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Before&After®
Continued 
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i
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Our color wheel 0646
Ourcolorwheel
The color wheel is our tool for understanding
which colors go with what.
Before&After®
 2 of 12 
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i
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Our color wheel 0646
Our color wheel
Part science, part art, the color wheel is our tool for understanding
which colors go with what.
Infinity, simplified
White light contains all visible colors, which form an infinite
spectrum that always appears in the violet-to-red sequence
you see in a rainbow (right, top). To make it practical, the color wheel represents
this infinity with 12 basic hues pretty much like those in your first box of crayons.
Wherever there is light, there
is color. While we think of
colors as independent—this
blue, that red—a color is
never seen alone but always
in the context of other colors. Like a musical
note, no one color is “good” or “bad.” Rather,
it’s one part of a composition that as a whole
is pleasing or not. The color wheel is our tool
for understanding how colors relate to one
another. Here’s how it works.
Visible light
Ultraviolet Infra-red
The color wheel is the range of visible light made into a circle.
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What are the colors?
The wheel has 12 basic hues. First are the three primary colors of blue, yellow and red.
Primary colors combine to make secondary colors, which combine to make tertiary colors.
Primary colors are the wheel’s “parent”
colors; they are the only colors not made from
other colors. The primary colors are positioned
around the wheel in thirds.
Secondary colors are halfway
between the primary colors. Each
is made from equal amounts of
the nearest primaries.
Tertiary colors fill the remaining
gaps. They are made from equal
amounts of the adjacent primary
and secondary colors.
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Colors in common
As you can tell, every color is part of the color next to it, which is part of the next and the
next, all the way around the wheel. Colors in common are the basis of color relationships.
Blue is common to all seven colors, which get
less blue as they fan out. Green and violet are
the secondaries that contain blue.
Yellow is common to all seven colors, which
get less yellow as they fan out. Green and
orange are the secondaries that contain yellow.
Red is common to all seven colors, which get
less red as they fan out. Orange and violet are
the secondaries that contain red.
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Shades
hue+black
Color value
Color also has darkness and lightness, or value. To show value, the color wheel has
more rings; two big rings for the dark shades and two small rings for the light tints.
Tints
hue+white
Hue
Shade
Hue
Tint
Tint
Shade
The color wheel has five
concentric rings from dark to light—
shades are the big rings, tints are
the small, and hues are the middle.
Tints and shades
(Left) A shade is the hue plus
black, and a tint is the hue plus
white.
Infinite gradient
(Below) Five steps represent
what is actually a continuous
gradient from white to black. A
tint or shade can fall anywhere
on the continuum.
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Color relationships
The following pages illustrate the six basic color relationships. Each can yield an
endless number of color palettes.
Monochromatic
First are the dark, medium and light values of a single
color. This is a monochromatic palette. It has no color
depth, but it provides the contrast of dark, medium and
light that’s so important to good design.
Analogous
Adjacent colors are called analogous. Analogous colors
share strong undertones (here, yellow and red), which
create pleasing, low-contrast harmony. Analogous
palettes are rich and always easy to work with.
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Any palette can include shades and tints along with the hue. The result can be
all dark, all light, or any combination.
Complement
Direct opposites on the color wheel are complements—in this
case, blue and orange. What the complement brings is contrast.
A color and its complement convey energy, vigor and excite-
ment. Typically, the complement is used in a smaller amount
as an accent; a spot of orange on a blue field, for example.
Split complement
One step either way are the complement’s own analogous
colors. This palette is called a split complement. Its strength is
in the low-contrast beauty of analogous colors, plus the added
punctuation of an opposite color. In this case the red, because
it’s most different, would likely be used as the accent.
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The amount of color matters. Palettes can be made warmer/cooler, darker/lighter,
stronger/quieter and so on by using more or less of some colors.
Primary
The primary colors are rarely seen as a trio except in children’s
products. Red and yellow, however, are popular in American
culture for everything from fast food to gasoline. Red and blue
are common but attractive only if separated by open space.
Secondary
Secondary colors have a lot in common—two share blue,
two share yellow, and two share red—so harmonize easily.
As a trio they are soft, inviting and rich, and have pleasing
depth and dimension that are hard to get in other ways.
Rare Popular Clash Separated
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Now for a quiz
Train your eye: Each cover uses one of the basic color relationships. Can you name them?
Hint: Look at the big colors, not the small ones; ignore black & white. Answers on page 11.
COUNTRY
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
Comfort COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Scarves
Stovetop Treats
Plush Pullover
And more!
 Monochromatic
 Analogous
 Complement
 Split complement
 Primary
 Secondary
 Monochromatic
 Analogous
 Complement
 Split complement
 Primary
 Secondary
 Monochromatic
 Analogous
 Complement
 Split complement
 Primary
 Secondary
 Monochromatic
 Analogous
 Complement
 Split complement
 Primary
 Secondary
COUNTRY
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
Comfort COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
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Our color wheel 10 of 12
Download: Before & After color wheel
Our color wheel | 748kb
www.bamagazine.com/ColorWheel/
This color wheel is exactly the one we use in
Before & After magazine. It is a reference tool, not
an interactive product. Its purpose is to help you
understand how colors are related. Its 12 hues
and 48 tints represent the full spectrum of color
but are only a tiny fraction of the infinity of colors
actually in nature.
The format is Adobe PDF. For everything you want
to know about working with PDF, please contact
Adobe’s Reader support Web site at
www.adobe.com/support/products/acrreader.html
Before&After®
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18
16
17
COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
Stovetop Treats
Plush Pullover
And more!
COUNTRY
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
Comfort
COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
StovetopTreats
Plush Pullover
And more!
COUNTRY
Comfort
Garden Greens
Great Gourds
A Perfect Porch
Simple Gifts
Stovetop Treats
Plush Pullover
And more!
Typefaces
1 Giza Nine Three
2 Sloop ScriptOne
3 ITC Goudy Sans Bold Italic
Images
4 (a–d) iStockphoto.com | a b c d
Quiz answers
Article resources
Colors
C65 M35 Y75 K65
C50 M0 Y76 K0
C30 M0 Y64 K0
C26 M0 Y47 K0
C60 M25 Y0 K0
C50 M15 Y0 K0
C15 M5 Y0 K0
C0 M55 Y20 K0
C30 M85 Y75 K55
C20 M80 Y35 K5
C60 M28 Y90 K30
C0 M75 Y95 K0
C25 M75 Y100 K20
C0 M30 Y97 K0
C5 M48 Y96 K0
9
10
1
4a
2
11
12
10
14
13
12
11
4d
4c
4b
3
15
16
14
22
23
21
5 6
7 8
9
20
15
16
17
18
19
20
21
22
5 Monochromatic
6 Complementary
7 Primary
8 Analogous
13
19
23
Before&After®
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Our color wheel 12 of 12
Our color wheel 12 of 12
Before & After magazine
Before & After has been sharing its practical approach
to graphic design since 1990. Because our modern world
has made designers of us all (ready or not), Before &
After is dedicated to making graphic design understand-
able, useful and even fun for everyone.
John McWade Publisher and creative director
Gaye McWade Associate publisher
Vincent Pascual Staff designer
Dexter Mark Abellera Staff designer
Before & After magazine
323 Lincoln Street, Roseville, CA 95678
Telephone 916-784-3880
Fax 916-784-3995
E-mail mailbox@bamagazine.com
www http://www.bamagazine.com
Copyright ©2006 Before & After magazine
ISSN 1049-0035. All rights reserved
You may pass along a free copy of this article to others
by clicking here. You may not alter this article, and you
may not charge for it. You may quote brief sections
for review; please credit Before & After magazine, and
let us know. To link Before & After magazine to your
Web site, use this URL: http://www.bamagazine.com.
For all other permissions, please contact us.
Subscribe to Before & After
Subscribe to Before & After, and become a
more capable, confident designer for pennies
per article. To learn more, go to
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E-mail this article
To pass along a free copy of this article to
others, click here.
Join our e-list
To be notified by e-mail of new articles as
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 Back | Paper-saver format 
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Before&After
For paper-saver format
Print: (Specify pages 14–19)
Before & After is made to fit your binder
Before & After articles are intended for permanent reference. All are titled and numbered.
For the current table of contents, click here. To save time and paper, a paper-saver format of this article,
suitable for one- or two-sided printing, is provided on the following pages.
Print
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Before&After
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1
of
6
Our
color
wheel
0646
0646
Our
color
wheel
Infinity,
simplified
White
light
contains
all
visible
colors,
which
form
an
infinite
spectrum
that
always
appears
in
the
violet-to-red
sequence
you
see
in
a
rainbow
(right,
top).
To
make
it
practical,
the
color
wheel
represents
this
infinity
with
12
basic
hues
pretty
much
like
those
in
your
first
box
of
crayons.
Wherever
there
is
light,
there
is
color.
While
we
think
of
colors
as
independent—this
blue,
that
red—a
color
is
never
seen
alone
but
always
in
the
context
of
other
colors.
Like
a
musical
note,
no
one
color
is
“good”
or
“bad.”
Rather,
it’s
one
part
of
a
composition
that
as
a
whole
is
pleasing
or
not.
The
color
wheel
is
our
tool
for
understanding
how
colors
relate
to
one
another.
Here’s
how
it
works.
Visible
light
Ultraviolet
Infra-red
The
color
wheel
is
the
range
of
visible
light
made
into
a
circle.
Our
color
wheel
The
color
wheel
is
our
tool
for
understanding
which
colors
go
with
what.


