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Apple  Computers,  Inc. Lauren Carter Monica Bridges Elizabeth Smith Kevin Boutwell
Who is Apple Computers, Inc.? ,[object Object],[object Object],[object Object]
1976 1981 2006 1975 The Evolution of a Brand
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[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],Industry Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],Industry Environment ,[object Object],[object Object]
[object Object],[object Object],[object Object],Competitor Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Internal Environment ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],Internal Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],Internal Environment ,[object Object],[object Object],[object Object],[object Object],[object Object]
Synthesis ,[object Object],[object Object],[object Object],[object Object],[object Object],[object Object]
[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],[object Object],SWOT Analysis
[object Object],[object Object],[object Object],T  Sum It All Up…
Questions??? The End…

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