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BRING	
  YOUR	
  STARTUP	
  TO	
  LIFE	
  

      Accelerator	
  Programs:	
  Crea0ng	
  a	
  New	
  Investment	
  Dynamic	
  
An introduction to accelerator funds and their role in stimulating entrepreneurship in Spain

                                                                            June 28th, 2011   	
  
Agenda	
  

 •    The	
  Problem	
  	
  
 •    The	
  SoluCon	
  
 •    Our	
  Story	
  
 •    How	
  it	
  works	
  




  10/16/11	
                   ©2011	
  Startupbootcamp	
     2	
  
A	
  new	
  order	
  is	
  emerging	
  in	
  European	
  
               tech	
  scene	
  

                                               THE	
  PROBLEM	
  



10/16/11	
      ©2011	
  Startupbootcamp	
                                 3	
  
We	
  are	
  living	
  tough	
  but	
  exci0ng	
  0mes	
  
In	
  the	
  past	
  months,	
  investments	
  in	
  entreprenuerial	
  efforts	
  have	
  emerged	
  in	
  many	
  forums	
  
as	
  one	
  of	
  the	
  principal	
  roads	
  to	
  economic	
  recupera0on	
  
                             	
  
                             “Our	
  future	
  prosperity	
  in	
  part	
  depends	
  on	
  whether	
  or	
  not	
  we	
  are	
  crea7ng	
  an	
  environment	
  in	
  which	
  folks	
  can	
  
                             test	
  new	
  ideas,	
  bring	
  new	
  products	
  to	
  market,	
  and	
  generate	
  new	
  businesses.	
  	
  And	
  that’s	
  not	
  just	
  a	
  challenge	
  
                             for	
  government.	
  	
  It’s	
  a	
  challenge	
  that	
  requires	
  businesses,	
  and	
  leaders,	
  and	
  universi7es,	
  [and]	
  others	
  to	
  seek	
  
                             out	
  new	
  ways	
  to	
  promote	
  entrepreneurship	
  across	
  this	
  country.”	
  ”	
  (January	
  2011)	
  
                             	
  
Barack	
  Obama	
  
President	
  of	
  the	
  United	
  States	
  
                                                                      “It	
  is	
  in	
  7mes	
  of	
  recession	
  when	
  people	
  come	
  together	
  and	
  are	
  more	
  
                                                                      open	
  to	
  working	
  together	
  [...]	
  	
  let´s	
  not	
  forget	
  that	
  the	
  U.S.	
  economic	
  
                                                                      strength	
  in	
  the	
  world	
  is	
  due	
  to	
  it´s	
  entrepreneurial	
  capacity”	
  (January	
  2011)	
  

                                                                                                                                                                                                             Gene	
  B.	
  Sperling	
  
                                                                                                                                                                                          Director	
  of	
  the	
  Na7onal	
  Economic	
  
                             “Innova7on	
  is	
  a	
  key	
  factor	
  for	
  growth,	
  economic	
  recovery	
  and	
  to	
  
                                                                                                                                                                                                Council	
  of	
  the	
  United	
  States	
  
                             create	
  jobs.	
  [...]	
  Spain	
  has	
  a	
  very	
  interes7ng	
  future	
  in	
  the	
  world,	
  but	
  you	
  have	
  
                             to	
  help	
  entrepreneurs	
  “	
  (December	
  2010)	
  

Alan	
  Solomont	
                                               	
  
Ambassador	
  of	
  the	
                                        “We	
  will	
  overcome	
  the	
  crisis	
  with	
  entrepreneurs,	
  they	
  generate	
  wealth	
  and	
  
United	
  States	
  to	
  Spain	
                                employment,	
  as	
  well	
  as	
  social	
  work	
  	
  not	
  sufficiently	
  recognized,	
  but	
  
                                                                 to	
  grow	
  you	
  need	
  a	
  framework	
  that	
  allows	
  entrepreneurs	
  	
  to	
  start	
  a	
  
                                                                 business,	
  hire	
  people	
  and	
  prosper	
  "	
  (January	
  2011	
  )	
  
                                                                 	
                                                                                                                                             Claudio	
  Boada	
  
                                                                                                                President	
  of	
  the	
  Circulo	
  de	
  Empresarios,	
  President	
  of	
  Aban7a-­‐TICSA	
  and	
  Atlas	
  Capital	
  




