SlideShare une entreprise Scribd logo
1  sur  15
The Lessons of a Second Life Artist and the Secrets of Marketing Oneself in the Virtual World Lance Shields (a.k.a. Juria Yoshikawa) ‏
[object Object],[object Object]
[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],Dozens of AVs wore these lanterns to become part of the art.
[object Object],[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
10. Pace yourself. Don't be a flash in the pan! And last but not least, a word of warning for all those artists, marketers, brand builders, business folks or whoever... it simply isn't true that there can never be too much good stuff. The newspapers want news. The people want fresh. At a certain point Juria began to over-saturate the art groups and her contacts with just too many announcements of new builds. People can only take so much of one brand or one song before it just becomes noise. Be wise and only share as much as people want to take.
And that was 10. If you haven't figured out yet, many of these tips around virtual promotion could easily be applied to real world campaigns. Whether it's a single avatar or a global brand the point is to take full advantage of the crowd, be grandiose in your gestures, use all the channels you can and be humble in your fame. Juria and I wish you the best in your journey. BLOG  http://memespelunk.org   PHOTOS  http://flickr.com/photos/lancesh/   CONTACT  [email_address]

Contenu connexe

En vedette

How watir works
How watir worksHow watir works
How watir works
watirt
 
Michael's visual CV
Michael's visual CVMichael's visual CV
Michael's visual CV
lamtszkin
 
Datenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
Datenqualitätsanalyse mit modernen Business-Intelligence-WerkzeugenDatenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
Datenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
Business Intelligence Research
 

En vedette (9)

How watir works
How watir worksHow watir works
How watir works
 
Modelos de Negócios Inovadores
Modelos de Negócios InovadoresModelos de Negócios Inovadores
Modelos de Negócios Inovadores
 
Research and policy
Research and policyResearch and policy
Research and policy
 
Ignition five 14.05.12
Ignition five 14.05.12Ignition five 14.05.12
Ignition five 14.05.12
 
Michael's visual CV
Michael's visual CVMichael's visual CV
Michael's visual CV
 
Datenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
Datenqualitätsanalyse mit modernen Business-Intelligence-WerkzeugenDatenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
Datenqualitätsanalyse mit modernen Business-Intelligence-Werkzeugen
 
2016 02--february property-and_economic_overview
2016 02--february property-and_economic_overview2016 02--february property-and_economic_overview
2016 02--february property-and_economic_overview
 
The Rare Find: Spotting Exceptional Talent Before Everyone Else with George ...
 The Rare Find: Spotting Exceptional Talent Before Everyone Else with George ... The Rare Find: Spotting Exceptional Talent Before Everyone Else with George ...
The Rare Find: Spotting Exceptional Talent Before Everyone Else with George ...
 
Luftburna partiklar från dubbdäckens slitage på asfaltytor - Har väghållarna ...
Luftburna partiklar från dubbdäckens slitage på asfaltytor - Har väghållarna ...Luftburna partiklar från dubbdäckens slitage på asfaltytor - Har väghållarna ...
Luftburna partiklar från dubbdäckens slitage på asfaltytor - Har väghållarna ...
 

Plus de Lance Shields

Plus de Lance Shields (9)

Can We Design Friendship?
Can We Design Friendship?Can We Design Friendship?
Can We Design Friendship?
 
CES 2016 Session: Designing Products for Generation Z
CES 2016 Session: Designing Products for Generation ZCES 2016 Session: Designing Products for Generation Z
CES 2016 Session: Designing Products for Generation Z
 
Branded Content - What Does It Mean? (adtech Tokyo) Lance Shields
Branded Content - What Does It Mean? (adtech Tokyo) Lance ShieldsBranded Content - What Does It Mean? (adtech Tokyo) Lance Shields
Branded Content - What Does It Mean? (adtech Tokyo) Lance Shields
 
Green Marketing in the Age of Twitter, Green Fatigue & Bright Greens
Green Marketing in the Age of Twitter, Green Fatigue & Bright GreensGreen Marketing in the Age of Twitter, Green Fatigue & Bright Greens
Green Marketing in the Age of Twitter, Green Fatigue & Bright Greens
 
Case Analysis - Google
Case Analysis - GoogleCase Analysis - Google
Case Analysis - Google
 
Obama - Best Integrated Marketing Communications Campaign in 2008
Obama - Best Integrated Marketing Communications Campaign in 2008Obama - Best Integrated Marketing Communications Campaign in 2008
Obama - Best Integrated Marketing Communications Campaign in 2008
 
Broken Rainbow Cloudy Night
Broken Rainbow Cloudy NightBroken Rainbow Cloudy Night
Broken Rainbow Cloudy Night
 
What is Social Branding?
What is Social Branding?What is Social Branding?
What is Social Branding?
 
