Presented by Susan Baier (@SusanBaier) with content adapted from Jessica Pierce (@JessicaPierceAZ).

1. The Hidden Job Market
Adapted from a presentation by
Jessica Pierce

2. What is Twitter?

3. Benefits of Twitter for
Job Search
• Six degrees of separation
• Visibility to hiring companies
• Access to hidden jobs
• Networking potential
• Company research and access

4. How Hiring Companies
are Using Twitter

5. How Hiring Companies
are Using Twitter

6. How Hiring Companies
are Using Twitter

7. How Hiring Companies
are Using Twitter

8. Connect with Recruiters

9. Connect with Recruiters

10. Connect with Recruiters

11. Connect with Recruiters

13. You on Twitter
• Experience
• Expertise
• Education & Training

14. • Professional
picture
• Consistent name
• Employer
friendly
• Job pitch in bio
• Keywords
• Resume link

15. Job Searches on
Twitter

16. Search & Follow
Companies

17. Companies Tweeting Jobs
Jessica-Pierce.com/twitterhiddenjobmarket

22. Tweeting

23. • Tweet - When you post or write your 140
characters on twitter and hit send
• Handle – your twitter name - @susanbaier
• Follow – the act of adding someone to your list of
people you are following
• Replies – when someone writes a tweet directly
at your handle
• Retweet – republishing someone else’s tweet
• DM – a message directly sent to another user
• Hashtag (#) – mark keywords or topics

25. Tweet
• What you are doing/thinking
• What people WANT to read
• Share skills
• Engaging, professional, intelligent
• 2 retweets/responses to every 1 tweet
• Ask questions
• Links to websites

26. 15 minutes every day
• TweetMyJobs
• Network (DM, @, RT)
• Make friends
• Search!
• Share interesting links
• Build your brand

27. Online Networking
• Real people!
• Find opportunities to connect IRL
• Be engaged, but don’t go crazy
• Manage direct messages
• Watch others pros in your line of work

28. • Positions posted
• LinkedIn group
• Email newsletter
CareerConnectors.org

29. Tweeps
• @susanbaier
• @laidoffcampphx
• @laidoffcamptuc
• @gptucson
• @grammardocs
• @careerconnected
• @jessicapierceAZ