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Lily Ngo
Final Magazine
  Evaluation.
1) In what ways does your                               The colour scheme used in both “Top of the Pops”
                                                        and in “Pop it” are both girly and eye catching. I have
music magazine use, develop                             used 4 colours in my magazine to keep it simple but
                                                        not too dull, too much colours would clash and not
or challenge forms and                                  look very aesthetically pleasing. For my colour scheme
                                                        I have used a light pink, white, black and red because
conventions of existing                                 these colours are girly and youthful suited for my
                                                        target audience. This colour scheme is maintained
magazines?                                              throughout my magazine. The graphic images used in
                                                        both magazines are also girly and feminine, hearts are
My music magazine follows typical forms and             used a lot in the “Top of the Pops” magazine clearing
conventions of music magazines, as before I created     indicating that the audience is young girls. The central
my magazine, I researched the conventions of a          image used in “Top of the Pops” magazine is a
teenage pop magazine (Top of the Pops) and I have       worldwide known boy band, One Direction, so to
discovered ways to attract my target audience with      make my target audience want to buy my magazine I
the various uses of images, language, colour, font      have used a celebrity (that I have made up) that they
sizes/styles and graphic images. Like the “Top of the   might want to read about.
Pops” magazine, I have used a central image of the
main artist to grab the reader’s interest. The artist
has a direct mode of address looking and smiling
directly at the audience to grab their attention.
Existing magazines also use buzz words, I have
included some in my own magazine “Exclusive”,
“Win” and “Free” to engage my target audience.
I also altered the language in throughout the whole
of my magazine to suit my target audience (of 12-16
year old girls) using colloquial words and phrases
such as “Celebs”, “Cheeky Chaps” and “erm...” This
type of language is light-hearted and is more
informal and friendly than formal.
For my contents page I have also followed the forms
                                                                and conventions of teenage pop magazines. I have a
                                                                title, clear subtitles and text to add more information
                                                                about the pages, and the pages are all music themed I
                                                                have pages on upcoming gigs, album reviews and
                                                                celebs and gossip. I have also included a message from
                                                                the editor and a subscription which is usually found in
                                                                music magazines. On the contents page, I have six
                                                                subtitles all in columns so it’s clear and easy to find
                                                                specific pages each labelled with clear page numbers
                                                                in red so it’s understandable and user friendly.

I have followed the usual structure of a double page
spread/article with having an image first then a part of the
article running through two pages with smaller images seen
throughout then ending with another image. The article also
has enlarged quotes in it to draw the audience’s attention
towards the article. The page numbers are all in the right
places along with the name of the magazine with it being
placed on the bottom left hand side of the page when the
page is the left page in the magazine, and with the page
number being placed on the bottom right hand side
of the page when the page is the right page in the magazine. The page numbers also correctly ascend as the pages start
and end. The Top of the Pops article has a lot of graphic features of hearts, for my magazine I have used a graphic feature
of a kiss stain, almost as if the model is blowing a kiss at the audience as a valediction. In my article I have integrated
images and texts, on the third page of my article; I have placed four images as imitating small Polaroid pictures that have
been scattered across the page in between the text. I have done this so my article looks more fun and not so plain.
2) How does your music
magazine represent particular
social groups?
 My target audience are 12-16 year old girls who listen to mainstream pop
 music that’s why I have chosen a teenage pop star on my front cover and my
 article so the target audience would read it and be able to relate to the artist
 as they are close in age. The artist is presented as girly, youthful and fun
 loving. The images on the article show her using making gestures like
 pretending to be shocked with both hands at the side of her face and
 blowing a kiss, this shows that the artist is playful and isn’t so serious. The
 anchorage text “Zayn’s like my big brother!” is also directed at young girls
 who are interested in pop stars as girls are more interested in reading about
 relationships and especially when it involves another celebrity, girls are more
 drawn towards gossip and finding out what’s behind it while boys wouldn’t
 be as interested as girls.


