2. Overview • Fluidra is an international company t
manufactures equipment for water
Agenda:
systems and is responsible for the
commercialization of Fludira’s “Glob
1. Introductions
Solutions Partnership”
2. Who is Fluidra
3. Project Approach
• Wayfit is Fluidra’s construction company with
expertise in turnkey construction and project
management. 4. Project Discussions
2
4. Our Market
People need water to drink, to have a bath, to water plants, to
enjoy water and its benefits … both now and in the future. And
there are more and more of us. But our planet needs us to do
this differently.
Be sustainable is not an
option, it has become a necessity.
Clear demand for innovative solutions for
water conservation, handling, treatment
and enjoyment.
4
O – A Precious Resource 4
5. Fluidra is a multinational group listed on
the Spanish Stock Exchange dedicated
to developing applications for sustainable
water use.
The company specialises in solutions for
Pool/Wellness, Water Treatment,
Irrigation and Fluid Handling.
Use
Conservation
WATER
Enjoyment Treatment
o is Fluidra 5
6. Drive the community’s progress through the
sustainable use of water in its recreational,
domestic and industrial applications.
sion Statement 6
7. • Multidisciplinary R&D+Innovation center
that focuses on sustainable solutions for
R&D+I each of its business units.
• It coordinates various centers of
excellence.
• Production of complete ranges for pools,
water filtration and accessories for fluid
Manufacturing handling.
• Flexible multi-technology plants in key
countries.
• Automated logistics operator on a 600,000
ft2 facility with a capacity to dispatch
Logistics 150,000 pallets per year and to pick and
pack 20,000 cases daily.
• Distribution network specialized in
providing solutions to each of the business
Distribution units with a direct presence in 34 countries
with 150 branch offices.
• Project consulting, design, construction
Turn-Key and maintenance.
grated Business Model 7
8. Pool/Wellness
Conception, production and distribution of all components
and accessories for residential pools, commercial pools and
wellness centres.
Sales per BU
Water Treatment
Fluid
Solutions for the treatment of drinking or grey water in
Handling 8% domestic or industrial applications.
Irrigation
6%
Water
Irrigation
Treatment Pool/ Complete and efficient irrigation systems, for agricultural
Wellness
18%
68% and landscaping applications (commercial and residential).
Fluid Handling
Conception, manufacturing and distribution of those parts
necessary to carry water or an other liquid in whatever
application (residential, commercial, agricultural or
industrial).
iness Units 8
9. International presence with
own branches in 34
countries: Australia,
Austria, Belgium, Bulgaria,
Chile, China, Cyprus,
Czech Republic, Denmark,
Egypt, France, Germany,
Greece, Hungary, India,
Production plants
Israel, Italy, Malaysia,
Mexico, Morocco, Nigeria,
Poland, Portugal, Russia,
Singapore, South Africa,
Spain, Sweden,
Switzerland, Thailand,
Turkey, UK, United
Arabian Emirates, USA.
rnational Footprint 9
10. THERMOPLASTIC
INJECTION POLYESTER METAL PROCESSING BLOWING OR
ROTOMOULDING
Plastic Injection Laminated and Bobbin Wound Metal transformation Plastic blowing equipment
SPAIN – AUSTRALIA - CHINA SPAIN – CHINA – TURKEY - USA process SPAIN – AUSTRALIA - CHINA
SPAIN – CHINA - AUSTRALIA
RUBBER INJECTION CHEMICAL EXTRUSION VITRIFIED COATING ELECTRONICS
SPAIN SPAIN - MEXICO- ITALY SPAIN - CHINA SPAIN SPAIN - AUSTRALIA
duction Technologies 10
11. Business Unit Pool/Wellness
Added value products and solutions mainly focussed on user safety, comfort, sustainabili
and optimum use of water.
Residential Commercial
Market Segments
Main Brands
• Family swimming pools, above ground pools • Swimming pool equipment for communities,
clubs, competitions, wellness centres, water
Application examples and wellness centres which are owned and parks and hotels.
used privately.
• Skypool technology
• Professional channel: AstralPool, Certikin, • Professional channel: AstralPool, Certikin, CT
Distribution channels CTX
• Mass market distribution: Gre
dra Market Segment & Brands 11
12. Business Unit Water Treatment
Full integration of treatment to make water perform better, last longer and taste better
Market Residential Commercial Agricultural Industrial
segments
Main brands
• Conditioning of • Desalination
water for • Potabilisation
• Communities, agricultural • Providing and process
Application • Private hotels, golf irrigation. water treatment
examples households. courses, tourist
areas. • Re-using of urban • Industrial waste water
waste waters for treatment
irrigation. • Water reusability
• Reverse Osmosis and Nanofiltration; Ultrafiltration and microfiltration;
Ionic exchance (softening, selective removal of nitrates,
Technologies
• Softening, reverse decarbonatation, desmineralisation, mixed layers); Degasification;
osmosis etc. Filtration; Decloration; Electrodeionization; Sterilisation; Airation
systems; Oxydation systems; decantation, Biologic systems; Mud
treatments; Disinfection; Desalination etc.
