theory and practice
Social design theory and practicepostgraduaatMC
 
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation Director
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation DirectorLeveraging Digital to Fuel Innovation by Ben Wood, Innovation Director
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation DirectorThe Added Value Group
 
Transmedia: The Digital Opportunities in Context
Transmedia: The Digital Opportunities in ContextTransmedia: The Digital Opportunities in Context
Transmedia: The Digital Opportunities in ContextCorey Timpson
 
Maker Movement & Creative Climate in Japan @AAAS 2016
Maker Movement & Creative Climate in Japan @AAAS 2016Maker Movement & Creative Climate in Japan @AAAS 2016
Maker Movement & Creative Climate in Japan @AAAS 2016Airline Design
 
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...Binaebi Akah
 
Avatar-Based Innovation and the Ideation Quest
Avatar-Based Innovation and the Ideation QuestAvatar-Based Innovation and the Ideation Quest
Avatar-Based Innovation and the Ideation QuestThomas Kohler
 
Experiments in digital engagement
Experiments in digital engagementExperiments in digital engagement
Experiments in digital engagementDave Patten
 
Vision of the TIII Project
Vision of the TIII ProjectVision of the TIII Project
Vision of the TIII ProjectJelle Saldien
 
Virtual Events Don't Have to Suck
Virtual Events Don't Have to SuckVirtual Events Don't Have to Suck
Virtual Events Don't Have to SuckHubb
 
Tech Tools: Virtual Learning Spaces Workshop
Tech Tools: Virtual Learning Spaces WorkshopTech Tools: Virtual Learning Spaces Workshop
Tech Tools: Virtual Learning Spaces WorkshopE S
 
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystems
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystemsEmpowering the hacker in us: a comparison of fab lab and hackerspace ecosystems
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystemsCameron Guthrie
 

Similaire à Mock thesisfinal042710 (20)

Kwyjibos
KwyjibosKwyjibos
Kwyjibos
 
SL7B
SL7BSL7B
SL7B
 
Evolving Useful Objects
Evolving Useful ObjectsEvolving Useful Objects
Evolving Useful Objects
 
Social design theory and practice
Social design theory and practiceSocial design theory and practice
Social design theory and practice
 
20211004 isma rmr-iche-champion_s
20211004 isma rmr-iche-champion_s20211004 isma rmr-iche-champion_s
20211004 isma rmr-iche-champion_s
 
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation Director
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation DirectorLeveraging Digital to Fuel Innovation by Ben Wood, Innovation Director
Leveraging Digital to Fuel Innovation by Ben Wood, Innovation Director
 
Transmedia: The Digital Opportunities in Context
Transmedia: The Digital Opportunities in ContextTransmedia: The Digital Opportunities in Context
Transmedia: The Digital Opportunities in Context
 
Maker Movement & Creative Climate in Japan @AAAS 2016
Maker Movement & Creative Climate in Japan @AAAS 2016Maker Movement & Creative Climate in Japan @AAAS 2016
Maker Movement & Creative Climate in Japan @AAAS 2016
 
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...
Conceptualizing the Maker: Empowering Personal Identity through Creative Appr...
 
Games, XR, DH-Graz talk, 06.10.2021
Games, XR, DH-Graz talk, 06.10.2021Games, XR, DH-Graz talk, 06.10.2021
Games, XR, DH-Graz talk, 06.10.2021
 
Avatar-Based Innovation and the Ideation Quest
Avatar-Based Innovation and the Ideation QuestAvatar-Based Innovation and the Ideation Quest
Avatar-Based Innovation and the Ideation Quest
 
Experiments in digital engagement
Experiments in digital engagementExperiments in digital engagement
Experiments in digital engagement
 
Meaningful Making
Meaningful MakingMeaningful Making
Meaningful Making
 
Virtual worlds (2)
Virtual worlds (2)Virtual worlds (2)
Virtual worlds (2)
 
Vision of the TIII Project
Vision of the TIII ProjectVision of the TIII Project
Vision of the TIII Project
 
Virtual Events Don't Have to Suck
Virtual Events Don't Have to SuckVirtual Events Don't Have to Suck
Virtual Events Don't Have to Suck
 
Tech Tools: Virtual Learning Spaces Workshop
Tech Tools: Virtual Learning Spaces WorkshopTech Tools: Virtual Learning Spaces Workshop
Tech Tools: Virtual Learning Spaces Workshop
 
Public space for real 1.10.10
Public space for real 1.10.10 Public space for real 1.10.10
Public space for real 1.10.10
 
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystems
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystemsEmpowering the hacker in us: a comparison of fab lab and hackerspace ecosystems
Empowering the hacker in us: a comparison of fab lab and hackerspace ecosystems
 
New alexandrians e pub generation
New alexandrians e pub generationNew alexandrians e pub generation
New alexandrians e pub generation
 