                                                   The artist is also dressed in a particular way to represent the type of
                                                  girls that would be reading my magazine, she is wearing different
                                                  dresses (white, floral and black) and the way she is posed nothing too
                                                  serious. The article itself is about the artist being lucky starting out as
                                                  a normal girl (just like many of the readers) finding her way to
                                                  stardom. The target audience would be able to relate to her and may
                                                  want to follow in her footsteps; she is presented to be a role model to
                                                  these young teenage girls. Her story is similar as to x-factor
                                                  contestants, they start off as an average person then they make it big,
                                                  just like the Little Mix girls that won X-factor 2011.
3) What kind of media
institution might distribute
your media product and why?
  I have chosen Immediate Media to publish my magazine; Immediate Media also publish
  magazines for the BBC so they will have some experience.




  The Immediate Media Company also has a wide range of audience especially different
  age ranges such as Cbeebies, Charlie and Lola and BBC Top Gear.




   Although they publish magazines for older audience and very young audiences, they
   only publish Top of the Pops for a teenage audience, so my magazine will fill a gap in
   their market.
4) Who would be the audience
for your music magazine?
 My primary target audience is teenage girls roughly around the age of 12-16 because females
 typically enjoy pop music and catchy songs about love and relationships that they can relate
 to. The audience will be young and easily influenced so that’s why I have made the artist to be
 a positive role model for them. The teenage girls, would more likely to buy up to date catchy
 singles rather than albums and they would be attracted to young pop star boys like one
 direction and Justin Bieber. Their role models would be famous girls such as Taylor Swift and
 Katy Perry. I am not targeting at any particular race or ethnicity as there are people of all
 different races in my images I am not directing it at any certain race/ethnicity. The target
 audience’s interests would be in celebrities, music, their friends, boys and relationships.
5) How did you
attract/address your
audience?
                       From my initial survey I devised before I
                       planned my magazine, I discovered that my
                       audience (young teenage girls) mainly only
                       heard of “Top of the Pops” magazine, so for
                       my research I analysed the cover, contents
                       and an article from “Top of the Pops”
                       magazine. to see what and why my
                       audience enjoy it. I decided to make a Pop
                       magazine because my survey results show
                       that my target audience listen to Pop the
                       most, out of the other genres. For my
                       double page spread I decided to do an
                       interview as they are easy to read and that
                       is suitable for my audience.
To attract my audience, my front cover has girly colours, images of One Direction and the
main article is of someone that they would look up to and see as their role model. I have
also included buzz words like “Win” and “Exclusive” to draw them in. I have also used
colloquial language in throughout my article like “cheers”, “OMG”, “cheeky chaps” and
“cos”. I have done this to make the audience feel comfortable and make them feel like
they are talking with a friend rather than talking with someone more superior to them.
The images I have used are all fun and carefree rather than straight and serious poses.
This also makes the audience feel more comfortable. Overall I have made my magazine
look feminine, so my target audience would instantly be attracted to the cover.
6) What have you learnt about
technologies from the process
of constructing the product?

 From making my magazine I have gained
 many skills because I created the magazine
 pages on Adobe Illustrator, I have learnt to
 put my all my images and text together along    I used a digital camera to take all my images, the
 with adding coloured boxes and                  camera has various lighting settings so I was able test
 experimenting with a range styles of text and   them out and use the ones which suited my magazine.
 colours. I had prior knowledge on using         The camera also had different zoom settings as well so
 Adobe Photoshop (rubbing out a background       I was able to get many shots out of one position of my
 or selecting and deleting parts of an image)    model (longshot, midshot and a closeup). I also took
 but I have now learnt how to change the         images at different angles and positions varying my
 exposure of an image, and I was able to         choices of images to use for my magazine.
 experiment with an images contrast/exposure     To present all of my work I created a blog using
 to see what looked best for my images. I have   Blogger. I have learnt to upload my work, edit the
 also learnt to blur out parts of an image to    texts, add images and links to surveys. I also had to
 make it look more pleasing plus I have learnt   organise my posts to make it easy to access.
 how to use the brush tool to create a shadow    To have audience feedback, I created surveys, using
 effect for one of my images.                    SurveyMonkey. This enabled me to devise several
                                                 surveys without any difficulty. SurveyMonkey is user
                                                 friendly and is easy to use for the audience taking my
                                                 survey.
Here I have used Photoshop to edit these images to make them look
more appealing and suitable for a magazine. As you can see in the
first image, I have changed the brightness and contrast making the
image more interesting, and I have also blurred out the background
to make the people stand out more. For the second image, using
the help of Photoshop, I was able to place my original image on to a
background that I found on the internet to make the image look
more realistic as they are suppose to be celebrities.




