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In House Team of the Year
IPRCC Awards
The Newsmakers
Young Resourceful Connected
We’re a team of thirteen young and dynamic people with cumulative experience of over
50 man years. Individually, we are custodians of different brands within the network.
Together, we pretty much know everyone and everything that’s happening in the Indian
Media industry.
Our Motto: Making news everyday
What do we do?
We innovate and
integrate - which
is a big metric
defining success
each day
No matter who
you are or where
you are from –
Each day you
read about a
Viacom18 brand
We’re experts at…
Consumer
Communi-
cations
Business &
Trade
Communi-
cations
CSR
Corporate
Reputation
Mgmt
Crisis
Communic-
ations
Employee
Communic-
ations
At Viacom18, we believe in making news everyday
In every paper, in every city, in every language, in every medium
We keep consumers glued to television screens by engaging them
through our news everyday
We’re the people who have kept the nation interested in and excited
about a show for 8 consecutive years…need we say more?
We make news to make a better world
We create award winning campaigns that are wowing the world
We share insights about
the young and the old,
sharing knowledge
everyday
And when we’re bored of doing that…we create cool integrations
24
A breakthrough in the Indian television space building preference for the real-time narration
format; several in-show integrations with the protagonist appearing as guest in some of the
channel’s most popular shows as well as making a grand entry along with sponsor brand at the
Golden Petal Awards
Motu Patlu
For the first time ever, Nickelodeon characters were animated to perform with one of the
contestants on Jhalak Dikhla Ja on Colors; one of the many such innovations that have sustained
its week on week No. 1 position among kids’ channels
MTV Splitsvilla Season 7
Taking the learning from Colors and implementing it on MTV to go all out across the nation; in-
show integration on the popular show on Colors
Queen
To contribute to the roaring success of blockbuster Queen, the communications team
conceptualized a social media activity which drove Word of Mouth leading to its imminent
recognition among critics and mass appeal across audiences
Leveraging the power of OneViacom18
When we are done conquering the world, we work on
making a difference even within the network
As a part of our internal communications campaign we launched a transformational campaign, EVOLVE, to
draw synergies across the organization towards creating
ONEViacom18
So, who are we?
We are
ONE

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In house team

  • 1. In House Team of the Year IPRCC Awards
  • 2. The Newsmakers Young Resourceful Connected We’re a team of thirteen young and dynamic people with cumulative experience of over 50 man years. Individually, we are custodians of different brands within the network. Together, we pretty much know everyone and everything that’s happening in the Indian Media industry. Our Motto: Making news everyday
  • 3. What do we do? We innovate and integrate - which is a big metric defining success each day No matter who you are or where you are from – Each day you read about a Viacom18 brand
  • 4. We’re experts at… Consumer Communi- cations Business & Trade Communi- cations CSR Corporate Reputation Mgmt Crisis Communic- ations Employee Communic- ations
  • 5. At Viacom18, we believe in making news everyday In every paper, in every city, in every language, in every medium
  • 6. We keep consumers glued to television screens by engaging them through our news everyday We’re the people who have kept the nation interested in and excited about a show for 8 consecutive years…need we say more?
  • 7. We make news to make a better world We create award winning campaigns that are wowing the world
  • 8. We share insights about the young and the old, sharing knowledge everyday
  • 9. And when we’re bored of doing that…we create cool integrations 24 A breakthrough in the Indian television space building preference for the real-time narration format; several in-show integrations with the protagonist appearing as guest in some of the channel’s most popular shows as well as making a grand entry along with sponsor brand at the Golden Petal Awards Motu Patlu For the first time ever, Nickelodeon characters were animated to perform with one of the contestants on Jhalak Dikhla Ja on Colors; one of the many such innovations that have sustained its week on week No. 1 position among kids’ channels MTV Splitsvilla Season 7 Taking the learning from Colors and implementing it on MTV to go all out across the nation; in- show integration on the popular show on Colors Queen To contribute to the roaring success of blockbuster Queen, the communications team conceptualized a social media activity which drove Word of Mouth leading to its imminent recognition among critics and mass appeal across audiences Leveraging the power of OneViacom18
  • 10. When we are done conquering the world, we work on making a difference even within the network As a part of our internal communications campaign we launched a transformational campaign, EVOLVE, to draw synergies across the organization towards creating ONEViacom18
  • 11. So, who are we? We are ONE