       10/16/11	
                                                                          ©2011	
  Startupbootcamp	
                                                                                                             4	
  
Tradi0onal	
  development	
  models	
  no	
  longer	
  apply	
  
The	
  tradi0onal	
  product	
  development	
  model	
  is	
  no	
  longer	
  valid	
  for	
  launching	
  a	
  high	
  tech	
  
venture	
  due	
  to	
  its	
  lack	
  of	
  itera0on	
  and	
  low	
  capacity	
  for	
  pivo0ng	
  

Product	
  Development	
  Model	
                   Misconcep0ons	
  of	
  the	
  Product	
  Development	
  Model	
  
                                                     •    Lack	
  of	
  customer	
  development	
  =	
  	
  lack	
  of	
  market	
  development	
  	
  
              Concept	
  /	
  Idea	
                        –  Beta-­‐testers	
  are	
  not	
  representaCve	
  of	
  the	
  market	
  
                                                     •    Focus	
  is	
  on	
  execu-on	
  instead	
  of	
  learning	
  &	
  discovery	
  
                                                            –  LimiCng	
  iteraCons	
  limits	
  flexibility	
  
                                                            –  Sales	
  &	
  MarkeCng	
  strategies	
  are	
  launched	
  without	
  proper	
  
         Product	
  Development	
  
                                                               knowledge	
  of	
  the	
  real	
  market	
  potenCal	
  of	
  the	
  product	
  
                                                     •    Lack	
  of	
  proper	
  metrics	
  or	
  tools	
  to	
  revaluate	
  the	
  business	
  model	
  
                                                            –  Decisions	
  are	
  based	
  on	
  market	
  forecasts	
  instead	
  of	
  tangible	
  
         Alpha	
  &	
  Beta	
  TesCng	
                        goals	
  accomplished	
  
                                                            –  ExpectaCons	
  are	
  based	
  on	
  untested	
  hypotheses	
  instead	
  of	
  
                                                               tangible	
  results	
  
                                                     •    One-­‐size-­‐does-­‐not-­‐fit-­‐all.	
  Not	
  all	
  startups	
  are	
  alike	
  
                   Launch	
  
                                                            –  A	
  staCc	
  model	
  does	
  not	
  allow	
  fast	
  adapCon	
  to	
  market	
  shiWs	
  



    10/16/11	
                                      ©2011	
  Startupbootcamp	
                                                                        5	
  
4	
  Steps	
  to	
  Epiphany	
  and	
  The	
  Lean	
  Startup	
  
  In	
  order	
  to	
  succeed,	
  high-­‐tech	
  startups	
  need	
  to	
  shi	
  to	
  a	
  customer-­‐centric	
  model1	
  that	
  can	
  
  allow	
  them	
  to	
  shi	
  fast	
  and	
  effec0vely	
  coping	
  their	
  market’s	
  demands	
  

    Customer	
  Discovery	
                                            Customer	
  Valida0on	
                                                Customer	
  Crea0on	
                                                 Company	
  Building	
  
                                                                                                                                                                                                Marke-ng	
  
                                                  Customer	
  Needs	
                                                  Business	
  Model	
  
                                                                                                                                                                                                 Model	
  
                                                     Validated  	
                                                        Validated  	
  
                                                                                                                                                                                                Validated  	
  




                                      Rethink	
  hypotheses	
  of	
  business	
  
                                                     model	
  

•  Itera0ve	
  4	
  step	
  process	
  to	
                        •  Itera0ve	
  process	
  to	
                                      •  Itera0ve	
  process	
  to	
  obtain	
                             •  Natural	
  transi0on	
  from	
  a	
  
   monitor	
  the	
  evolu0on	
  of	
                                 understand	
  customers’	
                                          end-­‐user	
  affilia0on	
  to	
  our	
                                learning	
  and	
  discovery-­‐
   your	
  customers	
  needs	
  &	
                                  buying	
  &	
  consump0on	
                                         product	
  /	
  brand	
                                              oriented	
  Customer	
  
   problems	
  or	
  “pains”	
                                        paYerns	
                                                             –  The	
  process	
  varies	
  with	
  the	
                       Development	
  Team	
  into	
  
    –  State	
  pains’	
  hypotheses	
                                  –  Build	
  a	
  field-­‐tested	
  sales	
                              type	
  of	
  startup	
  &	
  their	
                           formal	
  departments	
  focused	
  