To share this PowerPoint, I have used a website called SlideShare
which allows users to upload, present and share their PowerPoint
without any complications. It was easy to use, and the slideshow
was presented nicely.
7) What do you feel you have                      My layout of my contents page has also
                                                  improved my final magazine contents page
learnt in the progression from                    looks a lot more exciting and professional.
the preliminary task to the full                  While making my preliminary contents page I
                                                  didn’t think about the amount of pages I had to
product?                                          include, and from my survey the audience
                                                  wanted to see more pages, so therefore, my
 Looking back at my preliminary cover
                                                  final contents pages had a lot more pages to it.
 magazine, I did not know how to manipulate
                                                  My preliminary contents page is quite plane
 images and I did not edit any of my images I
                                                  and boring while my final contents page had a
 just simply cropped them and put text over
                                                  lot more colour and images.
 them. For my magazine, I edited all the images
 used to make them look better I have
 smoothed the images, sharpened them, and
 brightened them. This made my images look
 more professional. After researching and
 analysing other music magazines, I learnt that
 I can add banners on my front cover, graphic
 features and other images on it along with my
 central image.
Audience
feedback
From this result, the audience was able to
recognize what the genre of my magazine
was, all of the participants answered
correctly. From this, I have gathered that the
genre of my magazine was very apparent
throughout my magazine.

                                                 This question asked who do you think the target
                                                 audience is, and from the results the audience was
                                                 able to identify my target audience of my
                                                 magazine (teenage girls who enjoy pop music) this
                                                 suggests that the colour scheme, images used, and
                                                 the article are easily identified as youthful and
                                                 girly.
Here I have asked the audience to
rate out of 10 (with 1 being the
lowest and 10 being the highest) how
realistic they thought my magazine
looked.

The answers ranged from 7-10
showing that my magazine looks
somewhat realistic . The majority of
the vote lands on 9 suggesting that
my magazine doesn’t look 100% like a
real magazine, but close enough.

Some of the written responses say
that my magazine looks real, more so
the article and the contents pages.
Other written responses say that my
magazine looks real due to the colour
scheme being consistent throughout
my magazine pages and has all the
typical magazine conventions.

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Evaluation of AS Music Magazine

