Professional Nail Care: Global Market Brief 1st Edition To Be Published 3rd Quarter 2012 Base Year: 2011 A robust analysis of the professional nail care market focusing on key trends, developments, and business opportunities.

1. Consumer Products
In-Depth Report Series
Professional Nail Care:
Global Market Brief
1st Edition
To Be Published 3rd Quarter 2012
Base Year: 2011
Regional Coverage A robust analysis of the professional nail care market focusing on
key trends, developments, and business opportunities, and
Asia
addressing such issues as:
Europe
United States How big is the market?
How are long-term gel products like Shellac performing?
What are the key trends and emerging technologies prompting
growth?
What are the fastest growing professional nail brands, and why?
Who are the market leaders?
Which regions are growing the fastest?
What are the opportunities in this market?
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Report #Y722 | © 2012 Kline & Company, Inc.

2. Professional Nail Care:
Global Market Brief
Report Scope
Professional Nail Care: Global Market Brief will provide subscribers with an analysis of industry trends and
developments, market size and growth, product trends, brand profiles, and competitive forces within the global
professional nail care market.
This report will provide a comprehensive analysis of nail polishes (including base and top coats) that are used to
perform standard manicures and pedicures in professional channels such as salons and spas. The study will also
include gel nail polishes such as Axxium (OPI) and Shellac (CND) which are used to perform longer-lasting manicures
by salon professionals. Related products, such as accessories, drying equipment, implements, lotions, oils,
treatments, and nail polish removers, are not part of the scope of this report.
This study will focus specifically on consumable nail polish products sold for use in professional outlets, but will
cover sales of these products through all channels of distribution. Brands are considered professional only if they
are marketed predominantly for back-bar (professional) use and if they generate the majority of sales through
professional outlets.
The analysis will be global in nature and will focus most heavily the major markets of the United States, the Asian
countries of China and Japan, and the European countries of France, Germany, Italy, Spain, and the United Kingdom.
There will be some regional breakdowns and analysis, but this report will not contain in-depth details on each
individual region/country.
Key Benefits
This market brief will enable subscribers to identify business opportunities by analyzing the dynamics in this hard-
to-track industry, understanding market growth factors, the competitive landscape, and future trends.
Specifically, this report will assist subscribers by providing:
An unbiased and comprehensive examination of the global professional nail care market
Information to exploit business opportunities by understanding market growth and future trends in this high-
margin sector
A perspective on the leading players, as well as the smaller, up-and-coming ones
A resource to augment business plans with reliable insights and data
Identification of potential acquisition, merger candidates, and strategic alliances
Subscribers also receive one day of consultation with members of the research team. This time can be used for
strategic planning assistance or to explore specific information, which might not be covered in this report.
www.KlineGroup.com Report #Y722 | © 2012 Kline & Company, Inc.

3. Professional Nail Care:
Global Market Brief
Tentative Report Contents
1. INTRODUCTION 3. COMPANY/BRAND PROFILES
Brief profiles for the key companies/brands that market pro-
2. EXECUTIVE SUMMARY fessional nail care products, as listed in Table 1. Information to
A comprehensive review of the global market. The following be provided includes:
information will be assessed: Overview
Key lessons learned Manufacturers’ sales and growth (2010 and 2011)
Market sales and growth Product offerings; key colors and textures
Breakdowns by: Regional strength
– Region Marketing and merchandising activities
– Take-home versus back-bar Distribution
Nail salon service trends and sales data Outlook to 2017
Texture, color, and wear trends
Regional differences
Competitive landscape
Future outlook to 2017
Table 1: Tentative List of Brands to be Profiled
Akzentz
Brucci
Cácee
China Glaze
CND
Duri
Essie
Gelacques
Gelish
Le Chat
Minx
Misa
NSI
OPI
Orly
Pixi
ProNails
Red Carpet
Seche
Zoya
NOTE: List is tentative and subject to change based on charter subscriber input.
www.KlineGroup.com Report #Y722 | © 2012 Kline & Company, Inc.

4. Professional Nail Care:
Global Market Brief
Methodology
Kline is unmatched in our ability to gather hard-to-get market and competitive intelligence with a high degree of
confidence. Kline’s market analysis approach places the principal emphasis on primary research techniques to
ensure that the foundation of business intelligence and insight is accurate, current, and reliable.
During the course of field research, Kline’s professional staff of industry experts conduct in-depth discussions and
personal interviews with a wide range of knowledgeable industry participants and opinion leaders, including profes-
sional nail care manufacturers and marketers, distributors and suppliers, nail salons, key retailers, public relations
executives, and other direct influencers on brand and supplier purchase decisions.
This approach has proved to be the most effective and reliable approach to obtaining accurate market data,
capturing expert insights, and identifying business opportunities.
Primary research will represent the bulk of our research efforts; however, this analysis will be supplemented by
secondary research drawn from the review of product literature, recent trade and technical literature, online
sources, and analysis of statistical data from government, industry, and trade associations and agencies. Extensive
salon, store, and website checks will also be conducted to obtain information on product selection and availability,
display and sales techniques, and other trends.
Kline Credentials
Kline is a worldwide consulting and research firm dedicated to Recently published or in-progress research for the
providing the kind of insight and knowledge that helps companies Personal Care industry includes:
find a clear path to success. The firm has served the management
Cosmetics & Toiletries
consulting and market research needs of organizations in the
chemicals, materials, energy, life sciences, and consumer products Professional Skin Care
industries for over 50 years. Salon Hair Care
At-home Skin Care Devices
Kline's research and consulting services extend across the entire
Beauty Marketing
energy industry value chain. Our solutions have helped clients
develop better ways to create and profit from new business Beauty Retailing
opportunities, respond to competitive and economic threats, Competitor Cost Structures
improve productivity, achieve sustainable growth, and optimize Delivery Systems in Personal Care
performance. Kline provides clients with facts, forecasts, and
Natural Personal Care
recommendations based solidly on the realities of the market.
Our market research reports and services are designed to provide subscribers with a deeper understanding of their
markets, an outlook for their business, and accurate information about their competitors. Our clients tell us they
often use Kline's market research to validate their own internal analysis, and many clients rely on Kline reports as
their most critical source of information.
For more information about this study or Kline's other services, e-mail us at sales@klinegroup.com, visit our website
at www.KlineGroup.com, or contact us at any of our regional offices listed below.
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www.KlineGroup.com Report #Y722 | © 2012 Kline & Company, Inc.