Localiza reported its 2Q12 and 1H12 results. Some highlights include an increase in used car sales for fleet renewal due to a tax reduction on new cars, utilization rates of 74.2% in car rentals, and free cash flow of R$242.3 million in 1H12. Daily rentals and revenues grew in both the car rental and fleet rental divisions. EBITDA margins declined in 2Q12 due to non-recurring expenses, while net income declined due to higher depreciation costs from the tax reduction.

1. Localiza Rent a Car S.A.
2Q12 and 1H12 results
R$ million, IFRS
1
July 18, 2012

2. Highlights
Reflexes of the tax reduction (IPI) for new cars from May 21, 2012 to
August 31, 2012 that might be extended:
Drop in the residual value expected for cars after their useful life. In
the 2Q12 an amount of R$100.1 million was recognized as additional
depreciation
Increase of pre-owned car sales sold for fleet renewal:
April: 3,876; May: 4,917 and June: 5,711 cars (all time high)
The Company expects that the reduction in sale prices will be offset
by the reduction of purchase prices with the IPI reduction (with no
impact on the CAPEX for fleet renewal)
Utilization rate of 74.2% in the Car Rental division
Free cash flow of R$242.3 million in the 1H12
2

3. Car Rental Division
# daily rentals (thousand)
24.6 % 12,794
CAGR: 10,734
7,940 8,062 6 .8 %
5,793 6,243 6,664
4 .9 %
4,668
3,411 3,179 3,334
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Net revenues (R$ million)
24.9 % 980.7
CAGR:
802.2
585.2
1 2 .7 %
565.2
1 0 .4 %
532.3
428.0 472.4
346.1
258.6 239.4 264.3
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Revenue grew above volume due to the increase in the average rental rate per car.
3

4. Fleet Rental Division
# daily rentals (thousand)
19.2%
CAGR: 9,603
8,044
6,437 7,099
1 3 .5 %
5,144 4,625
5,248 1 1 .2 %
4,188
3,351
2,372 2,637
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Net revenues (R$ million)
21.4%
CAGR:
455.0
361.1
268.4
303.2 21.1% 261.3
1 8 .7 %
219.8 215.7
184.0
142.0 131.8
111.0
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Revenues reflect the interest and depreciation assumptions at the time of the agreement.
4

5. Net Investment
Fleet increase * (quantity)
18,649 9,178
9,930 8,642 65,934
10,346 7,957 59,950
7,342 47,285 4,608
44,211 43,161
50,772 (5,868)
38,050 34,281 34,519
8,124 (1,306)
33,520 30,093 28,667
26,105 27,789
23,174 24,059 21,921 20,602
18,763 14,504
12,478 13,198
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
* It does not include theft / crashed cars.
Purchased cars Sold cars
Net investment (R$ million)
588.5
308.4
354.5 1,910.4
210.4 281.8 1,776.5
341.5 1,468.1 132.3
243.5 1,335.3 1,321.9 (134.2)
1,204.2 241.1
1,060.9 980.8 (10.3)
930.3 850.5 922.4 825.6
690.0 693.3 762.7
588.8 628.5 593.8
446.5 352.7 379.0 389.3
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Purchases (accessories included) Net used car sales revenues
Car purchases were adjusted to improve fleet productivity…
5

6. Utilization rate – car rental division
1 0 0 . %
0
9 5 . %
0
9 0 . %
0
69.7% 74.2% 8 5 . %
0
68.2% 68.9% 68.9% 68.2% 8 0 . %
0
7 5 . %
0
7 0 . %
0
6 5 . %
0
6 0 . %
0
5 5 . %
0
5 0 . %
0
4 5 . %
0
4 0 . %
0
3 5 . %
0
3 0 . %
0
2 5 . %
0
2 0 . %
0
1Q11 2Q11 3Q11 4Q11 1Q12 2Q12
...resulting in higher utilization rate.
6

7. End of period fleet
Quantity
-2.5%
.9%
CAGR: 17 96,317 92,154 89,848
88,060
70,295 26,615 31,629 28,654
62,515 31,412
53,476 22,778
46,003 23,403
35,865 14,630
17,790
11,762 61,445 64,688 63,500 58,436
35,686 39,112 47,517
24,103 31,373
2005 2006 2007 2008 2009 2010 2011 1H11 1H12
Car rental Fleet rental
Fleet is adjusted to demand.
7

