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Today
“2019 is a turning point, a year of massive
innovation speed, really massive. A challenge
for all companies and professionals!”
Space and Lemon Innovation Lab yearly
digital trend studies sum up a view on digital
trends worldwide. Identifying trends and the
first manifestations of them.
2019
“How to survive in digital 2019”
$1.000 billion invested in tech, start-ups, R&D
of tech giants, AI labs, unicorns. In 2017, 2018.
In 2019, the money is spent: massive speed,
massive product launches, massive players
Today
How to survive in digital 2019 when…
One player changes the tech game with
massive invest, ”fast to write a big check!”
With $100 billion spent in 18 months (until
August 2019) and a further ticket of $106
billion (first invests end of October 2019)
SoftBank Vision Fund, tech fund with $206bn
Huge ambitions
Dominant in transportation and logistics
Impressive logo and investment list
This puts pressure on traditional industries.
Look at 3 other examples.
Apple enters payment and credit card market.
Disney’s spectacular new streaming service
AliExpress (Alibaba) flagship store in Madrid
Apple Card, first credit card by Apple, “NOT A BANK”
Launch 20.08.2019 - close iPhone integration, user experience, privacy
Disney+ streaming service
Launch 12.11. in US for $7/month
No more Disney content on Netflix in 2020
Alibaba opens first physical store in Europe
AliExpress in Madrid
Today
How to survive in digital 2019 when…
TikTok app rolls through Europe with millions of
users and weird videos of finger dancing.
Wait! Not a hype, the US launch bounced back to
Europe with TikTok always in top app downloads.
Digital Trend Study 2019 - "How to Survive in Digital 2019"
#fingerdance challenge - videos gets 1.4 billion
views on TikTok, the world’s fastest growing app.
Symbolic for customers moving to new digital
channels
Consumer in new places: on e-scooters, Google
Map for anything, on code scan apps.
Fight for the e-scooter market and app downloads in
Europe – 10 providers
Throwing 15.000 scooters per country
Google Maps from navigation system
to personal planner
AI-based navigation since June 2019 in GER
Yuka, the product scan app phenomenon in France with
12 million users and Germany’s CodeCheck
And office workers in new places as well
Project management platforms Slack and MSFT Teams
A new way to work
Today
How to survive in digital 2019 when…
Google Assistant comes into billions of Android phones
Google Assistant
The new search, interface, commerce and ecosystem
Google Assistant is the most intelligent assistant
based on the indisputably best stack
Search, NLP and ML library
Line-up of assistants in B2C and B2B
2nd line B2B: IBM Watson, Cortana, Houndify, Salesforce Einstein
Voice assistant Alexa on more and more devices for
more and more use cases
More than 100m Alexa devices sold
Amazon pushing Alexa on phones
Partnerships with Motorola, LG and Sony
Great name for a smart assistant, Einstein
Salesforce Einstein voice assistant
Interprets voice memos, enters data and updates CRM
Assistants in phones, smart objects and CRM tools.
And in cars.
Google Assistant adds a so called Driving Mode
Clear objective: be the universal assistant in car
| Hey BMW system first in 2019
| Microsoft Tech, Azure and
Cognitive Services
| Car expertise, alerts, dealer
appointments, link to Alexa
Carmakers react and integrate own assistants
BMW and Mercedes
| VW.OS announced in June
2019 (car.software)
| Gathered all experts in code
for car – 5.000 by 2025
| Low key on Assistant
MBUX
“Hey Mercedes”
Microsoft
“Hey, BMW”
| Voice released October 2018
| Nuance Dragon drive for 17
languages
| Test from Daimler USA with ML-
based Houndify
VW.OS
project
Today
Artificial Intelligence has arrived and is available to all
on the cloud, out-of-the-box
As a SaaS
AI solutions out-of-the-box in cloud platforms (not
always comparable)
Ready-to-use AI services from cloud leader Amazon Web
Services
Most comprehensive AI toolbox on the market
New platform Azure AI in October 2019
Modular AI solutions for enterprise on the Azure cloud
| TCAV and Federated Learning
New AI models to interpret AI results and for
collaboration between devices through the cloud
Propagated for the first time in Goggle I/O keynote in Spring 2019
1. Massive speed, massive players
2. Customer in new places
3. Assistants in billions
4. AI out-of-the box
Today
Contact us for a survival coffee, call or meeting.
hello@spaceandlemon.com
Today
“2019 is a turning point, a year of massive
innovation speed, really massive. A challenge
for all companies and professionals!”
Yearly digital trend studies
- keynotes, workshops, data bank and monthly video
subscription
Space and Lemon GmbH, 10 scouters, 12 months ahead, AI focus
spaceandlemon.com
Keep up with digital
with the Space and Lemon
tech news bot on Messenger
Connect
@spaceandlemon
Space and Lemon GmbH
m.me/spaceandlemon
spaceandlemon.com
hello@spaceandlemon.com

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Digital Trend Study 2019 - "How to Survive in Digital 2019"

  • 1. Today “2019 is a turning point, a year of massive innovation speed, really massive. A challenge for all companies and professionals!”
