19. The Conversation
“Social media enables small businesses to be in the same position as
big businesses. It's free. See it as a gift.” – Quote from Twitter
22. Transitional : Online enabled - Delivered by post.
How many ways can you connect meaningfully with
customers?
23. Action Steps
Review existing online presence - or plan one
Report on findings
Research competition and SEO factors
Renovate or Start a program for online eg
Website/blog – social media platforms,
Marketing plan
to incorporate offline marketing with online for turbo
charging both
Review marketing materials and images used online and
offline and update Photographs – business, employees,
products – make them POP!
24. Like a copy of today’s
notes?
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