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What Metrics REALLY Matter?
Greg Hauser
Director, Talent Acquisition
Ingram Micro
@greghauser
Today’s workshop
 Evolution of Recruiting Metrics

 Basics of Metrics
 Group Discussion
 Determine what data to analyze - What matters most to
my Executives, HR Team, Recruiters?
 Develop a standard template / Scorecard

#intalent
Where it all began……
Since the famous statement "What is not measurable make measurable" of
Galileo Galilei (1564 -- 1642) it has been a major goal in science to quantify
observations as a way to understand and control the underlying causes.

#intalent
Basics of Metrics
Types: Historical, Real time, Predictive
Keys to success:
1. Reliable
 Data must be “true” or accurate and validated over time

2. Actionable
 Reports must be detailed enough to take action
 Group data so it is relevant and meaningful

3. Scalable
 The process of collecting and analyzing data must scale
 Your outputs must be useful for people at all levels

4. Understandable
 People must be able to visualize and understand what you find
 Line managers, executives, and employees must use the data

#intalent
Identify Focus Areas
 Quantity
 Efficiency
 Quality
 Diversity
 Source

#intalent
Identify Measurement
 Quantity = Number of Hires
 Efficiency = Time to Fill, Acceptance Ratio
 Quality = Turnover Rate, Survey Feedback
 Diversity = % of Diverse Hires
 Source = Most Effective Source of Hires

#intalent
Create A Standard Template
Focus Area
Quantity

Efficiency

Quality

Internal Mobility

Measurement
Exempt
No. of Hires
Non-Exempt
Total
Time to Fill (Days)
Exempt
Non-Exempt
Acceptance Ratio (Accepts/Offers)
New Hire Turnover
- Less than 6 months
- Less than 1 year
Satisfaction Survey (1 = strongly New Hire
disagree;
5 = strongly agree) Hiring Manager

Q1 2013

Q2 2013

Total / Average

% Hires - Internal
% Hires - Minority

Exempt
Non-Exempt
Total

Diversity
% Hires - Female

Exempt
Non-Exempt
Total

Source

Job Board
Recruiter Sourced
Employee Referral
Company Website
Internal Candidate
Additional Sources

#intalent
Build onto Standard Template
Focus Area

Measurement

Recruiter 1

Recruiter 2

Q1

14

12

29

7

0

2

4

Total

12

14

14

33

1

3

7

11

Non-Manager

11

11

7

22

Exempt

Efficiency

5

Manager

Time to Fill (Days)

Q2

Non-Exempt
No. of Hires

Q1

Exempt

Quantity

Q2

74

85.07

79

58.66

Non-Exempt

63

0

7

24.75

Manager

76

52.33

62.14

62.64

Non-Manager

66.64

94.00

72.57

50.50

92.3%

100.0%

100.0%

97.1%

- Less than 6 months

0.00%

3.03%

3.03%

0.00%

- Less than 1 year

0.00%

0.00%

0.00%

1.41%

New Hire

N/A

N/A

N/A

N/A

Hiring Manager

N/A

N/A

N/A

N/A

42%

36%

36%

33%

Acceptance Ratio (Accepts/Offers)
New Hire Turnover

Quality

Satisfaction Survey Results
Internal Mobility
Source

% Hires - Internal
Job Board
Linked-In Job Posting

12%

Simply Hired
Indeed

8%

Other Job Board

8%

7%

21%

21%

8%

14%

14%

7%

14%

3%

42%

36%

36%

33%

Company Website
Internal Candidate

9%

29%

Recruiter Sourced
Employee Referral

6%

#intalent
Evaluate ROI
User
Recruiter 1
Recruiter 2
Recruiter 3
Recruiter 4
Recruiter 5
Total / Avg for period:

Days Visited Job Posts Searches Performed Profiles Viewed InMails Sent InMails Accepted
InMails Declined
22
2
25
110
28
7
9
0
10
17
0
0
10
7
20
11
0
0
17
1
62
284
26
14
55
0
58
329
162
45
113
10
175
751
216
66

0
0
0
0
4
4

InMails Response Rate (%) Jobs Open
25
0
0
53
27
24

1
0
4
0
0
5

InMails Response Rate (%)
60
50
40
30
InMails Response Rate (%)

20
10
0

Recruiter Recruiter Recruiter Recruiter Recruiter
1
2
3
4
5

InMails Sent
180
160

140
120

100
InMails Sent

80
60

40
20

0
Recruiter 1 Recruiter 2 Recruiter 3 Recruiter 4 Recruiter 5

#intalent
Fish in a Barrel - Predictive Analytics!
Rock
Stars!
High
Potentials

Promotable

Target Recruiting Source

#intalent
Group Discussion Topics
 What metrics do you currently have?
 What are your focus areas?
 What are you measuring?
 What will you take away from this
discussion?
Q&A
What Metrics REALLY Matter? | Talent Connect Vegas 2013