Before&After
|
www.bamagazine.com
2
of
6
Our
color
wheel
0646
0646
Our
color
wheel
What
are
the
colors?
The
wheel
has
12
basic
hues.
First
are
the
three
primary
colors
of
blue,
yellow
and
red.
Primary
colors
combine
to
make
secondary
colors,
which
combine
to
make
tertiary
colors.
Primary
colors
are
the
wheel’s
“parent”
colors;
they
are
the
only
colors
not
made
from
other
colors.
The
primary
colors
are
positioned
around
the
wheel
in
thirds.
Secondary
colors
are
halfway
between
the
primary
colors.
Each
is
made
from
equal
amounts
of
the
nearest
primaries.
Tertiary
colors
fill
the
remaining
gaps.
They
are
made
from
equal
amounts
of
the
adjacent
primary
and
secondary
colors.
Colors
in
common
As
you
can
tell,
every
color
is
part
of
the
color
next
to
it,
which
is
part
of
the
next
and
the
next,
all
the
way
around
the
wheel.
Colors
in
common
are
the
basis
of
color
relationships.
Blue
is
common
to
all
seven
colors,
which
get
less
blue
as
they
fan
out.
Green
and
violet
are
the
secondaries
that
contain
blue.
Yellow
is
common
to
all
seven
colors,
which
get
less
yellow
as
they
fan
out.
Green
and
orange
are
the
secondaries
that
contain
yellow.
Red
is
common
to
all
seven
colors,
which
get
less
red
as
they
fan
out.
Orange
and
violet
are
the
secondaries
that
contain
red.


