12. mo.krochmal@gmail.com
Go Ahead, Phone it in!
Mobile Penetration
6.587B subscriptions globally (SIM cards,
multiple devices), 345M U.S.
1.87B subscriptions 3G/4G (26.6 percent,
2014)
Audience
91 percent of U.S. population has mobile
subscription, 287M 3G/4G
Source: Mobiforge
13. mo.krochmal@gmail.com
Devices
As of January 2014:
90% of American adults have a cellphone
58% of American adults have a smartphone
32% of American adults own an e-reader
42% of American adults own a tablet computer
14. mo.krochmal@gmail.com
TV Truck in Your Hand
“Me time”
Dominates
Mobile
Use
http://www.adweek.com/socialtimes/mobile-infographic/480663?red=at
15. mo.krochmal@gmail.com
TV Truck in Your Hand
People are using mobile devices for:
Self-expression – doing hobbies and interests (1%)
Discovery – seeking news and information (4%)
Preparation – preparing for activities, travel (7%)
Accomplishing – managing health, finances (11%)
Shopping – seeking products, services (12%)
Socializing – interacting with others (19%)
Me time – relaxation or entertainment (46%)
16. mo.krochmal@gmail.com
TV Truck in Your Hand
http://www.thevideoink.com/news/iab-finds-35-us-adults-use-smartconnected-tvs-last-year/#.VTW4lyHBzRY
18. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Mobile first?
Think mobile before doing reporting
Content focused for mobile
Short alone is not the final answer
Interactive
Entire organization thinks mobile
Social is mobile
19. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Mobile web
Drive-by, drop-in audience. Home page is not as
critical as people go to stories. What is the small unit
to create a story – a picture, a video, a graphic, a
tweet, a status?
Mobile apps
Loyalty. Apps require a certain commitment,
overcoming hurdles to download.
While they are there, give them something else,
such as personalization, alerts.
27. mo.krochmal@gmail.com
Mobile Multimedia Journalism
People watching more video on devices
Expensive to produce at the high end
Higher advertising revenues available
Mobile video storytelling just beginning
Tools are becoming widely available
Make a reel. Be creative.
35. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Podcasts
Debuted in October, 2014
Reinvigorated the podcast form
Other popular podcasts include TED Radio Hour, The Nerdist
It takes commitment, consistency and great content
You can do it with your phone
Platforms: SoundCloud, Blogtalkradio
Shortform: AudioBoo
http://lifehacker.com/how-to-start-your-own-podcast-1709798447
36. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Audio
The subject's voice complements photos.
Interviewing subjects leads to picture opportunities.
Adds detail to captions or a full text story, increasing the chance
of getting published.
People are searching on the text associated with media.
Audio communicates information beyond via images or text such
as emotion, humor, pauses or breaks in their voice, or the
ambient sound that transports you to a location.
Audio provides the narrative spine necessary for linear broadcast
and the Web.
http://mediastorm.com/train/resources/gathering-audio/1
37. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Writing for audio
must be clear
must be for the ear (to be heard, not read)
short words
short sentences, one idea or fact per sentence
simple sentence structure
Subject > Verb > Predicate > Period
pronounceable words
use of contractions
casual but not informal
efficient – make every word count, write in active voice
http://www.jem200.com/lecture-notes/audio-journalism-1-writing-for-sound/
51. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Writing for Radio
The International Standardization Organization, which is composed
of acoustics experts, today opened its annual convention. The
convention is meeting in Geneva, Switzerland. Delegates from
51 countries are attending the convention, which will continue
through Sunday. An annual report issued by the organization
warned that noise levels in the world are rising by one decibel a
year. If the increase continues, the report warned, "everyone
living in cities could be stone deaf by the year 2020." The report
also said that long-term exposure to a noise level of 100
decibels can cause deafness, yet a riveting gun reaches a level
of 130 decibels and a jet aircraft 150.
52. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Doing Interviews
Find a good subject (chat with them first)
Be prepared
What are you trying to accomplish?
Make them comfortable
Start slow, and easy
Mimic body language
Ask them to spell their name, age, job
Always be live, don't stop recording
Open ended questions
Be quiet
Get them to reflect: How did that feel?
Ask them if you forgot to ask anything
http://www.sparkminute.com/2011/11/07/30-tips-on-how-to-interview-like-a-journalist/
53. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Audio Interviews
Find a quiet place for interviews.
Always wear headphones. Check your levels.
Record 30 seconds of room tone for easier editing.
Place microphone a few inches below or to side of mouth to
avoid “plosives.”
Get name, age, hometown, and occupation.
Encourage subject to answer in complete sentences. Ask people
to repeat themselves if necessary.
Be silent. Don’t say “uh huhh.” Maintain eye contact.