How Web 2.0 is Changing the World of Marketing
How Web 2.0 is Changing the World of MarketingHow Web 2.0 is Changing the World of Marketing
How Web 2.0 is Changing the World of Marketing
 

Dernier

Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
amitlee9823
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
Matteo Carbone
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
dollysharma2066
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
amitlee9823
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
Abortion pills in Kuwait Cytotec pills in Kuwait
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
lizamodels9
 

Dernier (20)

How to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League CityHow to Get Started in Social Media for Art League City
How to Get Started in Social Media for Art League City
 
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
Call Girls Kengeri Satellite Town Just Call 👗 7737669865 👗 Top Class Call Gir...
 
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
The Path to Product Excellence: Avoiding Common Pitfalls and Enhancing Commun...
 
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptxB.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
B.COM Unit – 4 ( CORPORATE SOCIAL RESPONSIBILITY ( CSR ).pptx
 
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
👉Chandigarh Call Girls 👉9878799926👉Just Call👉Chandigarh Call Girl In Chandiga...
 
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
Call Girls Service In Old Town Dubai ((0551707352)) Old Town Dubai Call Girl ...
 
Insurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usageInsurers' journeys to build a mastery in the IoT usage
Insurers' journeys to build a mastery in the IoT usage
 
Famous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st CenturyFamous Olympic Siblings from the 21st Century
Famous Olympic Siblings from the 21st Century
 
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
Enhancing and Restoring Safety & Quality Cultures - Dave Litwiller - May 2024...
 
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort ServiceEluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
Eluru Call Girls Service ☎ ️93326-06886 ❤️‍🔥 Enjoy 24/7 Escort Service
 
Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023Mondelez State of Snacking and Future Trends 2023
Mondelez State of Snacking and Future Trends 2023
 
Falcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investorsFalcon Invoice Discounting: The best investment platform in india for investors
Falcon Invoice Discounting: The best investment platform in india for investors
 
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
FULL ENJOY Call Girls In Mahipalpur Delhi Contact Us 8377877756
 
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service AvailableCall Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
Call Girls Ludhiana Just Call 98765-12871 Top Class Call Girl Service Available
 
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
Call Girls Electronic City Just Call 👗 7737669865 👗 Top Class Call Girl Servi...
 
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabiunwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
unwanted pregnancy Kit [+918133066128] Abortion Pills IN Dubai UAE Abudhabi
 
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
Call Girls From Pari Chowk Greater Noida ❤️8448577510 ⊹Best Escorts Service I...
 
Uneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration PresentationUneak White's Personal Brand Exploration Presentation
Uneak White's Personal Brand Exploration Presentation
 
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
Call Girls Zirakpur👧 Book Now📱7837612180 📞👉Call Girl Service In Zirakpur No A...
 
A DAY IN THE LIFE OF A SALESMAN / WOMAN
A DAY IN THE LIFE OF A  SALESMAN / WOMANA DAY IN THE LIFE OF A  SALESMAN / WOMAN
A DAY IN THE LIFE OF A SALESMAN / WOMAN
 

The Lessons of a Second Life Artist and the Secrets of Promoting Oneself in the Virtual World

  • 1. The Lessons of a Second Life Artist and the Secrets of Marketing Oneself in the Virtual World Lance Shields (a.k.a. Juria Yoshikawa) ‏
  • 2.
  • 3.
  • 4.
  • 5.
  • 6.
  • 7.
  • 8.
  • 9.
  • 10.
  • 11.
  • 12.
  • 13.
  • 14. 10. Pace yourself. Don't be a flash in the pan! And last but not least, a word of warning for all those artists, marketers, brand builders, business folks or whoever... it simply isn't true that there can never be too much good stuff. The newspapers want news. The people want fresh. At a certain point Juria began to over-saturate the art groups and her contacts with just too many announcements of new builds. People can only take so much of one brand or one song before it just becomes noise. Be wise and only share as much as people want to take.
  • 15. And that was 10. If you haven't figured out yet, many of these tips around virtual promotion could easily be applied to real world campaigns. Whether it's a single avatar or a global brand the point is to take full advantage of the crowd, be grandiose in your gestures, use all the channels you can and be humble in your fame. Juria and I wish you the best in your journey. BLOG http://memespelunk.org PHOTOS http://flickr.com/photos/lancesh/ CONTACT [email_address]