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NextWeb             INTERNET     BtoB20110922                        Copyright © Hitachi Information Systems Ltd. 2011 All...
e    Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
BtoB                                                          BtoBtoC                                        /      /     ...
123    Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
4   65        Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
Contents Web           Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
User Experiential Value                      Smart & Stylish                 User Experience                              ...
“      ”SENSE    FEEL THINK   ACT   RELATE        5●●                                                                     ...
Perceivable   (Text Alternatives)                         Time-based Media Adaptable Distinguishable      Operable        ...
SPEED                                                           SCENARIO        Pure usability      Marketing usability   ...
Contents Web           Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
A                                          B                                                   C    Copyright © Hitachi In...
GoogleYahoo MSN                                                  Landing                                                  ...
①                                ①    1②                               ②③                               ③④                ...
urlurl                                                              url                                                   ...
Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
■    ①    ②    ③■    ①    ②    ③        Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
●    ●        Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
Advanced             ①Technology             ②             ③                 ●                 ●                     2009 ...
Contents Web           Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
PeopleProduct                                                                  marketingPrice                             ...
Ex①    BuzzMarketing                                                        PodCasting②                                   ...
■                                               SNS       SNS                                                             ...
都市の景観と調和の都市の景観と調和の例 (Firenze Italia)●●       Duomo●■■                              Copyright © Hitachi Information Systems...
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(Session2)日立情報システムズ

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(Session2)日立情報システムズ

  1. 1. NextWeb INTERNET BtoB20110922 Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  2. 2. e Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  3. 3. BtoB BtoBtoC / / BtoB BtoB BtoB BtoB BtoB BtoBhttp://www.btobmarketing.jp / / ⇒ / / ⇒ / / Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  4. 4. 123 Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  5. 5. 4 65 Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  6. 6. Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  7. 7. Contents Web Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  8. 8. User Experiential Value Smart & Stylish User Experience / / Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  9. 9. “ ”SENSE FEEL THINK ACT RELATE 5●● 鹿 島●● の 定 義●●Jaguar Jaguar Jaguar Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  10. 10. Perceivable (Text Alternatives) Time-based Media Adaptable Distinguishable Operable Keyboard Accessible ( Enough Time) (Navigable) Understandable (Readable)(Predictable)(Input Assistance) Robust (Robust Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  11. 11. SPEED SCENARIO Pure usability Marketing usability Accessibility SYSTEM Web SITE Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  12. 12. Contents Web Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  13. 13. Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  14. 14. A B C Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  15. 15. GoogleYahoo MSN Landing Page Optimization Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  16. 16. ① ① 1② ②③ ③④ ④ ⑤⑤ ⑥⑥ Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  17. 17. urlurl url url Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  18. 18. Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  19. 19. ■ ① ② ③■ ① ② ③ Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  20. 20. ● ● Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  21. 21. Advanced ①Technology ② ③ ● ● 2009 12 ● ● Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  22. 22. Contents Web Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  23. 23. PeopleProduct marketingPrice ProcessPromotion 3.0Place はじめに はじめに 24時間ノンストップ、 10年間連続稼動の高耐用設計。 1.0 サーバノンストップ運用が 可能 サーバノンストップ運用が 可能 高可用性、 負荷分散機能 高可用性、 負荷分散機能 ハードウェア からソフトウェアまで、 ハードウェア からソフトウェアまで 、 ソフトウェアまで トータル運用サポート トータル運用サポート トータル運用サポート 運用 Physical Evidence 2.0 3.0 + Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  24. 24. Ex① BuzzMarketing PodCasting② CRM e-③ Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  25. 25. ■ SNS SNS CEO/CIO/CTO SNS Web&IT network SNSSaaS ● ●CGM + ● ● (TV ● BP Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved
  26. 26. 都市の景観と調和の都市の景観と調和の例 (Firenze Italia)●● Duomo●■■ Copyright © Hitachi Information Systems Ltd. 2011 All rights reserved

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