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www.nexusholidays.com
NEXUS HOLIDAYS
Making the Most of Your
Marketing Dollars!
• Began as a travel agent in 1990, worked
as agent for 20+ years
• Worked as a group leader while living in
Japan for 3 years
• Served as a vignette host for VCOM
• Started Hampton Roads Chapter of
PTANA in April 2011
• Hold a degree in Anthropology with a sub
discipline in Archaeology from William
and Mary
• Avid blogger
• Navy wife / Army mom
About LaDonna Allen, CTA
Jeffrey Holtrop, National Sales
Manager, USA
Jeffrey’s focus is marketing, advertising
and sales of the Nexus Holidays Group
USA product line. Duties include, lead
generation, travel agent/consumer
education, trade shows, and seminar
hosting. Responsibilities also include
trade advertising, social media and
database generation in both travel trade
and consumer markets. Experience
includes national supplier sourcing,
airline sales and management, and hotel
and resort sales management. Jeffrey
covers the Midwest/Western United
States and is based in Chicago, Illinois
where he lives with his wife and son.
Create a Plan!
• Set Goals! 30 days, 90 days and 1 year
• Think Inside the box before you think outside
the box!
• Enlist help!
• Know your market!
Sell More Groups!
Start with your hobbies to find
group leads then think outside
the box
Join Local Networking Groups
ASK For Referrals!
Sell More Groups!
- Look at published vs. private tours
- Exclusive departures vs. customized departures
- Where can you market your groups? Church bulletins,
community newsletters, Carribean Night or China Night?
Use co op marketing dollars, maintain your database and
market to them……
- Understand how your clients travel
- Do surveys
- Ask questions
Offer Compelling itineraries based on their commonalities
Start with your hobbies to find group leads then think outside
the box!
- Running Groups, church groups, garden clubs, biking groups,
birding enthusiasts, epicuraens, yogis and yoginis, senior clubs,
- Ex. Gay family travel
- Business travel group
Then market to them where they live! Join facebook groups and create
posts or events. Create a group if one does not exist! Don’t hard sell but
offer value.
Newsletters! Community newsletters, church bulletins, small local papers
that are full of local news – gossipy papers 
Distribute flyers in common gathering spots
Join Local Networking Groups and Refer to other Members!
- Chambers of Commerce
- Parks and Rec departments
- Lineage societies
- BNI groups
- Specific networking groups like womens groups
- Public service organizations – Kiwanis, Rotary Club
- Be their industry expert! Don’t hard sell them, show your value
and build relationships
- People buy from people they trust – build trust first
- Offer to give presentations as a public service
- Don’t just go to bridal shows. Think about community
fairs, craft fairs or wine shows. Go where your target customers
are but not all your competition is!
ASK for Referrals
Follow up!
Send a handwritten note with 3 of your business cards
Incentivize clients to send referrals
Add it to your signature line!
Start your day making phone calls not sending emails! Be high
tech but also be high touch!
BDMs exist to support you!
Ask for co op marketing
Ask for a sales and marketing agreement for increased
commission
Ask them for new ideas but give them feedback… what is
and is not working in your market
Never get discouraged!
Enlist Help!
• What can we do for you and your clients?
• All-inclusive Escorted Tours to China and Southeast Asia
- China Super Value Experience
- China Deluxe Experience
- China Luxury Experience
- Asia Deluxe Experience
• Customizable FITs
• Private Luxury Vacations
• Exclusive Group Travels
(Universities/Companies/Senior Clubs, etc)
• River Cruises
• City Stopovers
• Discounted Airfares
• Visa Services
Nexus Holidays’ World of Travel
THE TRAVEL AGENT PORTAL
Information at Your Fingertips!
• Enjoy competitive commissions and exclusive bonuses
• Enjoy travel agent discounts
• Better serve your clients with your assigned destination specialist
• Stay informed on upcoming FAM trips
• Get invitations to webinars and trainings
• Get marketing supports, including online forms, e-flyers, templates,
videos and much more to come…
• Agents supplies available to order, right at your fingertips
• Obtain booking advices and selling tips
• Stay tune with the latest promotional offers. You’ll be the first to know
about great sales.
