It is an e-book about Business Lessons.

1. Business Lessons from
Mother Nature
Business Strategist Roberto Lico - Brazil
licoreis@licoreis.com.br

2. Albert Einstein once said, “Just look deep into
mother nature, and then you will understand
things better.”
We can learn many things while analyzing
important aspects of mother nature.

3. Evolve or Die!
There is no place for deadweight in nature.
If we can’t perform or evolve, then we are
bound to fall.

4. A caged animal can’t survive long in the
wild.
Instead of working on the perfect model,
build a minimal viable model, and subject it
to your respective market condition.

5. We will face failures and unexpected
situations, but we must learn and fine-tune
our business.
Remember, we can outperform our
competitors only when we evolve according
to our market needs.

6. Performance is the only way!
Fitness is the only criterion that mother nature
takes into account. It doesn’t matter whether it’s
a lion or a deer. There is no special treatment for
anyone, and we must learn a very important
business lesson from it.

7. At any stage of our business, we must prefer
and promote people on the basis of
performance and not on the basis of gender,
cast, or relationship.

8. Low Wastage
Wastage is the creation of the mankind. If we
ever look closely into mother nature, then we
will see that each thing has its own utility, for
example, the dried tree leaves fallen the ground
is used by birds and rodents to build their nest.

9. We must strive hard in reducing wastage at our
workplace.
Waste reduction can improve our company’s
standards and save a lot of money.

10. Nothing is more important than
your survival!
Every animal considers its survival as the most
important thing in the world. Even if a predator
is lurking around, a deer makes sure to leave no
stone unturned in saving his life.

11. This teaches us a very valuable lesson:
We must work hard and do everything to grow
our business. But if someone tries to smother or
kill our business, then instead of giving up, we
must do everything in our capability to fight back
and survive.

12. Conclusion
Mother nature is the greatest teacher, and she
has solutions to every problem. We just have to
trust, observe and learn from her. As John Muir
has rightly said, “In every walk with nature one
receives far more than he seeks.”

14. LRCL – Business Services Consulting
Roberto Lico – licoreis@licoreis.com.br

15. LRCL – Business Services Consulting
Information – licoreis@licoreis.com.br
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