Why major blogs are no longer accepting unsolicited guest post submissions, what NOT to do when submitting a guest post request, and how bloggers can get more guest blogging opportunities.

1. The State of Guest
Blogging in 2013
Why Major Blogs Are No Longer Accepting
Unsolicited Guest Post Submissions
+
Examples of Bad Guest Post Submissions
Kristi Hines  http://kikolani.com

2. Why People Write Guest Posts
• Gain exposure with a new audience.
• Position themselves as an authority in their niche
or industry.
• Develop valuable relationships with influencers.
• Promote new products and services.
• Increase their social following.
• Build valuable links back to their website.
Kristi Hines  http://kikolani.com

3. Why Blogs Accept Guest Posts
• Introduce their audience to new authors and
viewpoints.
• Increase the volume of content they can publish.
• Receive new readers from the guest blogger’s
community.
• Build links when guest bloggers promote their
post.
Kristi Hines  http://kikolani.com

4. What Went Wrong?
• Bad SEO’s began abusing the system by
submitting low quality and duplicate content in
exchange for links.
• Bad marketers began finding ways to automate
the process with templates and auto-submit
software.
Kristi Hines  http://kikolani.com

5. The Result?
Major blogs are no longer accepting
unsolicited guest posts!
Kristi Hines  http://kikolani.com

6. Kristi Hines  http://kikolani.com
Mashable’s Guest Writer Page

7. Kristi Hines  http://kikolani.com
Copyblogger’s Guest Post
Page

8. Kristi Hines  http://kikolani.com
ProBlogger’s Guest Post Page

9. Kristi Hines  http://kikolani.com
The List Goes On…

10. Kristi Hines  http://kikolani.com
And on…

11. The Why?
Now, onto the examples of why many
bloggers are giving up on unsolicited
guest posts.
Note these were all sent to a blog that
covers blogging tips, social media, and
related online marketing topics.
Kristi Hines  http://kikolani.com

12. Emails From the Same Writer
Kristi Hines  http://kikolani.com

13. An Offer for “Free” Content
Kristi Hines  http://kikolani.com

14. Seriously? A Guest Post?
Kristi Hines  http://kikolani.com

15. Dolf Zigler – Wrestler & Writer
Kristi Hines  http://kikolani.com

16. I Think This is The Post
Kristi Hines  http://kikolani.com

17. They Claim to Follow My Blog
Kristi Hines  http://kikolani.com

18. Awesome Indeed
Kristi Hines  http://kikolani.com

19. Delivered to My Inbox Daily
Kristi Hines  http://kikolani.com

20. I Get a Choice?
Kristi Hines  http://kikolani.com

21. Odds and Ends
Kristi Hines  http://kikolani.com

22. What Can You Do?
Now that you know what blog owners
are closing unsolicited guest post
submissions…
What can you do to still get published?
Kristi Hines  http://kikolani.com

23. Be a Real Person
• Stop using fake names and celebrity
photos.
• Build up your Google Author Rank.
• Own and operate a Twitter profile to
promote your work.
Kristi Hines  http://kikolani.com

24. Set Up a Writing Portfolio
• Start with your blog as a sample of
your work.
• Create a page on your blog that
highlights all of the posts you write for
other sites.
• Try RSS Aggregator to automate your
portfolio.
Kristi Hines  http://kikolani.com

25. Build Relationships
• Get to know a blog by subscribing to
it, reading the posts, and posting
valuable comments.
• Tweet posts with the blog
@username as well as the author’s
@username.
• Engage with blog owners on Twitter,
Facebook, and Google+.
Kristi Hines  http://kikolani.com

26. Golden Opportunities
• Ask to submit a guest post if you are
recognized by the blog owner in a list
post.
• Help the blog by letting them know
about broken pages, formatting issues,
etc. You might receive a response from
the blog owner or editor.
• Use the opportunity to ask about guest
posts.
Kristi Hines  http://kikolani.com

27. Enjoy This Presentation?
Learn more about
how to get the most
out of guest blogging
by downloading my
free 8,000+ word
ebook – The Guest
Blogging Survival
Guide today!
Kristi Hines  http://kikolani.com