• Become a member at www.nexusholidays.com/travelagency
Be Part of A Great Team
TRAVEL AGENT
COMMISSION PROGRAM
The Most Important Subject!
1) GROUP TOURS
(Hot Deals, China Super Value/Deluxe/Luxury Experience, and Asia Deluxe Experience)
• 1-16 Passengers………………………………………………………12% of GB*
• 17-50 Passengers……………………………………………………13% of GB*
• 51-100 Passengers…………………………………………………14% of GB*
• 101+ Passengers……………………………………………………15% of GB*
2) SPECIAL TOURS/CITY TOURS
• 12% of GB*
3) PRIVATE TOURS/CUSTOMIZED ITINERARIES
• Offered Net or with commission
• TC - the 16th passenger travels free on land (with 15 paid passengers)
4) MISCELLENEOUS SERVICES
• Air Ticket Purchase Only……………………………………… $20 Per Ticket
• China/Asia Hotel Booking Only…………………………… $10 Per Night Per room
• Visa Application for Tour Passengers…………………… $10 Per Applicant
• Optional Travel Insurance………………………………………10% of Premium
3) COMMISSION PROTECTION:
• Cancellation after final payment………………………………………………$200 per passenger
*GB(Gross Booking) includes all-inclusive (air+land) tour cost or land only tour cost with tax and
fuel surcharges, single supplement, prepaid hotel room upgrading fees, prepaid pre-trips or
extensions, prepaid extra hotel nights and prepaid optional programs.
TRAVEL AGENT COMMISSION PROGRAM
• Applies to bookings on 2014 Group Tours
(Hot Deals, China Super Value/Deluxe/Luxury Experience, and Asia Deluxe Experience)
BONUS COMMISSION:
• Every passenger you book with us (double/single occupancy)
…………………………………………………………………………………………………… $20
NEXUS REWARDS:
• Every 10 passengers in a calendar year……………add’l $50 Gift card
★ Overall, that’s a bonus on top of a bonus
on top of a great commission.
★ The program is unlimited.
The MORE You Sell,
The MORE You Get Paid!
Bonus Commission and Rewards
1) Travel agent discount is
applicable on Land Only Tour Cost of
select group tours.
2) Valid to registered agents only.
TRAVEL AGENT TRAVEL PROGRAM
BOOKINGS AGENT COMPANION
2014 China Super Value Group Tours 20% off 20% off
2014 China Deluxe Group Tours 20% off 20% off
2014 China Luxury Group Tours 20% off 20% off
2014 Asia Deluxe Group Tours 20% off 20% off
2014 Hot Deals 20% off 20% off
Yangtze River Cruise
Great Wall
Forbidden City
Shanghai
Giant Panda
Terra Cotta Warriors
Li River
Halong Bay
Floating Market
Must-see Sites
Angkor Wat
Nexus Holidays Wendy Wu Pacific Delight
Length of Tour 15 Days 13 Nights 14 Days 12 Nights 13 Days 11 Nights
Cities
Beijing(4), Xi’an(1), Yangtze Cruise(3),
Shanghai(3), Wuxi(1), Suzhou(1)
Beijing(3), Xi’an(2), Chengdu(1),
Yangtze Cruise(4), Shanghai(2)
Beijing(3), Xi’an(2), Yangtze
Cruise(4), Shanghai(2)
Price From $3199 $4190 $2699
Transpacific and China
Domestic Air
Included Included Included
Yangtze River Cruise New 5-star Ms Yangtze 2 Aged Victoria Cruise Aged Victoria Cruise
Local Transportation Included Included Included
Hotels 5-star 4-star 4-star
Meals
Added value: Peking Roast Duck, Imperial
Dumpling Banquet
Included Included
Sightseeing
Added value: Pandas, Water Town, Suzhou
Garden, Lingshan Grand Buddha
Included Included
Cultural Programs
Hutong Tour by Pedicab, Tang Dynasty
Dancing Show
Chinese Acrobatic Show, Tang
Dynasty Dancing Show
None
English-speaking Guides Included Included Included
Travel Insurance Travel Accident Insurance, Medical Insurance None None
Visa $170 Included $190
Discount $300 None $100
Total
$3069 per person
= $205 per day + better value
$4190 per person
= $299 per day
$2789 per person
= $215 per day
CLASSIC CHINA AND YANGTZE CRUISE
CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
Yangtze River Cruise
• The longest river in China and Asia
• Home to 1/3 of Chinese populations
• Treasures of discovery and wonders of nature await at
every turn along the cruise
CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
Yangtze River Cruise
• Interesting shore
excursions: Fengdu Ghost
City, Shennong Stream
• Spectacular scenery
including the Three
Gorges
• Tai Chi Lessons and
many other events and
activities on board
• The largest dam project
in the world
CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
Zhangjiajie
• Located in Hunan Province
• Inspiration for Avatar
• Natural beauty and unspoiled
landscape
CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
Chengdu
• Home to the famous Giant Pandas
• World Heritage Site and the biggest
stone carved Buddha statue: Leshan
Buddha
• Unique Face-changing Show
CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
CHINA DELUXE EXPERIENCE
All-inclusive from
$3199 PP
CLASSIC CHINA AND YANGTZE
DELIGHTS 15 DAYS
BEST
SELLER
CHINA DELUXE EXPERIENCE
All-inclusive from
$4299 PP
AMAZING CHINA 22 DAYSMOST
COMPRE-
HENSIVE
CHINA LUXURY EXPERIENCE
All-inclusive from
$5899 PP
THE SPLENDID CHINA 15 DAYSUltimate
Comfort
Exclusive experience based on YOUR Feedback
All-inclusive from
$3805 PP
Giant Pandas and Wonders of
China – 13 days
Pandas and
Avatar!
All-inclusive from
$3799 PP
EXOTIC ASIA 10 DAYS
ASIA DELUXE EXPERIENCE
MULTI-
CULTURAL
• Grand Mekong Cruise:
Vietnam and Cambodia
19 Days
• For Vietnam Veterans
• 2 Departures in Oct
• 8 Days Grand Mekong
Delta Exploration
• Small Motor Boat
Experience
• Halong Bay Cruise
• World Heritage Sites and
World Wonder
• Battlefields and Combat
Areas
• The Art of Chinese
Cuisine 15 Days
• For Foodies
• Oct 08-21, 2014
• Authentic Chinese
Gourmet Specialties
• Restaurants known to
locals only
• Cooking Classes
• Local family visiting and
home made meals
• World Wonders and sites
Exclusive Special Tours in 2014
• China Highlights and
Yangtze River Cruise
15 Days
• Women Only
• 9 Departures in 2014
• Spa in 5-star hotel
• Chinese Foot Massage
• River Cruise & Panda
• Non-tourist Special
Local Market
• Chinese Banquet and
Wine Tasting
• Tour guides are also
girls!
• For general questions/comments:
Email: travelagent@nexusholidays.com
Web: www.nexusholidays.com
US Toll Free: 1-888-68-nexus(63987)
Every registered travel agent
is assigned to an
experienced destination
specialist. This tour expert
will take care of all aspects
of your questions and handle
the booking from beginning
to your client’s happy return.
Nexus Holidays Has Your Back
★ National Sales Manager
Jeffrey Holtrop
Telephone Ext. 777
jeffrey@nexusholidays.com
★ Regional Sales Manager
LaDonna Allen
Telephone Ext. 999
ladonna@nexusholidays.com
• For sales and marketing needs:
Nexus Holidays… Here For You!
Thank you

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Marketing pandas avatar and yangtze agent

  • 2. Making the Most of Your Marketing Dollars!
  • 3. • Began as a travel agent in 1990, worked as agent for 20+ years • Worked as a group leader while living in Japan for 3 years • Served as a vignette host for VCOM • Started Hampton Roads Chapter of PTANA in April 2011 • Hold a degree in Anthropology with a sub discipline in Archaeology from William and Mary • Avid blogger • Navy wife / Army mom About LaDonna Allen, CTA
  • 4. Jeffrey Holtrop, National Sales Manager, USA Jeffrey’s focus is marketing, advertising and sales of the Nexus Holidays Group USA product line. Duties include, lead generation, travel agent/consumer education, trade shows, and seminar hosting. Responsibilities also include trade advertising, social media and database generation in both travel trade and consumer markets. Experience includes national supplier sourcing, airline sales and management, and hotel and resort sales management. Jeffrey covers the Midwest/Western United States and is based in Chicago, Illinois where he lives with his wife and son.
