8. Query Overload Why can’t I query all markets for 18 months of product sales by store, demo and sales campaign ?
9. Query performance tune up kit How do we get faster queries? Bigger Servers? More Servers? Faster Servers? More Indexes? Composite Indexes? Bitmap Indexes? More Partitions?
10. Has the ETL Run Yet? How do we coordinate ETL and Reporting Processes?
11. What is in the data warehouse? Business users want to know. Power users need to know. Do we really know?
26. Analytically improve the rules Use: Find the relationships between customers Example : Sort customers into groups with different buying profiles. Operation : Analysis is generally done offline, but the results can be used in automated decisions – such as offering a given product to a specific customer Descriptive analytics can be used to categorise customers into different categories – which can be useful in setting strategies and targeting treatment.
27. Add predictive insight Use: Identify the odds that a customer will take a specified action Example : Will the customer respond to this promotion? Operation : Models are called by a business rules engine to “score” an individual or contact. Predictive analytics often rank-order individuals. For example, credit scores rank-order borrowers by their credit risk – the higher the score, the more “good” borrowers for every “bad” one.
29. Lets Develop A BI Strategy Business Performance Management Tactical Analysis Operations Monitoring Business Goals Information BI Infrastructure Business Strategy Analytic Capabilities Intelligence People