Personal Information
Entreprise/Lieu de travail
Baltimore, Maryland Area United States
Profession
Digital Experiments & Optimization - Marriott International
Secteur d’activité
Technology / Software / Internet
À propos
I love to learn and tinker. I love it when design, marketing and technology intersect to create something special, but also proves something. I love data over opinion, but decisions over data even more.
I am a MBA with over 15 years as a digital designer, engineer, analyst, marketer and public speaker. Today, I'm leading cross-functional teams that focus on maximizing return on investment through data-driven approaches to digital product development and optimization. More specifically, I use A/B and multivariate testing combined with a lean and agile approach to continually grow website revenues.
Specialties:
+ A/B & Multivariate Testing
+ Adobe Analytics & Target Stacks
+ Database &...
J’aime
(4)Building an A/B Testing Analytics System with R and Shiny
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il y a 5 ans
An Experimentation Framework: How to Position for Triple Digit Growth
Optimizely
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il y a 6 ans
Mobile Is Eating the World (2014)
a16z
•
il y a 9 ans
Personal Information
Entreprise/Lieu de travail
Baltimore, Maryland Area United States
Profession
Digital Experiments & Optimization - Marriott International
Secteur d’activité
Technology / Software / Internet
À propos
I love to learn and tinker. I love it when design, marketing and technology intersect to create something special, but also proves something. I love data over opinion, but decisions over data even more.
I am a MBA with over 15 years as a digital designer, engineer, analyst, marketer and public speaker. Today, I'm leading cross-functional teams that focus on maximizing return on investment through data-driven approaches to digital product development and optimization. More specifically, I use A/B and multivariate testing combined with a lean and agile approach to continually grow website revenues.
Specialties:
+ A/B & Multivariate Testing
+ Adobe Analytics & Target Stacks
+ Database &...