Distribution
• Retail channel • Professional channel
Channels
dra Market Segment & Brands 12
13. Business Unit Irrigation
Complete irrigation systems with efficient control and water management.
Residential Commercial Agricultural
Market segments
Main brands
•Private and residential •Public green spaces, •Crops and greenhouse
Application examples sport centres, golf
gardens. crops.
courses.
Distribution channels •Retail channel • Professional channel •Professional channel
Other brands Master Riego; Urbagreen Irrigaronne, Master Riego Irrigaronne
dra Market Segment & Brands 13
14. Business Unit Fluid Handling
Different product ranges for completely different fields of applications situated in Residential,
Commercial, Agricultural and Industrial market segments, such as drinking water installations or
waste water plants, swimming pools, cooling systems, food industry, etc.
Residential Commercial Agricultural Industrial
Market segments
Main brands
•Hydro-sanitary •Pumping systems, •Irrigation systems,
Application examples
installations,
wastewater automatic filtering
•Filtering stations,
water cooling ducts.
treatment. systems.
distribution.
Distribution channels •Retail channel •Professional channel •Professional
channel
•Professional
channel
dra Market Segment & Brands 14
15. CEO
Eloi Planes
COO
Jaume Carol
CFO
Business Dev. & MK Xavier Tintoré
Manager
David González
SWE NEEMEA AAP INDUSTRY
Amadeu Serra Ignacio Elburgo Pere Ballart Carles Franquesa
BELGIUM SPAIN AUSTRIA HUNGARY AUSTRALIA MEXICO CHEMICAL
AP Belgique Fluidra España SSA Fluidra Fluidra AP Australia Fluidra México & METAL INJECTION
Certikin Ibérica Österreich
FRANCE Magyarország Metalast Sacopa-
Wayfit CHILE SINGAPORE
Astral Piscine BULGARIA MOROCCO Unistral Maberplast
Irrigaronne SWITZERLAND Fluidra Balkans Fluidra Chile Fluidra Prelast
Fluidra Maroc Inquide
Certikin France AP Switzerland CHINA COM Singapore Cepex
CYPRUS POLAND Inquide Italia
ITALY Fluidra Cyprus Fluidra Polska AP Hong Kong
THAILAND MONO-
Astral Italia RUSSIA AP Shanghai
CZECH REP. Fluidra Thailand PRODUCT WATER
Cepex Italia Astral Bazénové Astral SNG
CHINA IND Togama
Certikin Italia USA TREATMEN
DENMARK SOUTH AFRICA Dongchuan Talleres del Agua POLYESTE
Fluidra South Africa Fluidra USA
PORTUGAL Fluidra Danmark Ningbo Linya Idegis Poltank
Fluidra Portugal SWEDEN Loitech
EGYPT ECA Turcat
Aquaambiente Fluidra Sverige
Fluidra Egypt INDIA Pacific Servaqua
TURKEY IML
GERMANY Fluidra Havuz Fluidra India CPN
Fluidra Deutschland Gre
MTH UAE MALAYSIA Aqua Products
GREECE Fluidra Middle East Fluidra Malaysia Aquatron
Trace Logistics Fluidra Hellas UK
Accent Graphic Astral UK
ATH Certikin Intl.
Certikin India
Astral Export
Pool Supplier Astramatic Certikin Middle East
dra Corporate Structure 15
17. Who is Wayfit?
• Wayfit, is a construction company with proven
international experience, specialized in sportcentre
and Spa’s turnkey projects.
• From the original Idea until Execution and supporting
in management
17
18. Wayfit Construction – Making water the Perform
uid Handling Water
Treatment
Irrigation &
Agricultur
Pool &
Wellness
struction Management 18
19. Some of our customers:
• SOL MELIA S.A.
• N.H.HOTELS
• VIRGIN ACTIVE
• BARCELO HOTELS
• SIEC, S.A.
• GERENS MANAGER GROUP
• RHIN GROUP
• METROPOLITAN
• BODY FACTORY
• HILTON
• REEBOK SPORTS
19
20. Top International Projects
• European Swimmingpool Championship 2008, Manchester, UK
• World Swimmingpool Championship 2007, Melbourne, Australia
• World Swimmingpool Championship 2006, Shanghai, China
• Public Pools in Colorado, USA
• Yerosquipou Public Pool, Paphos, Cyprus
• Sport Club Istanbul, Turkey
• Asphalt Green Sport Club, New York, USA
• Ancient Baths, New York, USA
20
21. • SCI Complex Loisirs, France
• Hotel Kempinski, Bahrein
• Hannan Foundation, Tetua, Morocco
• Spa Le Meridien, El Cairo, Egypt
• High Performance Centre, Guanajuato, Mexico
• Vinci Immobilier Residentiel, France
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