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KPCB INTERNET TRENDS 2016 | 2016 Internet Trends Report

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KPCB INTERNET TRENDS 2016 | PAGE 43
USA Internet Advertising Growth = Accelerating, +20% vs. +16% Y/Y...
Owing to Mobile (+66%) vs. Desktop (+5%)
Source: 2015 IAB / PWC Internet Advertising Report.
USA Internet Advertising, 2009 – 2015
$23
$26
$32
$37
$43
$50
$60
0%
5%
10%
15%
20%
25%
30%
35%
$0
$10
$20
$30
$40
$50
$60
$70
2009 2010 2011 2012 2013 2014 2015
Y/YGrowth(%)
USAInternetAdvertising($B)
Desktop Advertising Mobile Advertising Y/Y Growth

Publié dans : Technologie
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