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What Metrics REALLY Matter? | Talent Connect Vegas 2013

  • 1.
  • 2. What Metrics REALLY Matter? Greg Hauser Director, Talent Acquisition Ingram Micro @greghauser
  • 3. Today’s workshop  Evolution of Recruiting Metrics  Basics of Metrics  Group Discussion  Determine what data to analyze - What matters most to my Executives, HR Team, Recruiters?  Develop a standard template / Scorecard #intalent
  • 4. Where it all began…… Since the famous statement "What is not measurable make measurable" of Galileo Galilei (1564 -- 1642) it has been a major goal in science to quantify observations as a way to understand and control the underlying causes. #intalent
  • 5. Basics of Metrics Types: Historical, Real time, Predictive Keys to success: 1. Reliable  Data must be “true” or accurate and validated over time 2. Actionable  Reports must be detailed enough to take action  Group data so it is relevant and meaningful 3. Scalable  The process of collecting and analyzing data must scale  Your outputs must be useful for people at all levels 4. Understandable  People must be able to visualize and understand what you find  Line managers, executives, and employees must use the data #intalent
  • 6. Identify Focus Areas  Quantity  Efficiency  Quality  Diversity  Source #intalent
  • 7. Identify Measurement  Quantity = Number of Hires  Efficiency = Time to Fill, Acceptance Ratio  Quality = Turnover Rate, Survey Feedback  Diversity = % of Diverse Hires  Source = Most Effective Source of Hires #intalent
  • 8. Create A Standard Template Focus Area Quantity Efficiency Quality Internal Mobility Measurement Exempt No. of Hires Non-Exempt Total Time to Fill (Days) Exempt Non-Exempt Acceptance Ratio (Accepts/Offers) New Hire Turnover - Less than 6 months - Less than 1 year Satisfaction Survey (1 = strongly New Hire disagree; 5 = strongly agree) Hiring Manager Q1 2013 Q2 2013 Total / Average % Hires - Internal % Hires - Minority Exempt Non-Exempt Total Diversity % Hires - Female Exempt Non-Exempt Total Source Job Board Recruiter Sourced Employee Referral Company Website Internal Candidate Additional Sources #intalent
  • 9. Build onto Standard Template Focus Area Measurement Recruiter 1 Recruiter 2 Q1 14 12 29 7 0 2 4 Total 12 14 14 33 1 3 7 11 Non-Manager 11 11 7 22 Exempt Efficiency 5 Manager Time to Fill (Days) Q2 Non-Exempt No. of Hires Q1 Exempt Quantity Q2 74 85.07 79 58.66 Non-Exempt 63 0 7 24.75 Manager 76 52.33 62.14 62.64 Non-Manager 66.64 94.00 72.57 50.50 92.3% 100.0% 100.0% 97.1% - Less than 6 months 0.00% 3.03% 3.03% 0.00% - Less than 1 year 0.00% 0.00% 0.00% 1.41% New Hire N/A N/A N/A N/A Hiring Manager N/A N/A N/A N/A 42% 36% 36% 33% Acceptance Ratio (Accepts/Offers) New Hire Turnover Quality Satisfaction Survey Results Internal Mobility Source % Hires - Internal Job Board Linked-In Job Posting 12% Simply Hired Indeed 8% Other Job Board 8% 7% 21% 21% 8% 14% 14% 7% 14% 3% 42% 36% 36% 33% Company Website Internal Candidate 9% 29% Recruiter Sourced Employee Referral 6% #intalent
  • 10. Evaluate ROI User Recruiter 1 Recruiter 2 Recruiter 3 Recruiter 4 Recruiter 5 Total / Avg for period: Days Visited Job Posts Searches Performed Profiles Viewed InMails Sent InMails Accepted InMails Declined 22 2 25 110 28 7 9 0 10 17 0 0 10 7 20 11 0 0 17 1 62 284 26 14 55 0 58 329 162 45 113 10 175 751 216 66 0 0 0 0 4 4 InMails Response Rate (%) Jobs Open 25 0 0 53 27 24 1 0 4 0 0 5 InMails Response Rate (%) 60 50 40 30 InMails Response Rate (%) 20 10 0 Recruiter Recruiter Recruiter Recruiter Recruiter 1 2 3 4 5 InMails Sent 180 160 140 120 100 InMails Sent 80 60 40 20 0 Recruiter 1 Recruiter 2 Recruiter 3 Recruiter 4 Recruiter 5 #intalent
  • 11. Fish in a Barrel - Predictive Analytics! Rock Stars! High Potentials Promotable Target Recruiting Source #intalent
  • 12. Group Discussion Topics  What metrics do you currently have?  What are your focus areas?  What are you measuring?  What will you take away from this discussion?
  • 13. Q&A

Editor's Notes

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