1. Mika – We Are Golden Charlie, Charlie and Lily http://www.youtube.com/watch?v=p2Gh1U14RZA
2. Lyrics and Visuals Colours and lyrics are happy. Style is teenage and fits in with the lyrics of the song. Lip syncing in line with the song and music.
3. Voyeurism Only person in video is mika Looks directly into the camera to engage the audience
4. Music and visuals He moves to the beat of the song, through his dance moves and also fast pace camera shots. The start is the end, and Mika acts as if he is about to repeat himself – this supports the idea of We Are Golden being a catchy tune.
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6. Record Label Show him as bold and happy through all of his work Appeals to a wide audience