Videos are extremely effective when it comes to getting more local business. Creating simple videos about your products, services, and your company in general can work wonders for sending traffic to your website. Not only that, but they also work to send more foot traffic right through your doors. YouTube makes video marketing simple because it is free to use and very easy to work with. With millions of online video viewers logging in everyday, YouTube has become the hottest video sharing site online – it’s also the 2nd most popular site on the web – right behind Google. So if you are looking to get in front of your local prospects, YouTube can help you do so with a little research and action. However, there are several things you need to do in order to ensure that your YouTube videos truly work to help you bring in more local customers.

1. 10 YouTube
Tips
for Your
Local Business
Presented by: Logan Wenger
917-677-9937
LOGO
logan@loganwenger.com
www.loganwenger.com

2. LOGO
Tip #1
Create and Customize Your Channel
 Setup and Brand your
YouTube channel
 Customize the color to
match the look and
feel of your business

3. LOGO
Tip #2
Optimize Your Videos for Local Search
 Add keywords to the
description box
 Make sure the title of your
video contains a keyword
 Place your local phone
number in the title of your
video

4. LOGO
Tip #3
Avoid Annotations Overuse
 Annotations allow you
to add comments to
your video footage
 Don’t over do it as it can
ruin concentration and
turn some viewers off

5. LOGO
Tip #4
Get Rid of Offensive Comments
 Delete any comments
below your video that
are offensive
 Viewers could be hold it
against your business
even though the they’re
not your fault

6. LOGO
Tip #5
Engage With Others
 Don’t just post videos on
YouTube … View and
comment on other videos
related to your industry
 Also respond to comments
made on your videos

7. LOGO
Tip #6
Organize Your Content
 Separate your videos
by categories to make
them more user-friendly
 Place older content in
one lump
 Give folders creative
names to grab viewers’
attention

8. LOGO
Tip #7
Pay Attention to Tags
 Videos are categorized
based on “tags” so add
the proper tags to your
videos
 Tags draw targeted
viewers to your videos
 Do some research to
see what keywords
would be best as tags

9. LOGO
Tip #8
Promote Your Videos
 Promote your videos to
send as much traffic as
possible
 Use social media and
blogs to get more eyes
on your videos

10. LOGO
Tip #9
Use Analytics Tools
 Monitor the progress of
your views
 This will help you
improve your approach
and get more viewers

11. LOGO
Tip #10
Do Not Neglect Your Channel
 Do not let your channel go
unattended for an extended
amount of time
 Create new videos on a
consistent basis to draw
more and more local
consumers to your channel

12. If you would like more information about
YouTube, contact me at 555-555-5555
For a FREE Consultation
Presented by: Your Name
555-555-5555
LOGO
name@youremail.com
www.yourwebsite.com