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ART AND BUSINESS INNOVATION:
THE ADMIRATION LOOP
Dr. Lori Kent
Asst. Professor of Visual Studies
Kutztown University
kent@kutztown.edu
PRECONCEPTIONS?
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
HOME

PAEA_Lori_Kent_biz_art_ admiration loop
OF COURSE, BUSINESS IS A TERM
TOO BRAOAD TO GENERALIZE.
A CURRENT TREND IN THE AMERICAN
BUSINESS WORLD
IS TO VALUE CREATIVITY IN THE
FORM OF ARTIST-TYPE
THINKING.
A CURRENT TREND IN THE AMERICAN
BUSINESS WORLD
IS TO VALUE CREATIVITY IN THE
FORM OF ARTIST-TYPE
THINKING.
THIS BEGAN WITH DANIEL PINK’S
[AND OTHERS] QUESTION:
“IS THE MFA THE NEW MBA?”
At the same time ART EDUCATION seems
open to broader definitions of itself.
PAEA_Lori_Kent_biz_art_ admiration loop
digital technologies
globalization
paradigm shifts in education
Web 2.0
diminishing resources
ever-present undervaluing of art
ART
BUSINESS
THE ADMIRATION LOOP
FIRST: BUSINESS
FIRST: BUSINESS
IT SHOULD BE NOTED THAT THE
STUDENTS IN OUR ART CLASSES
WILL PURSUE MANY TYPES OF CAREERS.
…MOST OF WHICH ARE YET TO EXIST.
25% OF U.S. BACHELORS DEGREES
ARE AWARDED IN BUSINESS.
THERE WAS A 30% INCREASE IN
ENROLLMENT IN MBA PROGRAMS
(1975-2000).
THE CONTENT OF BUSINESS ED
MAY BE MYSTIFYING TO OUTSIDERS:
• MANAGEMENT
• LEADERSHIP
• ACCOUNTING
• MARKETING
• BUSINESS LAW
• ENTREPRENEURSHIP
THE CONTENT OF BUSINESS ED
MAY BE MYSTIFYING TO OUTSIDERS:
• MANAGEMENT
• LEADERSHIP
• ACCOUNTING
• MARKETING
• BUSINESS LAW
• ENTREPRENEURSHIP
• CREATIVITY
DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
STORY
DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
STORY
SYMPHONY
DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
STORY
SYMPHONY
EMPATHY
DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
STORY
SYMPHONY
EMPATHY
PLAY*
See:
h*p://being.publicradio.org/programs/play/

DANIEL PINK TELLS US THAT THE
21C IS A CONCEPTUAL AGE.
DESIGN
STORY
SYMPHONY
EMPATHY
PLAY
MEANING
See
“A
Whole
New
Mind”

1. Better ability to accept criticism
2. Deeper insights into motivation
3. Tools for engaging audiences
4. Practice at the difficult task of letting go
of ideas
1. Better ability to accept criticism
2. Deeper insights into motivation
3. Tools for engaging audiences
4. Practice at the difficult task of letting go
of ideas
1. Better ability to accept criticism
2. Deeper insights into motivation
3. Tools for engaging audiences
4. Practice at the difficult task of letting go
of ideas
1. Better ability to accept criticism
2. Deeper insights into motivation
3. Tools for engaging audiences
4. Practice at the difficult task of letting go
of ideas
Take
a
look
at
www.fastcompany.cam

CAN IT BE SAID THAT ART SCHOOL
IMPROVES:
• LISTENING
• COMPREHENSION
• MOTIVATION
• ENGAGEMENT
CAN IT BE SAID THAT ART SCHOOL
IMPROVES:
• LISTENING
• COMPREHENSION
• MOTIVATION
• ENGAGEMENT
CAN IT BE SAID THAT ART SCHOOL
IMPROVES:
• LISTENING
• COMPREHENSION
• MOTIVATION
• ENGAGEMENT
CAN IT BE SAID THAT ART SCHOOL
IMPROVES:
• LISTENING
• COMPREHENSION
• MOTIVATION
• ENGAGEMENT
CAN IT BE SAID THAT ART SCHOOL
IMPROVES:
• LISTENING
• COMPREHENSION
• MOTIVATION
• ENGAGEMENT
?
CURATION IS ALSO ADMIRED IN
BUSINESS:
PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
MUBI.COM
BOUNDARIES BEGIN TO BLUR
More
on
KIVA.ORG
at
:
h*p://www.ted.com/talks/lang/eng/jessica_jackley_poverty_money_and_love.html

Art
&
Copy:
h*p://www.artandcopyfilm.com/

PAEA_Lori_Kent_biz_art_ admiration loop
www.etsy.com
for
online
craQ


AS AN ASIDE: HBS* USES THE TERM
PASSIONATE CRAFT
IN RELATION TO BUSINESS
*HARVARD BUSINESS SCHOOL
MANY CEOS BELIEVE THAT WHAT
YOU OFFER, AS AN ART TEACHER, IS
VALUEABLE.
FEARLESSNESS
VISION
DRIVE
CREATIVITY
FLEXIBILITY
PAEA_Lori_Kent_biz_art_ admiration loop
DO WE, OR CAN WE, LIVE UP TO THE
EXPECTATIONS?
MYTHS?
?
BE EXPLICIT ABOUT UNDERLYING
THINKING PROCESSES.
PAEA_Lori_Kent_biz_art_ admiration loop
WHAT CAN WE ADMIRE ABOUT
BUSINESS?
ENTREPRENUERSHIP?
Try: www.donorschoose.org
LEADERSHIP?
CAPITAL?
Look
at
Dodge
and
Surdna
FoundaUons
or
“NYFA
Source”
database

OR WILL WE STAY SAFE?
?
www.change.org
or
www.350.org

IT IS NOT SO MUCH THAT WE’RE
AFRAID OF CHANGE OR SO IN LOVE
WITH THE OLD WAYS, IT’S THE IN
BETWEEN THAT WE FEAR.
-MARILYN FERGUSON
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
SEVEN PRACTICES – THE
BUSINESS ADMIRATION LOOP

•  value process over product
•  encourage group projects and teamwork
•  cultivate ambiguities
•  make connections among disciplines
•  model digital-based information finding
•  make time for art critique and
conversation
•  encourage risk-taking
PHOTO:
Elvis
Halilovic


Take
at
look
at:
“I
Live
in
the
Future

…and
her’s
how
it
works.”
by
Bolton

PAEA_Lori_Kent_biz_art_ admiration loop
PAEA_Lori_Kent_biz_art_ admiration loop
www.slideshare.com LORIAKENT
loriakent@hotmail.com
www.loriakent.com
kent@kutztown.edu

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