  • 5. Create a Plan! • Set Goals! 30 days, 90 days and 1 year • Think Inside the box before you think outside the box! • Enlist help! • Know your market!
  • 6. Sell More Groups! Start with your hobbies to find group leads then think outside the box Join Local Networking Groups ASK For Referrals!
  • 7. Sell More Groups! - Look at published vs. private tours - Exclusive departures vs. customized departures - Where can you market your groups? Church bulletins, community newsletters, Carribean Night or China Night? Use co op marketing dollars, maintain your database and market to them…… - Understand how your clients travel - Do surveys - Ask questions Offer Compelling itineraries based on their commonalities
  • 8. Start with your hobbies to find group leads then think outside the box! - Running Groups, church groups, garden clubs, biking groups, birding enthusiasts, epicuraens, yogis and yoginis, senior clubs, - Ex. Gay family travel - Business travel group Then market to them where they live! Join facebook groups and create posts or events. Create a group if one does not exist! Don’t hard sell but offer value. Newsletters! Community newsletters, church bulletins, small local papers that are full of local news – gossipy papers  Distribute flyers in common gathering spots
  • 9. Join Local Networking Groups and Refer to other Members! - Chambers of Commerce - Parks and Rec departments - Lineage societies - BNI groups - Specific networking groups like womens groups - Public service organizations – Kiwanis, Rotary Club - Be their industry expert! Don’t hard sell them, show your value and build relationships - People buy from people they trust – build trust first - Offer to give presentations as a public service - Don’t just go to bridal shows. Think about community fairs, craft fairs or wine shows. Go where your target customers are but not all your competition is!
  • 10. ASK for Referrals Follow up! Send a handwritten note with 3 of your business cards Incentivize clients to send referrals Add it to your signature line! Start your day making phone calls not sending emails! Be high tech but also be high touch!
  • 11. BDMs exist to support you! Ask for co op marketing Ask for a sales and marketing agreement for increased commission Ask them for new ideas but give them feedback… what is and is not working in your market Never get discouraged! Enlist Help!
  • 12. • What can we do for you and your clients? • All-inclusive Escorted Tours to China and Southeast Asia - China Super Value Experience - China Deluxe Experience - China Luxury Experience - Asia Deluxe Experience • Customizable FITs • Private Luxury Vacations • Exclusive Group Travels (Universities/Companies/Senior Clubs, etc) • River Cruises • City Stopovers • Discounted Airfares • Visa Services Nexus Holidays’ World of Travel
  • 13. THE TRAVEL AGENT PORTAL Information at Your Fingertips!
  • 14. • Enjoy competitive commissions and exclusive bonuses • Enjoy travel agent discounts • Better serve your clients with your assigned destination specialist • Stay informed on upcoming FAM trips • Get invitations to webinars and trainings • Get marketing supports, including online forms, e-flyers, templates, videos and much more to come… • Agents supplies available to order, right at your fingertips • Obtain booking advices and selling tips • Stay tune with the latest promotional offers. You’ll be the first to know about great sales. • Become a member at www.nexusholidays.com/travelagency Be Part of A Great Team
  • 15. TRAVEL AGENT COMMISSION PROGRAM The Most Important Subject!