    –  Test	
  hypotheses	
                                                roadmap	
                                                           market	
                                                        on	
  execu0on	
  

    –  Test	
  product	
  concept	
                                     –  Test	
  sales	
  roadmap	
                                       –  The	
  objecCve	
  is	
  to	
  build	
  a	
  
    –  Verify	
  hypotheses	
  unCl	
                                   –  Verify	
  business	
  model	
                                       field-­‐tested	
  markeCng	
  
                                                                                                                                               model	
  
       validated	
  
  Notes:	
  (1)Based	
  on	
  Steven	
  G.	
  Blank’s	
  4	
  steps	
  to	
  Epiphany.	
  S.G.	
  Blank	
  is	
  an	
  Entrepreneurship	
  professor	
  at	
  both	
  U.	
  C.	
  Berkeley	
  &	
  Stanford	
  University	
  and	
  was	
  listed	
  a	
  one	
  
  of	
  the	
  Top	
  10	
  Influencers	
  in	
  Silicon	
  Valley	
  by	
  the	
  San	
  Jose	
  Mercury	
  News	
  in	
  2009	
  

          10/16/11	
                                                                                   ©2011	
  Startupbootcamp	
                                                                                                                     6	
  
Star0ng	
  in	
  Europe	
  is	
  s0ll	
  hard	
  

•  Large	
  language	
  barriers	
  that	
  diminish	
  cross	
  border	
  growth	
  
•  No	
  common	
  consCtuCon	
  laws	
  across	
  Europe	
  generate	
  uncertainCes	
  for	
  cross	
  border	
  
   investments	
  
•  Minority	
  laws	
  in	
  many	
  countries	
  generate	
  uncertainty	
  to	
  invest	
  as	
  a	
  BA	
  
•  Investment	
  culture	
  in	
  many	
  European	
  LaCn	
  countries	
  is	
  focused	
  in	
  more	
  tradiConal	
  
   industries	
  
•  Tax	
  issues	
  across	
  some	
  European	
  countries	
  make	
  founding	
  a	
  startup	
  a	
  dangerous	
  
   hiking	
  adventure	
  
•  Low	
  culture	
  of	
  Venture	
  Capital	
  strange	
  startups	
  in	
  early	
  stage	
  due	
  to	
  lack	
  of	
  financial	
  
   muscle	
  
•  Startups	
  lack	
  the	
  24/7	
  preoccupaCon	
  culture	
  to	
  launch	
  a	
  business	
  
•  The	
  concept	
  of	
  launch	
  and	
  iterate	
  is	
  sCll	
  in	
  its	
  infancy	
  in	
  Europe	
  generaCng	
  slow	
  
   moving	
  startups	
  
•  Public	
  money	
  is	
  invested	
  too	
  dispersed	
  not	
  generaCng	
  clear	
  knowledge	
  hubs	
  




   10/16/11	
                                       ©2011	
  Startupbootcamp	
                                                 7	
  
Tradi0onal	
  VC	
  models	
  can’t	
  keep	
  up	
  with	
  innova0on	
  
The	
  rate	
  of	
  change	
  of	
  technological	
                               The	
  implica0ons	
  of	
  this	
  accelera0on	
  are	
  
innova0on	
  has	
  been	
  greatly	
  accelerated	
  	
                           transforming	
  current	
  investment	
  model	
  	
  

                                                                                   •      DrasCc	
  reducCon	
  in	
  the	
  window	
  of	
  investment	
  
                                                                                          opportunity	
  

                                                                                   •      Need	
  to	
  detect	
  talent	
  in	
  earlier	
  phases	
  in	
  order	
  to	
  
                                                                                          invest	
  

                                                                                   •      Need	
  to	
  search	
  for	
  flexible	
  mechanisms	
  of	
  
                                                                                          development	
  and	
  investment	
  for	
  startups	
  and	
  
                                                                                          investors.	
  