At end of interview, ask, “What else should I know?”
Record ambient sound effects. Identify the sound into your
microphone before recording it.
Don’t stop recording.
60. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Ethics
Do not reconstitute the truth.
Be judicious in your use of music and special sound effects.
Use photographic and editing special effects sparingly and
carefully.
Apply the same careful editing ethics standards to your teases,
promotions and headlines that you do for your news stories.
http://www.rtdna.org/content/guidelines_for_ethical_video_and_audio_editing#.VXZNC89VhBc
62. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Stills
Shoot more than you need. Get closer.
Compose using the rule of thirds. Shoot horizontally.
Shoot wide, medium, close-up and extreme close-ups.
Shoot details (eyes, hands and personal items).
Compose clean portraits of sources.
63. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Shot Sequences
Cover shot – Brings the reader into story.
Establishing shot – wide, environmental
Detail shot – closer
Closing shot – a picture that stays with the reader
64. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Shot types
Newsworthy – one frame to tell a news story
Emotional – capturing an emotion
Intimate – capturing emotions between two people
Unusual – the photographer's eye
The Phoblographer
http://www.thephoblographer.com/2010/02/17/the-beginner%E2%80%99s-guide-to-photojournalism/#.VXWc1s9V
65. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Captions are critical
What is the thought communicated by the photo?
Short sentence that sums up what you see.
Give more information
Don't state the obvious
Don't use caption-ese
Pick a style – complete sentences, headlinese.
Standalone, or part of package
Cut and paste names. Double check spelling, facts
Write what you know
http://www.theslot.com/captions.html
68. mo.krochmal@gmail.com
Mobile Multimedia Journalism
50 per cent of people drop off halfway through every video
If you don’t engage in the first 10 seconds, your video will fail
No exact rules for length, but be concise and edit ruthlessly.
69. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Video Interviews
When possible, use a tripod.
Use microphone and headphones. Check your sound levels.
Set white balance for each location.
Pay attention to head and nose room in composition. The subject
should not look directly into the camera; they should look into
frame, not out of it.
If you are not using additional lights, make sure sun or main light
source is over your shoulder.
70. mo.krochmal@gmail.com
Mobile Multimedia Journalism
B-roll
Shoot a variety of shots and angles.
Shoot in sequences. The five-shot rule is a good guide.
Hold each shot for 10-15 seconds.
Avoid pans or zooms.
Let action move across frame rather than moving with it.
Shoot an opening and closing shot.
73. mo.krochmal@gmail.com
Mobile Multimedia Journalism
Q: What's the best camera?
A: The one that's with you.
Your phone is always with you. Master it as a reporting tool and
you will be ahead of the pack. How? Practice, practice, practice.
76. mo.krochmal@gmail.com
180 Degree Rule
Keep on one side of the axis for every shot.
Two cameras: Shoot over each person's shoulder
One camera: Shoot over
interviewer's shoulder,
Then shoot questions,
camera facing interviewer,
include reaction shots.
Backcuts, noddies.
Photographer Nick Laham's Instagramed portrait of Alex Rodriguez made the front page of the New York Times Sunday edition on Sunday, March 31, 2013
http://connect.dpreview.com/post/7398706941/photographer-iphone-shot-worthy-nyt-front-page
November 22, 2010
November 22, 2010
Damon Winter photographs taken using Hipstamatic iPhone app were published on the front page of the New York Times
http://lens.blogs.nytimes.com/2011/02/11/through-my-eye-not-hipstamatics/?src=tptw
http://www.nytimes.com/2010/11/22/world/asia/22grunts.html
On 17 February 2004 The New York Times published, for the first time on page one, a photograph taken with a mobile phone. It was an image grabbed at the
formal signing of the merger between two mobile phone giants, Cingular and AT&T Wireless, in New York the previous day. Joseph McCabe Jr., AT&T’s Chief Financial Officer, snapped Cingular Chief Executive Officer, John Zeglis signing
the document.
http://www.nytimes.com/learning/teachers/featured_articles/20040219thursday.html
Tested things out in the newsroom.
I believe in several years it will be common for reporters to have this technology in their pockets. My iPhone is always in my pocket. I’m just waiting for the day when there is breaking news and I’ll be able to do a live hit from the scene by myself without a photographer or an expensive live truck. I have a feeling that day is going to happen very, very soon.
Jojola told Poynter in an interview in Aug. 24, 2009
http://www.poynter.org/news/mediawire/97948/new-mexico-reporter-uses-iphone-qik-to-broadcast-live-story/
The video is not available any long. Off the KOB site, and not on Qik. He now reports for Denver's KUSA
KCCI – Des Moines, Ia.
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KCCI – Des Moines, Ia.
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