  • 16. 1) GROUP TOURS (Hot Deals, China Super Value/Deluxe/Luxury Experience, and Asia Deluxe Experience) • 1-16 Passengers………………………………………………………12% of GB* • 17-50 Passengers……………………………………………………13% of GB* • 51-100 Passengers…………………………………………………14% of GB* • 101+ Passengers……………………………………………………15% of GB* 2) SPECIAL TOURS/CITY TOURS • 12% of GB* 3) PRIVATE TOURS/CUSTOMIZED ITINERARIES • Offered Net or with commission • TC - the 16th passenger travels free on land (with 15 paid passengers) 4) MISCELLENEOUS SERVICES • Air Ticket Purchase Only……………………………………… $20 Per Ticket • China/Asia Hotel Booking Only…………………………… $10 Per Night Per room • Visa Application for Tour Passengers…………………… $10 Per Applicant • Optional Travel Insurance………………………………………10% of Premium 3) COMMISSION PROTECTION: • Cancellation after final payment………………………………………………$200 per passenger *GB(Gross Booking) includes all-inclusive (air+land) tour cost or land only tour cost with tax and fuel surcharges, single supplement, prepaid hotel room upgrading fees, prepaid pre-trips or extensions, prepaid extra hotel nights and prepaid optional programs. TRAVEL AGENT COMMISSION PROGRAM
  • 17. • Applies to bookings on 2014 Group Tours (Hot Deals, China Super Value/Deluxe/Luxury Experience, and Asia Deluxe Experience) BONUS COMMISSION: • Every passenger you book with us (double/single occupancy) …………………………………………………………………………………………………… $20 NEXUS REWARDS: • Every 10 passengers in a calendar year……………add’l $50 Gift card ★ Overall, that’s a bonus on top of a bonus on top of a great commission. ★ The program is unlimited. The MORE You Sell, The MORE You Get Paid! Bonus Commission and Rewards
  • 18. 1) Travel agent discount is applicable on Land Only Tour Cost of select group tours. 2) Valid to registered agents only. TRAVEL AGENT TRAVEL PROGRAM BOOKINGS AGENT COMPANION 2014 China Super Value Group Tours 20% off 20% off 2014 China Deluxe Group Tours 20% off 20% off 2014 China Luxury Group Tours 20% off 20% off 2014 Asia Deluxe Group Tours 20% off 20% off 2014 Hot Deals 20% off 20% off
  • 19. Yangtze River Cruise Great Wall Forbidden City Shanghai Giant Panda Terra Cotta Warriors Li River Halong Bay Floating Market Must-see Sites Angkor Wat
  • 20. Nexus Holidays Wendy Wu Pacific Delight Length of Tour 15 Days 13 Nights 14 Days 12 Nights 13 Days 11 Nights Cities Beijing(4), Xi’an(1), Yangtze Cruise(3), Shanghai(3), Wuxi(1), Suzhou(1) Beijing(3), Xi’an(2), Chengdu(1), Yangtze Cruise(4), Shanghai(2) Beijing(3), Xi’an(2), Yangtze Cruise(4), Shanghai(2) Price From $3199 $4190 $2699 Transpacific and China Domestic Air Included Included Included Yangtze River Cruise New 5-star Ms Yangtze 2 Aged Victoria Cruise Aged Victoria Cruise Local Transportation Included Included Included Hotels 5-star 4-star 4-star Meals Added value: Peking Roast Duck, Imperial Dumpling Banquet Included Included Sightseeing Added value: Pandas, Water Town, Suzhou Garden, Lingshan Grand Buddha Included Included Cultural Programs Hutong Tour by Pedicab, Tang Dynasty Dancing Show Chinese Acrobatic Show, Tang Dynasty Dancing Show None English-speaking Guides Included Included Included Travel Insurance Travel Accident Insurance, Medical Insurance None None Visa $170 Included $190 Discount $300 None $100 Total $3069 per person = $205 per day + better value $4190 per person = $299 per day $2789 per person = $215 per day CLASSIC CHINA AND YANGTZE CRUISE CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
  • 21. Yangtze River Cruise • The longest river in China and Asia • Home to 1/3 of Chinese populations • Treasures of discovery and wonders of nature await at every turn along the cruise CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
  • 22. Yangtze River Cruise • Interesting shore excursions: Fengdu Ghost City, Shennong Stream • Spectacular scenery including the Three Gorges • Tai Chi Lessons and many other events and activities on board • The largest dam project in the world CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
  • 23. Zhangjiajie • Located in Hunan Province • Inspiration for Avatar • Natural beauty and unspoiled landscape CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
  • 24. Chengdu • Home to the famous Giant Pandas • World Heritage Site and the biggest stone carved Buddha statue: Leshan Buddha • Unique Face-changing Show CHINA | VIETNAM | CAMBODIA | THAILAND | SINGAPORE | MALAYSIA
  • 25. CHINA DELUXE EXPERIENCE All-inclusive from $3199 PP CLASSIC CHINA AND YANGTZE DELIGHTS 15 DAYS BEST SELLER
  • 26. CHINA DELUXE EXPERIENCE All-inclusive from $4299 PP AMAZING CHINA 22 DAYSMOST COMPRE- HENSIVE
  • 27. CHINA LUXURY EXPERIENCE All-inclusive from $5899 PP THE SPLENDID CHINA 15 DAYSUltimate Comfort
  • 28. Exclusive experience based on YOUR Feedback All-inclusive from $3805 PP Giant Pandas and Wonders of China – 13 days Pandas and Avatar!