8. Seminovos network increase
# of points of sale
+5
71
66
55
49
32 35
26
13
2005 2006 2007 2008 2009 2010 2011 1H12
Used car sales network has increased by 5 stores.
8

9. Average monthly car sales per street store
82 82 82
74 73 74
70
59
2008 2009 2010 2011 1Q12 Apr-12 May-12 Jun-12
Number of sold cars is weighed by number of opened stores in the period
Productivity has improved, contributing to the reduction of fixed cost per car sold.
9

10. Consolidated net revenues
R$ million
: 22.7% 9%
16. 2,918.1
CAGR
2,497.2
7%
1,823.7 1,820.9 1,468.1 12.
1,505.5 1,321.9 1,564.3
1,387.9
1,126.2 8%
854.9 980.8 922.4 4% 762.7 11.
850.5 23. 693.3 706.4 789.6
588.8 1,450.0 4%
446.5
898.5 1,175.3 15. 352.7 .2% 389.3
655.0 842.9 694.6 801.6 3
408.4 537.4 353.7 1 400.3
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Rentals Seminovos
In the 2Q12, net revenues grew due to the increase of 13.2% in rental revenues
and 10.4% in Seminovos revenues
10

11. EBITDA
R$ million
: 19.8%
CAGR
821.3
649.5 10.1%
403.5
504.1 469.7 425.7
7.5%
311.3 386.8
277.9 200.6 215.7
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Divisions 2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
Car rental 47.5% 43.4% 46.0% 45.9% 41.9% 45.3% 46.9% 45.1% 41.3% 46.1% 40.6%
Fleet rental 65.5% 71.4% 71.3% 69.1% 68.7% 68.0% 68.6% 67.1% 66.0% 68.5% 65.8%
Rental consolidated 53.6% 52.9% 54.5% 53.3% 51.1% 52.3% 53.8% 52.0% 49.4% 53.1% 48.9%
Seminovos 13.2% 4.6% 5.5% 5.6% 1.1% 2.6% 2.8% 3.7% 3.9% 3.6% 5.1%
EBITDA margin in the 2Q12 was impacted by non-recurring expenses.
11

12. Average depreciation per car
Hot used car market Financial crisis effect
5,468.2
Reflex of the
2,546.0 2,577.0 1,683.9 2,062.3 IPI reduction
1,536.0
492.3 939.1 332.9
2005 2006 2007 2008 2009 2010 2011 Jan-Apr/12* 1H12*
* Annualized
5,083.1 5,406.3
2,981.3 4,371.7 3,509.7 4,133.0 4,289.3 Reflex of the
2,383.3 2,395.8 IPI reduction
2005 2006 2007 2008 2009 2010 2011 Jan-Apr/12* 1H12*
* Annualized
Depreciation was impacted by the decrease in car prices due to the IPI reduction...
12

13. Consolidated net income
R$ million
%
16.4
291.6
250.5
-39.4
190.2 %
138.2 127.4 137.6 -85.5
106.5 116.3 %
83.4 74.0
10.7
2005 2006 2007 2008 2009 2010 2011 1H11 1H12 2Q11 2Q12
EBITDA x net income Reconciliation 2009 2010 2011 Var. R$ Var. % 1H11 1H12 Var. R$ Var. % 2Q11 2Q12 Var. R$ Var. %
Consolidated EBITDA 469.7 649.5 821.3 171.8 26.5% 386.8 425.7 38.9 10.1% 200.6 215.7 15.1 7.5%
(172.3) (146.3) (201.5) (55.2) 37.7% (89.7) (223.3) (133.6) 148.9% (43.3) (165.3) (122.0) 281.8%
Car depreciation
Other property and equipment dep. (21.0) (21.1) (24.1) (3.0) 14.2% (12.3) (15.6) (3.3) 26.8% (6.3) (8.1) (1.8) 28.6%
Financial expenses, net (112.9) (130.1) (179.0) (48.9) 37.6% (88.0) (77.7) 10.3 -11.7% (45.2) (34.1) 11.1 -24.6%
Income tax and social contribution (47.2) (101.5) (125.1) (23.6) 23.3% (59.2) (25.7) 33.5 -56.6% (31.8) 2.5 34.3 -107.9%
Net income 116.3 250.5 291.6 41.1 16.4% 137.6 83.4 (54.2) -39.4% 74.0 10.7 (63.3) -85.5%
…reducing the net income of the period.
Excluding the additional depreciation, 1H12 net income would have reached R$149.5 million (8.6% above 1H11).
13

