2. Linkedin Overview
• Most powerful business networking – social tool
• Launched out of the living room of co-founder in 2002
• May 2003 = 4,500 users
• March 2012 = 161 million users in 200 countries
• 2 new users per second are signing up
• 4.2 Billion professional searches in 11’ on track for 5.3
• All Fortune 500 companies are members
• 400,000 sites use Linkedin share buttons on sites
• Members share insights / knowledge in more than 1 group
• Q1 2012 revenue = $188.5M
3. Linkedin & Why I LOVE it
• Allows me to connect with people that I want to
do business with, follow or um - spy on…
– NETWORK – NETWORK – NETWORK
– Sales & Marketing for MojoPages.com & ____
– Promote my events for iMarketers
– Learn what is going on in industry groups
– Credibility in my space – Recommendations, etc.
– Business intelligence! Who is who at xyz co?
– Get clients, get partners, get introductions, get *$$$
– Get referrals!
– Self promotion
4. Linkedin Suggestions
• Open an account! A premium one!
• Invest time in your profile
• Spend at least 15 – 30 minutes on it
• Connect with clients
• Participate in Groups
• Update your profile regularly
• Get and give recommendations
• Watch competitors
18. Next Steps
• Set your account up today
• Get a vanity url like www.linkedin.com/in/leemills
• Get recommendations from employers, clients &
partners
• Connect with all your clients and prospects
• Join groups
• Make it part of you daily habit
• Add to your signature file
• Connect with me!
Lee Mills | 619.806.8424 | lee@beyond-clicks.com