Plus de klee4vp

Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_klee4vp
 
Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_klee4vp
 
Crystallized042210
Crystallized042210Crystallized042210
Crystallized042210klee4vp
 
Breast Cancer040710
Breast Cancer040710Breast Cancer040710
Breast Cancer040710klee4vp
 
Nano Bio Art040201
Nano Bio Art040201Nano Bio Art040201
Nano Bio Art040201klee4vp
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610klee4vp
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610klee4vp
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610klee4vp
 
Thesis Midterm030910
Thesis Midterm030910Thesis Midterm030910
Thesis Midterm030910klee4vp
 
Breast Cancer030310
Breast Cancer030310Breast Cancer030310
Breast Cancer030310klee4vp
 
Thesis012910
Thesis012910Thesis012910
Thesis012910klee4vp
 
Thesis Brief012510
Thesis Brief012510Thesis Brief012510
Thesis Brief012510klee4vp
 
Thesis Final120809
Thesis Final120809Thesis Final120809
Thesis Final120809klee4vp
 
Thesis Final120309
Thesis Final120309Thesis Final120309
Thesis Final120309klee4vp
 
Thesis Final120309
Thesis Final120309Thesis Final120309
Thesis Final120309klee4vp
 
Thesis Update111909
Thesis Update111909Thesis Update111909
Thesis Update111909klee4vp
 
Peer Review - MFADT thesis
Peer Review - MFADT thesisPeer Review - MFADT thesis
Peer Review - MFADT thesisklee4vp
 
Thesis110309
Thesis110309Thesis110309
Thesis110309klee4vp
 
Thesismidterm101309
Thesismidterm101309Thesismidterm101309
Thesismidterm101309klee4vp
 
Thesis100609
Thesis100609Thesis100609
Thesis100609klee4vp
 

Plus de klee4vp (20)

Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_
 
Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_Mobile clinic breast_cancer_research_proposal_
Mobile clinic breast_cancer_research_proposal_
 
Crystallized042210
Crystallized042210Crystallized042210
Crystallized042210
 
Breast Cancer040710
Breast Cancer040710Breast Cancer040710
Breast Cancer040710
 
Nano Bio Art040201
Nano Bio Art040201Nano Bio Art040201
Nano Bio Art040201
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610
 
Thesis Midterm032610
Thesis Midterm032610Thesis Midterm032610
Thesis Midterm032610
 
Thesis Midterm030910
Thesis Midterm030910Thesis Midterm030910
Thesis Midterm030910
 
Breast Cancer030310
Breast Cancer030310Breast Cancer030310
Breast Cancer030310
 
Thesis012910
Thesis012910Thesis012910
Thesis012910
 
Thesis Brief012510
Thesis Brief012510Thesis Brief012510
Thesis Brief012510
 
Thesis Final120809
Thesis Final120809Thesis Final120809
Thesis Final120809
 
Thesis Final120309
Thesis Final120309Thesis Final120309
Thesis Final120309
 
Thesis Final120309
Thesis Final120309Thesis Final120309
Thesis Final120309
 
Thesis Update111909
Thesis Update111909Thesis Update111909
Thesis Update111909
 
Peer Review - MFADT thesis
Peer Review - MFADT thesisPeer Review - MFADT thesis
Peer Review - MFADT thesis
 
Thesis110309
Thesis110309Thesis110309
Thesis110309
 
Thesismidterm101309
Thesismidterm101309Thesismidterm101309
Thesismidterm101309
 
Thesis100609
Thesis100609Thesis100609
Thesis100609
 

Mock thesisfinal042710

  • 1. Katherine  Lee   MFADT  Candidate  2010   April  27,  2010  
  • 2. In  a  world  where  customization  is  increasingly   used  as  a  weapon  to  combat  mass   commoditization,  customized  items   themselves  risk  becoming  commoditized  to   the  point  that  they  lose  personal  meaning.    
  • 3. The  Kwyjibos  Lab  is  a  web  application  that   allows  users  to  design  and  order  their  own  plush   creatures               (                      ).   This  project  is  an  exploration  into  how  the   customization  process  can  be  designed  to   inspire  users  to  create  meaningful  objects  they   have  a  personal  connection  with.  
  • 4. How  can  I  enable  mass  customization  while   maintaining  the  aesthetic  concerns  of  the  co-­‐ designers  at  each  step?  
  • 5. user  experience   {  comfort  +  familiarity  +  playfulness  +  nostalgia  }   ownership  of  customized  object    {user-­‐generated  narrative  }  
  • 6.
  • 7.
  • 8. The  Kwyjibos  Lab  achieves  the  goal  of  fostering   user-­‐generated  narrative  –  room  to  explore  more   deeply     The  designer  toy  consumer  depends  on  aesthetic   of  designer/artist  who  creates  it   How  much  does  my  own  aesthetic  factor  into   kwyjibos?    
  • 9. thank  you.   comments?     questions?     deep,  dark  secrets?   what  do  you  think?