14. Free cash flow - FCF
Free cash flow - R$ million 2005 2006 2007 2008 2009 2010 2011 1H12
EBITDA 277.9 311.3 403.5 504.1 469.7 649.5 821.3 425.7
Used car sales net revenues (446.5) (588.8) (850.5) (980.8) (922.4) (1,321.9) (1,468.1) (762.7)
Depreciated cost of used car sales (*) 361.2 530.4 760.0 874.5 855.1 1,203.2 1,328.6 687.7
(-) Income tax and social contribution (32.7) (42.7) (63.4) (52.8) (49.0) (57.8) (83.0) (54.9)
Working capital variation (24.2) (4.8) 13.3 (44.8) (11.5) 54.5 (83.9) (18.9)
Cash provided before capex 135.7 205.4 262.9 300.2 341.9 527.5 514.9 276.9
Used car sales net revenues 446.5 588.8 850.5 980.8 922.4 1,321.9 1,468.1 762.7
Capex of car - renewal (496.0) (643.3) (839.0) (1,035.4) (947.9) (1,370.1) (1,504.5) (628.5)
Net capex for renewal (49.5) (54.5) 11.5 (54.6) (25.5) (48.2) (36.4) 134.2
Capex – other property and equipment, net (28.0) (32.7) (23.7) (39.9) (21.0) (51.1) (63.0) (36.0)
Free cash flow before growth 58.2 118.2 250.7 205.7 295.4 428.2 415.5 375.1
Capex of car - growth (194.0) (287.0) (221.9) (299.9) (241.1) (540.3) (272.0) -
Change in accounts payable to car suppliers (capex) (25.5) 222.0 (51.0) (188.9) 241.1 111.3 32.7 (132.8)
Net capex for fleet growth (219.5) (65.0) (272.9) (488.8) 0.0 (429.0) (239.3) (132.8)
Fleet increase – quantity 7,342 10,346 7,957 9,930 8,642 18,649 9,178 (5,868)
Free cash flow after growth (161.3) 53.2 (22.2) (283.1) 295.4 (0.8) 176.2 242.3
Company is still presenting strong cash generation.
14
(*) Without tecnical discount deduction up to 2010 (see item 18 – Glossary)

15. Debt profile
R$ million
Debt profile in 06/30/2012- principal
(R$ million)
562.0
432.0
323.5 303.5
161.8
16.5 26.0 52.0
2012 2013 2014 2015 2016 2017 2018 2019
Cash
673,9
Strong cash position and comfortable debt profile.
In the 1H12, all in spread was of 1.3p.p. above the Selic rate.
15

16. Changes in net debt in 1H12 (R$ million)
FCF
242.3
Net debt Net debt
12/31/2011 06/30/2012
- 1,363.4 - 1,254.9
(54.9)
(78.9)
Interest Dividends
Net debt was reduced by R$108.5 million (-8.0%).
16

17. Debt – ratios
R$ million
2,446.7 2,681.7
2,391.2
1,752.6 1,907.8
1,492.9 1,363.4
1,247.7 1,254.5 1,281.1 1,254.9
1,078.6
900.2
765.1
535.8 440.4
2005 2006 2007 2008 2009 2010 2011 1H12
Net debt Fleet value
END OF PERIOD BALANCE 2005 2006 2007 2008 2009 2010 2011(**) 1H12 (**)
Net debt / Fleet value 60% 36% 51% 72% 57% 52% 51% 52%
Net debt / EBITDA (*) 1.9x 1.4x 1.9x 2.5x 2.3x 2.0x 1.7x 1.5x
Net debt / Equity 1.4x 0.7x 1.3x 2.0x 1.5x 1.4x 1.2x 1.1x
EBITDA / Financial expenses, net 3.3x 4.8x 5.4x 3.8x 4.2x 5.0x 4.6x 5.5x
(*) annualized
(**) From January 1st 2011, adress financial statements in IFRS
The Company presents conservative indebtedness ratios.
17