  • 2. 1) In what ways does your The colour scheme used in both “Top of the Pops” and in “Pop it” are both girly and eye catching. I have music magazine use, develop used 4 colours in my magazine to keep it simple but not too dull, too much colours would clash and not or challenge forms and look very aesthetically pleasing. For my colour scheme I have used a light pink, white, black and red because conventions of existing these colours are girly and youthful suited for my target audience. This colour scheme is maintained magazines? throughout my magazine. The graphic images used in both magazines are also girly and feminine, hearts are My music magazine follows typical forms and used a lot in the “Top of the Pops” magazine clearing conventions of music magazines, as before I created indicating that the audience is young girls. The central my magazine, I researched the conventions of a image used in “Top of the Pops” magazine is a teenage pop magazine (Top of the Pops) and I have worldwide known boy band, One Direction, so to discovered ways to attract my target audience with make my target audience want to buy my magazine I the various uses of images, language, colour, font have used a celebrity (that I have made up) that they sizes/styles and graphic images. Like the “Top of the might want to read about. Pops” magazine, I have used a central image of the main artist to grab the reader’s interest. The artist has a direct mode of address looking and smiling directly at the audience to grab their attention. Existing magazines also use buzz words, I have included some in my own magazine “Exclusive”, “Win” and “Free” to engage my target audience. I also altered the language in throughout the whole of my magazine to suit my target audience (of 12-16 year old girls) using colloquial words and phrases such as “Celebs”, “Cheeky Chaps” and “erm...” This type of language is light-hearted and is more informal and friendly than formal.
  • 3. For my contents page I have also followed the forms and conventions of teenage pop magazines. I have a title, clear subtitles and text to add more information about the pages, and the pages are all music themed I have pages on upcoming gigs, album reviews and celebs and gossip. I have also included a message from the editor and a subscription which is usually found in music magazines. On the contents page, I have six subtitles all in columns so it’s clear and easy to find specific pages each labelled with clear page numbers in red so it’s understandable and user friendly. I have followed the usual structure of a double page spread/article with having an image first then a part of the article running through two pages with smaller images seen throughout then ending with another image. The article also has enlarged quotes in it to draw the audience’s attention towards the article. The page numbers are all in the right places along with the name of the magazine with it being placed on the bottom left hand side of the page when the page is the left page in the magazine, and with the page number being placed on the bottom right hand side of the page when the page is the right page in the magazine. The page numbers also correctly ascend as the pages start and end. The Top of the Pops article has a lot of graphic features of hearts, for my magazine I have used a graphic feature of a kiss stain, almost as if the model is blowing a kiss at the audience as a valediction. In my article I have integrated images and texts, on the third page of my article; I have placed four images as imitating small Polaroid pictures that have been scattered across the page in between the text. I have done this so my article looks more fun and not so plain.
  • 4. 2) How does your music magazine represent particular social groups? My target audience are 12-16 year old girls who listen to mainstream pop music that’s why I have chosen a teenage pop star on my front cover and my article so the target audience would read it and be able to relate to the artist as they are close in age. The artist is presented as girly, youthful and fun loving. The images on the article show her using making gestures like pretending to be shocked with both hands at the side of her face and blowing a kiss, this shows that the artist is playful and isn’t so serious. The anchorage text “Zayn’s like my big brother!” is also directed at young girls who are interested in pop stars as girls are more interested in reading about relationships and especially when it involves another celebrity, girls are more drawn towards gossip and finding out what’s behind it while boys wouldn’t be as interested as girls. The artist is also dressed in a particular way to represent the type of girls that would be reading my magazine, she is wearing different dresses (white, floral and black) and the way she is posed nothing too serious. The article itself is about the artist being lucky starting out as a normal girl (just like many of the readers) finding her way to stardom. The target audience would be able to relate to her and may want to follow in her footsteps; she is presented to be a role model to these young teenage girls. Her story is similar as to x-factor contestants, they start off as an average person then they make it big, just like the Little Mix girls that won X-factor 2011.
  • 5. 3) What kind of media institution might distribute your media product and why? I have chosen Immediate Media to publish my magazine; Immediate Media also publish magazines for the BBC so they will have some experience. The Immediate Media Company also has a wide range of audience especially different age ranges such as Cbeebies, Charlie and Lola and BBC Top Gear. Although they publish magazines for older audience and very young audiences, they only publish Top of the Pops for a teenage audience, so my magazine will fill a gap in their market.
  • 6. 4) Who would be the audience for your music magazine? My primary target audience is teenage girls roughly around the age of 12-16 because females typically enjoy pop music and catchy songs about love and relationships that they can relate to. The audience will be young and easily influenced so that’s why I have made the artist to be a positive role model for them. The teenage girls, would more likely to buy up to date catchy singles rather than albums and they would be attracted to young pop star boys like one direction and Justin Bieber. Their role models would be famous girls such as Taylor Swift and Katy Perry. I am not targeting at any particular race or ethnicity as there are people of all different races in my images I am not directing it at any certain race/ethnicity. The target audience’s interests would be in celebrities, music, their friends, boys and relationships.
