2. Most of my respondents tend to travel a mile to purchase magazines as you can see from the results. This tell me that many of the respondent would want the magazines to be supplied near where the live so that they do not have to travel a long way to purchase a music magazine. So this means I would make sure that the magazines are getting supplied near to where the buyers live.
3. Most of the people get hold of music by downloading it illegally from the internet. So i would advertise the news on the website as a lot of people use the internet and put on valuable information which will attract my target audience and would increase my target audience.
4. The table shows that most of my respondents do go to concerts and gigs. This is because not a lot of people buy CD’s anymore, so the music industry looses out on money. So they make up gigs and concert because a lot of people will be interested into seeing the artists performance so they are willing to pay.
5. Results show that most of my respondents buy magazines twice a week. My target audience tend to buy magazines twice a week. So this means that not a lot of people would spend a lot on magazines in a week.
6. This pie chart shows that most of the people like listening to music when they are relaxing . In my magazine I would include a list of magazines of songs that they would be interested in.
7. Most of the people are interested in R N B as you can see on the table, therefore my magazine will include a front cover of R N B related topics which may attract the audience into buying the magazine. Also a lot of latest R N B gossip where people will be interested to read. R N B is the most popular type of music according to my statistics.
8. This hypothesis show that most of the peoples parents are employed which gives a idea that people will actually have money to spend on magazines. So this way I know that people will buy my magazines. This question was an open ended questions where the people had to state what their parents do for a living if employed. This will help me decide how much my target audience are willing to spend on the magazine.
9. Most of the people would only spend £0-£2 on magazines as the table shows. So my magazine will have a price range according to that so that more people will buy the magazine. Many other would think its not worth it to buy magazine more than £4. so my magazine will me aimed at a price range of £2-£3.
10. A lot of people seem to pick blue as they're favourite colour. So for my magazine I will go with the highest majority of colours being picked which means that I will include blue in my colour scheme with two other colours.
11. The results show that many of the respondents are interested to have a ticket to concert as a free give away, therefore for my magazine I would include chance to win ‘tickets to concert’ this will make more customer wanting to purchase it.