                                                                                        —  New	
  Development	
  Model:	
  
                                                                                           Launch	
  fast,	
  fail	
  fast,	
  iterate	
  fast	
  and	
  adapt	
  to	
  the	
  
                                                                                           market	
  (demand)	
  constantly	
  

                                                                                        —  New	
  Investment	
  Model:	
  
The	
  rate	
  of	
  change	
  of	
  technological	
  innovaCon	
  is	
  the	
             Invest	
  earlier	
  (earlier	
  phases),	
  invest	
  more	
  broadly	
  
Cme	
  requirement	
  for	
  the	
  emergence	
  of	
  a	
  new	
  disrupCve	
             (poriolio	
  diversificaCon),	
  share	
  risks	
  (more	
  co-­‐
element	
  in	
  the	
  market	
  that	
  can	
  somehow	
  change	
                       investment),	
  and	
  support	
  startups	
  through	
  
the	
  rules	
  established	
  so	
  far.	
                                                “something	
  more”	
  than	
  just	
  money	
  (mentoring,	
  
                                                                                           contacts,	
  ect.)	
  



    10/16/11	
                                                   ©2011	
  Startupbootcamp	
                                                                               8	
  
Accelerators	
  are	
  here	
  to	
  stay	
  

                                               THE	
  SOLUTION	
  



10/16/11	
      ©2011	
  Startupbootcamp	
                           9	
  
A	
  new	
  investment	
  model	
  is	
  in	
  town	
  
Business	
  accelerator	
  programs	
  have	
  become	
  the	
  most	
  efficient	
  formula	
  to	
  increase	
  the	
  
success	
  probabili0es	
  of	
  startups	
  
                Tradi0onal	
  Investment	
  Model
                                                	
                                                            The	
  Accelerator	
  Model
                                                                                                                                        	
  

 Seed	
  Investment	
                                  Incubator	
  space	
               Seed	
  money	
                                     Incubator	
  space	
  




                            Mentoring	
  program	
                                                                 Mentoring	
  program	
  

 ü  The	
  accelerator	
  model	
  has	
  revoluConized	
  the	
  approach	
  to	
  startup	
  development	
  offering	
  startups	
  a	
  plaiorm	
  for	
  
     sustainable	
  growth	
  via	
  ongoing	
  mentoring	
  &	
  seed	
  funding	
  
 ü  Allows	
  investors	
  first-­‐hand	
  knowledge	
  of	
  new	
  &	
  upcoming	
  trends	
  in	
  innovaCon	
  
 ü  Benefits	
  the	
  ecosystem	
  by	
  generaCng	
  high	
  value	
  deal	
  flow	
  


 Goals:
      	
            Help	
  startups	
  get	
  trac-on	
             &	
            Lower	
  risks	
  and	
  -me	
  to	
  market	
  for	
  investors	
  

    10/16/11	
                                                 ©2011	
  Startupbootcamp	
                                                                       10	
  
The	
  birth	
  of	
  the	
  Accelerator	
  Model	
  
In	
  2005,	
  Y	
  Combinator	
  revolu0onized	
  the	
  approach	
  to	
  startup	
  development	
  offering	
  
startups	
  a	
  plaaorm	
  for	
  sustainable	
  growth	
  via	
  ongoing	
  mentoring	
  &	
  seed	
  funding	
  
               •        Paul	
  Graham,	
  reknowned	
  Silicon	
  Valley	
  entrepreneur	
  and	
  investor,	
  founded	
  Ycombinator	
  (YC)	
  
                        in	
  2005	
  senng	
  the	
  path	
  for	
  a	
  new	
  type	
  of	
  investment	
  fund	
  
                        –  P.	
  Graham	
  founded	
  ViaWeb	
  in	
  ‘95,	
  creators	
  of	
  the	
  1st	
  web	
  applicaCon,	
  and	
  sold	
  it	
  toYahoo	
  in	
  ‘98	
  
Origins	
               –  YCombinator	
  tries	
  to	
  cover	
  the	
  middle	
  ground	
  between	
  an	
  university	
  incubator	
  &	
  an	
  early-­‐stage	
  
                           Venture	
  Capital	
  (VC)	
  
                                                                                                                                                                                                     Paul	
  Graham	
  
                        –  In	
  2006,	
  first	
  YC	
  copycat	
  appears,	
  Techstars,	
  quickly	
  becoming	
  quite	
  successful	
  overpassing	
  YC	
  in	
  
                           many	
  aspects	
  


                            Idea	
  +	
  Teams	
  
                                                                                Investment	
                                      Mentoring	
  &	
  Development	
                                            Exit	
  
                              Selec0on	
  

                   •      Teams	
  of	
  candidates	
             •       Teams	
  selected	
                               •  Program	
  duraCon:	
  3	
  to	
  12	
  months*	
  