  • 7. 5) How did you attract/address your audience? From my initial survey I devised before I planned my magazine, I discovered that my audience (young teenage girls) mainly only heard of “Top of the Pops” magazine, so for my research I analysed the cover, contents and an article from “Top of the Pops” magazine. to see what and why my audience enjoy it. I decided to make a Pop magazine because my survey results show that my target audience listen to Pop the most, out of the other genres. For my double page spread I decided to do an interview as they are easy to read and that is suitable for my audience.
  • 8. To attract my audience, my front cover has girly colours, images of One Direction and the main article is of someone that they would look up to and see as their role model. I have also included buzz words like “Win” and “Exclusive” to draw them in. I have also used colloquial language in throughout my article like “cheers”, “OMG”, “cheeky chaps” and “cos”. I have done this to make the audience feel comfortable and make them feel like they are talking with a friend rather than talking with someone more superior to them. The images I have used are all fun and carefree rather than straight and serious poses. This also makes the audience feel more comfortable. Overall I have made my magazine look feminine, so my target audience would instantly be attracted to the cover.
  • 9. 6) What have you learnt about technologies from the process of constructing the product? From making my magazine I have gained many skills because I created the magazine pages on Adobe Illustrator, I have learnt to put my all my images and text together along I used a digital camera to take all my images, the with adding coloured boxes and camera has various lighting settings so I was able test experimenting with a range styles of text and them out and use the ones which suited my magazine. colours. I had prior knowledge on using The camera also had different zoom settings as well so Adobe Photoshop (rubbing out a background I was able to get many shots out of one position of my or selecting and deleting parts of an image) model (longshot, midshot and a closeup). I also took but I have now learnt how to change the images at different angles and positions varying my exposure of an image, and I was able to choices of images to use for my magazine. experiment with an images contrast/exposure To present all of my work I created a blog using to see what looked best for my images. I have Blogger. I have learnt to upload my work, edit the also learnt to blur out parts of an image to texts, add images and links to surveys. I also had to make it look more pleasing plus I have learnt organise my posts to make it easy to access. how to use the brush tool to create a shadow To have audience feedback, I created surveys, using effect for one of my images. SurveyMonkey. This enabled me to devise several surveys without any difficulty. SurveyMonkey is user friendly and is easy to use for the audience taking my survey.
  • 10. Here I have used Photoshop to edit these images to make them look more appealing and suitable for a magazine. As you can see in the first image, I have changed the brightness and contrast making the image more interesting, and I have also blurred out the background to make the people stand out more. For the second image, using the help of Photoshop, I was able to place my original image on to a background that I found on the internet to make the image look more realistic as they are suppose to be celebrities. To share this PowerPoint, I have used a website called SlideShare which allows users to upload, present and share their PowerPoint without any complications. It was easy to use, and the slideshow was presented nicely.
  • 11. 7) What do you feel you have My layout of my contents page has also improved my final magazine contents page learnt in the progression from looks a lot more exciting and professional. the preliminary task to the full While making my preliminary contents page I didn’t think about the amount of pages I had to product? include, and from my survey the audience wanted to see more pages, so therefore, my Looking back at my preliminary cover final contents pages had a lot more pages to it. magazine, I did not know how to manipulate My preliminary contents page is quite plane images and I did not edit any of my images I and boring while my final contents page had a just simply cropped them and put text over lot more colour and images. them. For my magazine, I edited all the images used to make them look better I have smoothed the images, sharpened them, and brightened them. This made my images look more professional. After researching and analysing other music magazines, I learnt that I can add banners on my front cover, graphic features and other images on it along with my central image.
  • 12. Audience feedback From this result, the audience was able to recognize what the genre of my magazine was, all of the participants answered correctly. From this, I have gathered that the genre of my magazine was very apparent throughout my magazine. This question asked who do you think the target audience is, and from the results the audience was able to identify my target audience of my magazine (teenage girls who enjoy pop music) this suggests that the colour scheme, images used, and the article are easily identified as youthful and girly.
  • 13. Here I have asked the audience to rate out of 10 (with 1 being the lowest and 10 being the highest) how realistic they thought my magazine looked. The answers ranged from 7-10 showing that my magazine looks somewhat realistic . The majority of the vote lands on 9 suggesting that my magazine doesn’t look 100% like a real magazine, but close enough. Some of the written responses say that my magazine looks real, more so the article and the contents pages. Other written responses say that my magazine looks real due to the colour scheme being consistent throughout my magazine pages and has all the typical magazine conventions.