Before&After
|
www.bamagazine.com
3
of
6
Our
color
wheel
0646
0646
Our
color
wheel
Shades
hue
+
black
Color
value
Color
also
has
darkness
and
lightness,
or
value.
To
show
value,
the
color
wheel
has
more
rings;
two
big
rings
for
the
dark
shades
and
two
small
rings
for
the
light
tints.
Tints
hue
+
white
Hue
Shade
Hue
Tint
Tint
Shade
The
color
wheel
has
five
concentric
rings
from
dark
to
light—
shades
are
the
big
rings,
tints
are
the
small,
and
hues
are
the
middle.
Tints
and
shades
(Left)
A
shade
is
the
hue
plus
black,
and
a
tint
is
the
hue
plus
white.
Infinite
gradient
(Below)
Five
steps
represent
what
is
actually
a
continuous
gradient
from
white
to
black.
A
tint
or
shade
can
fall
anywhere
on
the
continuum.
Color
relationships
The
following
pages
illustrate
the
six
basic
color
relationships.
Each
can
yield
an
endless
number
of
color
palettes.
Monochromatic
First
are
the
dark,
medium
and
light
values
of
a
single
color.
This
is
a
monochromatic
palette.
It
has
no
color
depth,
but
it
provides
the
contrast
of
dark,
medium
and
light
that’s
so
important
to
good
design.
Analogous
Adjacent
colors
are
called
analogous.
Analogous
colors
share
strong
undertones
(here,
yellow
and
red),
which
create
pleasing,
low-contrast
harmony.
Analogous
palettes
are
rich
and
always
easy
to
work
with.