  • 2. Space and Lemon Innovation Lab yearly digital trend studies sum up a view on digital trends worldwide. Identifying trends and the first manifestations of them. 2019 “How to survive in digital 2019”
  • 3. $1.000 billion invested in tech, start-ups, R&D of tech giants, AI labs, unicorns. In 2017, 2018. In 2019, the money is spent: massive speed, massive product launches, massive players
  • 5. How to survive in digital 2019 when… One player changes the tech game with massive invest, ”fast to write a big check!” With $100 billion spent in 18 months (until August 2019) and a further ticket of $106 billion (first invests end of October 2019)
  • 6. SoftBank Vision Fund, tech fund with $206bn Huge ambitions
  • 7. Dominant in transportation and logistics Impressive logo and investment list
  • 8. This puts pressure on traditional industries. Look at 3 other examples. Apple enters payment and credit card market. Disney’s spectacular new streaming service AliExpress (Alibaba) flagship store in Madrid
  • 9. Apple Card, first credit card by Apple, “NOT A BANK” Launch 20.08.2019 - close iPhone integration, user experience, privacy
  • 10. Disney+ streaming service Launch 12.11. in US for $7/month No more Disney content on Netflix in 2020
  • 11. Alibaba opens first physical store in Europe AliExpress in Madrid
  • 12. Today
  • 13. How to survive in digital 2019 when… TikTok app rolls through Europe with millions of users and weird videos of finger dancing. Wait! Not a hype, the US launch bounced back to Europe with TikTok always in top app downloads.
  • 15. #fingerdance challenge - videos gets 1.4 billion views on TikTok, the world’s fastest growing app. Symbolic for customers moving to new digital channels
  • 16. Consumer in new places: on e-scooters, Google Map for anything, on code scan apps.
  • 17. Fight for the e-scooter market and app downloads in Europe – 10 providers Throwing 15.000 scooters per country
  • 18. Google Maps from navigation system to personal planner AI-based navigation since June 2019 in GER
  • 19. Yuka, the product scan app phenomenon in France with 12 million users and Germany’s CodeCheck
  • 20. And office workers in new places as well Project management platforms Slack and MSFT Teams A new way to work
  • 21. Today
  • 22. How to survive in digital 2019 when… Google Assistant comes into billions of Android phones
  • 23. Google Assistant The new search, interface, commerce and ecosystem
  • 24. Google Assistant is the most intelligent assistant based on the indisputably best stack Search, NLP and ML library
  • 25. Line-up of assistants in B2C and B2B 2nd line B2B: IBM Watson, Cortana, Houndify, Salesforce Einstein
  • 26. Voice assistant Alexa on more and more devices for more and more use cases More than 100m Alexa devices sold
  • 27. Amazon pushing Alexa on phones Partnerships with Motorola, LG and Sony
  • 28. Great name for a smart assistant, Einstein Salesforce Einstein voice assistant Interprets voice memos, enters data and updates CRM
  • 29. Assistants in phones, smart objects and CRM tools. And in cars.
  • 30. Google Assistant adds a so called Driving Mode Clear objective: be the universal assistant in car
  • 31. | Hey BMW system first in 2019 | Microsoft Tech, Azure and Cognitive Services | Car expertise, alerts, dealer appointments, link to Alexa Carmakers react and integrate own assistants BMW and Mercedes | VW.OS announced in June 2019 (car.software) | Gathered all experts in code for car – 5.000 by 2025 | Low key on Assistant MBUX “Hey Mercedes” Microsoft “Hey, BMW” | Voice released October 2018 | Nuance Dragon drive for 17 languages | Test from Daimler USA with ML- based Houndify VW.OS project
  • 32. Today
  • 33. Artificial Intelligence has arrived and is available to all on the cloud, out-of-the-box As a SaaS
  • 34. AI solutions out-of-the-box in cloud platforms (not always comparable)
  • 35. Ready-to-use AI services from cloud leader Amazon Web Services Most comprehensive AI toolbox on the market
  • 36. New platform Azure AI in October 2019 Modular AI solutions for enterprise on the Azure cloud
  • 37. | TCAV and Federated Learning New AI models to interpret AI results and for collaboration between devices through the cloud Propagated for the first time in Goggle I/O keynote in Spring 2019
  • 38. 1. Massive speed, massive players 2. Customer in new places 3. Assistants in billions 4. AI out-of-the box
  • 39. Today
  • 40. Contact us for a survival coffee, call or meeting. hello@spaceandlemon.com
  • 41. Today “2019 is a turning point, a year of massive innovation speed, really massive. A challenge for all companies and professionals!”
  • 42. Yearly digital trend studies - keynotes, workshops, data bank and monthly video subscription Space and Lemon GmbH, 10 scouters, 12 months ahead, AI focus spaceandlemon.com
  • 43. Keep up with digital with the Space and Lemon tech news bot on Messenger Connect @spaceandlemon Space and Lemon GmbH m.me/spaceandlemon spaceandlemon.com hello@spaceandlemon.com