                          pitch	
  their	
  ideas	
                       receive	
  on	
  the	
  first	
                    •  Teams	
  receive	
  
Model	
            •      SelecCon	
  based	
  on:	
                      day:	
                                                  –  Mentoring	
  in	
  all	
  subjects	
  related	
  to	
  their	
  
                         –  InnovaCon	
  of	
  Idea	
                    –  IniCal	
  seed	
                                         venture	
  
                         –  Team’s	
  capability	
  to	
                    investment	
                                          –  On-­‐going	
  monitorizaCon	
  of	
  their	
  
                            execute	
  that	
  idea	
                    –  Office	
  space*	
                                         progress	
  
                                                                         –  On-­‐going	
  advisory	
                        •  Teams	
  pitch	
  their	
  demo	
  to	
  potenCal	
  
                                                                         –  Mentoring	
                                        investors	
  at	
  the	
  end	
  of	
  the	
  program	
  
                                                                                                                     	
  
                                                                          *	
  Not	
  in	
  all	
  exis7ng	
  programs                                    *	
  Depends	
  on	
  the	
  program	
  



    10/16/11	
                                                              ©2011	
  Startupbootcamp	
                                                                                                     11	
  
The	
  value	
  proposi0on	
  of	
  the	
  Accelerator	
  Model	
  
The	
  success	
  of	
  the	
  accelerator	
  model	
  value	
  proposi0on	
  lies	
  in	
  its	
  alignment	
  with	
  the	
  core	
  
necessi0es	
  of	
  a	
  startup	
  at	
  an	
  early	
  stage	
  of	
  development	
  	
  and	
  its	
  poten0al	
  investors	
  

                                    Accelerator	
                                                     Business	
  Angel	
  
                                                                          Incubator	
                                                 Early-­‐stage	
  VC	
  
                                     Programs	
                                                         Network	
  
Seed	
  Funding	
  

Office	
  Space	
  

On-­‐going	
  Mentoring	
  

Par0cipa0on	
  <	
  10	
  %	
  

Collabora0on	
  amongst	
  
poraolio	
  companies	
  
Investment	
                       By	
  batches	
  of	
  x	
                                                                        By	
  total	
  amount	
  of	
  
                                                                         Spontaneous	
                  Spontaneous	
  
Methodology	
                     startups	
  per	
  year	
                                                                          money	
  per	
  x	
  years	
  

Exit	
  Horizon	
                  9	
  to	
  24	
  months	
              2	
  to	
  5	
  years	
        4	
  to	
  7	
  years	
          3	
  to	
  6	
  years	
  

          Always	
                  Frequently	
                         SomeCmes	
                      Not	
  Frequent	
                 Never	
  

     10/16/11	
                                                  ©2011	
  Startupbootcamp	
                                                                     12	
  
The	
  KPIs	
  of	
  the	
  Accelerator	
  Model	
  
Despite	
  their	
  short	
  lifespan,	
  both	
  Y	
  Combinator	
  and	
  Techstars	
  have	
  grown	
  very	
  fast	
  in	
  size	
  
unfolding	
  impressive	
  returns	
  with	
  moderate	
  ra0os	
  of	
  failed	
  startups	
  
                        Founded/	
                Investment                                                  Latest	
  
 Programs	
                                                                 Program	
  Size	
                                          Key	
  Success	
  Factors	
                   Largest	
  Exits	
  
                        Loca0ons	
                  /	
  Ra0os	
                                            Milestones	
  
                      Since	
  2005	
  	
      Investment:	
               Currently:	
                   Received	
                 First-­‐mover	
  advantage	
                 Omnisio	
  
                      	
                       $	
  17-­‐20k	
  for	
      2	
  ediCons	
  per	
          $8,25M	
                   	
                                           ($15	
  M)	
  
                      Office:	
                  5-­‐8%	
  equity	
          year,	
  50+	
                 funding	
  from	
          Access	
  via	
  mentorship	
                Loopt	
  
                      Mountain	
               	
                          teams	
  per	
                 Sequoia	
  VC	
            and	
  networking	
  to	
  top-­‐            ($5	
  M)	
  
                      View,	
  CA	
            Failed	
  Ra0o:	
           ediCon	
                       and	
  offer	
  of	
        Cer	
  entrepreneurs	
  and	
                Reddit	
  
