Presentation regarding the interviews, survey and landing pages feedback, the value curve and the app's prototype. Check our page: http://mynearbite.com/lisboa1/ More info: http://mynearbite.com/ Facebook: https://www.facebook.com/mynearbite

1. MyNearBite Presentation
Market Validation–Value Curve
11.04.2015

2. Lean Entrepreneurship Project -
MyNearBite.com
Landing Pages

3. Lean Entrepreneurship Project -
MyNearBite.com
Landing Pages

4. Lean Entrepreneurship Project -
MyNearBite.com
Landing Pages

5. Lean Entrepreneurship Project -
MyNearBite.com
Version A (boxes) Version B (girl)
Sessions 131 63
Conversions 29 12
Conversion Rate 22,14% 19,05%
Email Signups 5 2
Email Signup
Rate 3,81% 3,18%
Bounce Rate 1,06% 1,89%
Time on page 1:02min 1:53min
Landing Pages

6. • Interview to Students (20) and Business People (10)
Lean Entrepreneurship Project -
MyNearBite.com
Interviews & Surveys
• 2-3 times a week
• Mainly for lunch
Nr of meals in Restaurants
• 30-60 min.Time to lunch
• Lack of time (to search for restaurants)
Most common problem
mentioned
• Average of 7,98 (out of 10)Valuation of our Solution
• Time SavingAdvantages of MyNearBite
•Limitation: Used only when ina hurry
•Filter for type of food, Push Notifications and Ratings
Disadvantages and Possible
improvements
Use competitors app and
platforms for other occasions
Both delievery and Mobile Payment Options
considered of great value for the app

7. Lean Entrepreneurship Project -
MyNearBite.com
Interviews
• 38,88% of Restaurant Managers don’t own a
smartphone.
Smartphone
Ownership
• 66,67% of the restaurants interviewed are not
present in any platform (like Zomato or TripAdvisor)Online Presence
• Need to attract more customers;
• Lack of Budget for promotions;
• Lack of personnel
Main Issue
• Average of 8,4 (out of 10)
Valuation of our
Solution
• Segment: Restaurants (18 Interviews Conducted)

8. Lean Entrepreneurship Project -
MyNearBite.com
Interviews
All restaurants have
a daily offer
Majority would
consider enter our
app
Worry of Over
Crowded Hours
Pay ZERO
• Segment: Restaurants (18 Interviews Conducted)

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Zomato
Zomato
Value Curve
Lean Entrepreneurship Project -
MyNearBite.com

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MyNearBite
MyNearBite
Lean Entrepreneurship Project -
MyNearBite.com
Value Curve

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MyNearBite
Zomato
Value Curve

12. Lean Entrepreneurship Project -
MyNearBite.com
App Prototype