18. Spread
Spread
24.80%
21.25%
18.70%
17.03% 16.94% 17.12%
11.2p.p. 15.10%
7.8p.p. 12.9p.p. 11.54%
8.2p.p. 9.6p.p. 8.5p.p. 8.1p.p.
13.60% 4.0p.p.
10.90%
8.40% 8.84% 7.59% 8.60%
7.33% 7.05%
2005 2006 2007 2008 2009 2010 2011 1H12
annualized
Cost of debt after tax ROIC
2005 2006 2007 2008 2009 2010 2011 1H12 a
Average capital investment - R$ million 606.3 986.2 1,137.5 1,642.3 1,702.3 1,984.6 2,445.3 2,645.6
NOPAT margin (over rental net revenues) 37.0% 34.5% 36.9% 32.1%* 21.9% 28.6% 28.9% 24.9%*
Turnover of average capital investment
(over rental net revenues) 0.67x 0.55x 0.58x 0.53x 0.53x 0.59x 0.59x 0.61x
ROIC 24.8% 18.7% 21.3% 17.0% 11.5% 16.9% 17.1% 15.1%
Interest on debt after tax 13.60% 10.90% 8.40% 8.84% 7.59% 7.33% 8.60% 7.05%
Spread (ROIC – Interest after tax) - p.p. 11.2 7.8 12.9 8.2 4.0 9.6 8.5 8.1
ROIC and spread reflect the Company’s competitive pricing strategy.
18
* Excludes additional fleet depreciation, following the concept recommended by Stern Stewart

19. Localiza ADR level I
Ticker Symbol: LZRFY
CUSIP: 53956W300
ISIN: US53956W3007
Ratio: 1 Ordinary Share : 1 ADR
Exchange: OTC
Depositary bank: Deutsche Bank Trust Company Americas
ADR broker helpline: +1 212 250 9100 (New York)
+44 207 547 6500 (London)
E-mail: adr@db.com
ADR website: www.adr.db.com
Depositary bank’s local custodian: Banco Bradesco S/A, Brazil
19

20. Thank you!
www.localiza.com/ir
E-mail: ri@localiza.com
Phone: +55 31 3247-7024
Disclaimer
The material presented is a presentation of general background information about LOCALIZA as of the date of the presentation. It is information in summary form and does not purport to
be complete. It is not intended to be relied upon as advice to potential investors. This presentation is strictly confidential and may not be disclosed to any other person. No representation
or warranty, express or implied, is made concerning, and no reliance should be placed on, the accuracy, fairness, or completeness of the information presented herein.
This presentation contains statements that are forward-looking within the meaning of Section 27A of the Securities Act of 1933 and Section 21E of the Securities Exchange Act of 1934.
Such forward-looking statements are only predictions and are not guarantees of future performance. Investors are cautioned that any such forward-looking statements are and will be, as
the case may be, subject to many risks, uncertainties and factors relating to the operations and business environments of LOCALIZA and its subsidiaries that may cause the actual results
of the companies to be materially different from any future results expressed or implied in such forward-looking statements.
Although LOCALIZA believes that the expectations and assumptions reflected in the forward-looking statements are reasonable based on information currently available to LOCALIZA’s
management, LOCALIZA cannot guarantee future results or events. LOCALIZA expressly disclaims a duty to update any of the forward-looking statement.
Securities may not be offered or sold in the United States unless they are registered or exempt from registration under the Securities Act of 1933. Any offering of securities to be made in
the United States will be made by means of an offering memorandum that may be obtained from the underwriters. Such offering memorandum will contain, or incorporate by reference,
detailed information about LOCALIZA and its business and financial results, as well as its financial statements.
This presentation does not constitute an offer, or invitation, or solicitation of an offer, to subscribe for or purchase any securities. Neither this presentation nor
anything contained herein shall form the basis of any contract or commitment whatsoever.
20