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• Stimulate                                  • Understand



                Creativity       Needs
               Collaboration   Motivations




                 Methods        Principles
                 Support       Prototypes

• Distribute                                 • Design
Key Principles
1. Build relationships to
            stimulate collaboration
                             Students

Entrepreneurs


                                        Professors

                              Public service staff
Social networks
                        Local groups
2. Cultivate creativity before…
…uncovering people’s needs
3. Help them make sense of
the issues…
…and their motivations & skills


Supporters                     Performers
                 Learners




 Growers

                      Organisers
4. Crowd source principles…
…to prototype your projects
   Partners                 Issues       Motivations




  Principles                Prototypes   Sustainability




  +15 partners          +150 insights         +£100K
+400 participants       +30 prototypes   investment raised
…and support sustainability




2011 Winner leveraged £90K funding to roll out its idea across several schools

2012 Winner launched website with full integration with social network tools
…to produce outputs
   Partners               Issues       Motivations




  Principles              Prototypes   Sustainability




  +15 partners        +150 insights         +£100K
+400 participants     +30 prototypes   investment raised

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Key Principles

Notes de l'éditeur

  1. Introduce R&D Model – “the washing machine”Icons by www.servicedesigntools.org
  2. Stimulate collaboration between public service staff, students, pupils, entrepreneurs and communities to develop collaborative researchWork with the next generation for whom many of the new ways of researching & designing services they don’t see as R&D methods but what come naturally to themAlthough at one workshop we worked with an intergenerational art group, one of the grandmother’s there was sketching ideas with her iPad, which I’ve never used, so sometimes the next generation is where you least expect it