Brand breakout: Emerging markets are driving a large proportion of the global economy and trade.

This infographic is based on information from the "Brand Breakout", the new book co-authored by Nirmalya Kumar, Professor of Marketing, London Business School. Find our more about it: http://www.london.edu/newsandevents/news/2013/06/Eight_ways_emerging_market_brands_can_crack_international_markets_1668.htmlLire moins