Before&After
|
www.bamagazine.com
4
of
6
Our
color
wheel
0646
0646
Our
color
wheel
Any
palette
can
include
shades
and
tints
along
with
the
hue.
The
result
can
be
all
dark,
all
light,
or
any
combination.
Complement
Direct
opposites
on
the
color
wheel
are
complements—in
this
case,
blue
and
orange.
What
the
complement
brings
is
contrast.
A
color
and
its
complement
convey
energy,
vigor
and
excite-
ment.
Typically,
the
complement
is
used
in
a
smaller
amount
as
an
accent;
a
spot
of
orange
on
a
blue
field,
for
example.
Split
complement
One
step
either
way
are
the
complement’s
own
analogous
colors.
This
palette
is
called
a
split
complement.
Its
strength
is
in
the
low-contrast
beauty
of
analogous
colors,
plus
the
added
punctuation
of
an
opposite
color.
In
this
case
the
red,
because
it’s
most
different,
would
likely
be
used
as
the
accent.
The
amount
of
color
matters.
Palettes
can
be
made
warmer/cooler,
darker/lighter,
stronger/quieter
and
so
on
by
using
more
or
less
of
some
colors.
Primary
The
primary
colors
are
rarely
seen
as
a
trio
except
in
children’s
products.
Red
and
yellow,
however,
are
popular
in
American
culture
for
everything
from
fast
food
to
gasoline.
Red
and
blue
are
common
but
attractive
only
if
separated
by
open
space.
Secondary
Secondary
colors
have
a
lot
in
common—two
share
blue,
two
share
yellow,
and
two
share
red—so
harmonize
easily.
As
a
trio
they
are
soft,
inviting
and
rich,
and
have
pleasing
depth
and
dimension
that
are
hard
to
get
in
other
ways.
Rare
Popular
Clash
Separated


Before&After
|
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5
of
6
Our
color
wheel
0646
0646
Our
color
wheel
Now
for
a
quiz
Train
your
eye:
Each
cover
uses
one
of
the
basic
color
relationships.
Can
you
name
them?
Hint:
Look
at
the
big
colors,
not
the
small
ones;
ignore
black
&
white.
Answers
on
page
6.
COUNTRY
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
Comfort
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Scarves
Stovetop
Treats
Plush
Pullover
And
more!

Monochromatic

Analogous

Complement

Split
complement

Primary

Secondary

Monochromatic

Analogous

Complement

Split
complement

Primary

Secondary

Monochromatic

Analogous

Complement

Split
complement

Primary

Secondary

Monochromatic

Analogous

Complement

Split
complement

Primary

Secondary
COUNTRY
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
Comfort
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
Download:
Before
&
After
color
wheel
Our
color
wheel
|
748kb
www.bamagazine.com/ColorWheel/
This
color
wheel
is
exactly
the
one
we
use
in
Before
&
After
magazine.
It
is
a
reference
tool,
not
an
interactive
product.
Its
purpose
is
to
help
you
understand
how
colors
are
related.
Its
12
hues
and
48
tints
represent
the
full
spectrum
of
color
but
are
only
a
tiny
fraction
of
the
infinity
of
colors
actually
in
nature.
The
format
is
Adobe
PDF.
For
everything
you
want
to
know
about
working
with
PDF,
please
contact
Adobe’s
Reader
support
Web
site
at
www.adobe.com/support/products/acrreader.html
Before&After
®


Before&After
|
www.bamagazine.com
6
of
6
Our
color
wheel
0646
0646
Our
color
wheel
18
16
17
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
COUNTRY
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
Comfort
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
COUNTRY
Comfort
Garden
Greens
Great
Gourds
A
Perfect
Porch
Simple
Gifts
Stovetop
Treats
Plush
Pullover
And
more!
Typefaces
1
Giza
Nine
Three
2
Sloop
ScriptOne
3
ITC
Goudy
Sans
Bold
Italic
Images
4
(a–d)
iStockphoto.com
|
a
b
c
d
Quiz
answers
Article
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2
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