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DAYS MON TUES WED THURS FRI
WEEK 1 plan the
schedule,
and start
to think
about
three
marketing
ideas
Start to
work on
and adapt
on the
direct
marketing,
make
twitter and
facebook
site
Plan in
Direct
marketing
research
on indie
gaming
websites
Create
another
Twinehub
blog for in
direct
marketing,
showing
the game
making
process
Start work
on
promotion
al ideas
such as T
shirts and
merchandi
se
WEEK 2 Direct
marketing
for the
game is
released,
twitter and
facebook
pages are
public
In direct
marketing
for this
game is
released,
blog
introductio
n to how
the game
was
made.
Get
feedback
on
promotion
al ideas
and
amend
changes
update
twitter and
facebook
with new
visuals
and
merchandi
se
promotion
s
WEEK 3 Keep
posting
latest info
on my
sites
Release
character
stories on
twitter/
twinehub
release
more
artwork
WEEK 4 Set up link
ready for
release
Add more
updates
on game
creating
awarenes
s on its
release
Add more
updates
on game
creating
awarenes
s on its
release
Promotion
offers are
now
availabe.
Morkimʼs
Demise
merchandi
se
includes
key rings
and
clothing.
Lewis Moran
DAYS MON TUES WED THURS FRI
WEEK 5 FIRST 10
PEOPLE
GET TO
PLAY THE
GAME
AND GET
FREEBIE
S LIKE T-
SHIRTS
AND
OTHER
MERCH
Make a
survey for
the people
who have
played the
game
giving me
feedback
on their
experienc
e of
playing it.
Update
Twitter
and
Facebook
about the
first
impressio
ns of the
game.
Promotion
al offers
are now
available.
Morkimʼs
Demise
includes
toys and
clothes.
Lewis Moran

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Direct Marketing Game Development Process

  • 1. DAYS MON TUES WED THURS FRI WEEK 1 plan the schedule, and start to think about three marketing ideas Start to work on and adapt on the direct marketing, make twitter and facebook site Plan in Direct marketing research on indie gaming websites Create another Twinehub blog for in direct marketing, showing the game making process Start work on promotion al ideas such as T shirts and merchandi se WEEK 2 Direct marketing for the game is released, twitter and facebook pages are public In direct marketing for this game is released, blog introductio n to how the game was made. Get feedback on promotion al ideas and amend changes update twitter and facebook with new visuals and merchandi se promotion s WEEK 3 Keep posting latest info on my sites Release character stories on twitter/ twinehub release more artwork WEEK 4 Set up link ready for release Add more updates on game creating awarenes s on its release Add more updates on game creating awarenes s on its release Promotion offers are now availabe. Morkimʼs Demise merchandi se includes key rings and clothing. Lewis Moran
  • 2. DAYS MON TUES WED THURS FRI WEEK 5 FIRST 10 PEOPLE GET TO PLAY THE GAME AND GET FREEBIE S LIKE T- SHIRTS AND OTHER MERCH Make a survey for the people who have played the game giving me feedback on their experienc e of playing it. Update Twitter and Facebook about the first impressio ns of the game. Promotion al offers are now available. Morkimʼs Demise includes toys and clothes. Lewis Moran