  • 29. All-inclusive from $3799 PP EXOTIC ASIA 10 DAYS ASIA DELUXE EXPERIENCE MULTI- CULTURAL
  • 30. • Grand Mekong Cruise: Vietnam and Cambodia 19 Days • For Vietnam Veterans • 2 Departures in Oct • 8 Days Grand Mekong Delta Exploration • Small Motor Boat Experience • Halong Bay Cruise • World Heritage Sites and World Wonder • Battlefields and Combat Areas • The Art of Chinese Cuisine 15 Days • For Foodies • Oct 08-21, 2014 • Authentic Chinese Gourmet Specialties • Restaurants known to locals only • Cooking Classes • Local family visiting and home made meals • World Wonders and sites Exclusive Special Tours in 2014 • China Highlights and Yangtze River Cruise 15 Days • Women Only • 9 Departures in 2014 • Spa in 5-star hotel • Chinese Foot Massage • River Cruise & Panda • Non-tourist Special Local Market • Chinese Banquet and Wine Tasting • Tour guides are also girls!
  • 31. • For general questions/comments: Email: travelagent@nexusholidays.com Web: www.nexusholidays.com US Toll Free: 1-888-68-nexus(63987) Every registered travel agent is assigned to an experienced destination specialist. This tour expert will take care of all aspects of your questions and handle the booking from beginning to your client’s happy return. Nexus Holidays Has Your Back
  • 32. ★ National Sales Manager Jeffrey Holtrop Telephone Ext. 777 jeffrey@nexusholidays.com ★ Regional Sales Manager LaDonna Allen Telephone Ext. 999 ladonna@nexusholidays.com • For sales and marketing needs: Nexus Holidays… Here For You!
  • 33.

Editor's Notes

  1. ***No more than 2 minutes
  2. ***No more than 3 minutes.
  3. ***No more than 10 minutes.Effective from 12/01/2013 on new bookings departing on 1/1/2014 and after.Group tours: GB does NOT include US domestic add-on airfares and tax, airfare difference for upgrading class.Private tours: 10% of quotation is our guideline to keep your price competitive. We can add more commission but that will raise the quotation price. You may choose to have the “NET quoted rate” which means we offer you the lowest price without commission. You can mark up on your own and sell it to your clients.How to get paid: Commission check will be send out within two weeks after final balance is received.NOT COMMISSIONABLE: FAMs and NET quoted tours are NOT commissionable and may have different incentive policy
  4. ***No more than 3 minutes.
  5. ***no more than 3 minutes.Cannot be combined with commission or bonus program. If an agent chooses to get this 20% discount, neither will he get commission on his own booking, nor will this booking be added to the total number of bookings accumulated for the same agency.
  6. ***No more than 2 minutes. Don’t try to go through details of the sites.
  7. 2 minutes
  8. 2 minutes
  9. 2 minutes
  10. 2 minutesLuxury group tours’ differences: smaller size(max 20 ppl), 5-star brand name hotels, artistic gourmet specialties in famed restaurants, award-winning tour guides, richer entertainment shows and more travel insurance coverage.
  11. 2 minutesVietnam and CambodiaExtension to Bangkok, Thailand
  12. 2 minutesThailand, Malaysia, Singapore
  13. ***no more than 5 minutes. online flyer and hardcopy flyer available.
  14. 2 minutes
  15. 2 minutes.
  16. It’s a 2-min video. Same as the one we have on our website.