                                               22%	
                       Started	
  with:	
             $150K	
  in	
              Silicon	
  Valley’s	
  VCs	
  &	
            Dropbox	
  
                                               *Rest	
  sCll	
             1	
  ediCon	
  with	
          funding	
  to	
  all	
     SuperAngels	
  (i.e.	
  Ron	
                Scribd	
  
                                               operaCng	
  or	
            8	
  teams	
                   selected	
                 Conway)	
                                    Zenter	
  
                                               acquired	
                                                 startups	
  by	
  
                                                                                                          DST	
  	
  
                      Since	
  2006	
          Investment:	
               Currently:	
                   Total	
  Exits	
           Offers	
  office	
  space,	
                    SendGrid	
  
                      	
                       $	
  18k	
  for	
  6%	
     1	
  ediCon	
  &	
  10+	
      since	
  2007	
  =	
       hosCng,	
  PR,	
  legal	
                    ($5.75M)	
  
                      Offices:	
                 of	
  equity	
              teams	
  per	
  city	
         $10	
  M;	
  Total	
       advisory,	
  introducCons	
                  Oneforty	
  
                      Boulder,	
  CO	
         	
                          per	
  year	
                  investments	
              to	
  potenCal	
  clients	
  &	
             ($2.35M)	
  
                      Seawle,	
  WA	
          Failed	
  Ra0o:	
           Started	
  with:	
             since	
  2007	
  =	
       mentoring	
  from	
  experts,	
              Filtrbox	
  	
  
                      Boston,	
  MA	
          13%	
                       1	
  ediCon	
  w/	
  10	
      $3M	
                      VCs,	
  angels,	
                            ($1.4M)	
  
                      NYC,	
  NY	
             *Rest	
  sCll	
             teams	
  in	
  1	
  city	
                                entrepreneurs,	
  Techstars	
                Graphic.ly	
  
                                               operaCng	
  or	
                                                                      Alumni	
  and	
  the	
                       ($1.2M)	
  
                                               acquired	
  
                                                                                                                                     Techstars	
  Network	
  
	
  
Sources:	
  Ycombinator.com;	
  Techstars.com;	
  Crunchbase;	
  TechCrunch,	
  “Copying	
  Y	
  Combinator”	
  by	
  J.	
  ChrisCansen	
  (MBA,	
  U.	
  of	
  Cambridge),	
  

      10/16/11	
                                                                    ©2011	
  Startupbootcamp	
                                                                                       13	
  
The	
  expansion	
  of	
  the	
  Accelerator	
  Model	
  
Y	
  Combinator	
  &	
  Techstars'	
  success	
  has	
  not	
  passed	
  unno0ced	
  by	
  the	
  interna0onal	
  
community,	
  many	
  similar	
  models	
  have	
  arised	
  globally	
  in	
  past	
  few	
  years2	
  


                                                                          TV	
  Startup	
  School	
                                                                    Startupbootcamp	
                                Wayra	
  
                 Techstars	
                                            Madrid	
  &	
  Barcelona,	
  ES	
                     Tech	
  WilcaYers	
                           Europe	
                                LatAm	
  &	
  Spain	
  
                  	
  (USA)	
                                                                                                     TX	
  (US)	
  



          Y	
  Combinator	
                                                                         Difference	
  Engine	
  
                                                           iAccelerator	
  
                 (USA)	
                                                                             Sunderland,	
  UK	
  
                                                          Ahmedabad,	
  IN	
  




2005	
                            2006	
                             2007	
                             2008	
                              2009	
                             2010	
                             2011	
  



                               Seedcamp	
                                  SeedRocket	
                              Seed	
  Accelerator	
  	
                   Bucharest	
  Hubb	
                       HackFwd	
  
                               London,	
  UK	
                            Barcelona,	
  ES	
                        Sydney	
  &	
  Singapore	
                    Bucharest,	
  RO	
                     Hamburg	
  (DE)	
  

             Member	
  of	
  United	
  Accelerators1	
  
 Note:	
  (1)	
  United	
  accelerators	
  is	
  an	
  internaConal	
  associaCon	
  founded	
  by	
  Startupbootcamp	
  &	
  Okuri	
  Ventures	
  that	
  gathers	
  some	
  of	
  the	
  most	
  successful	
  accelerator	
  
 programs;	
  (2)	
  Other	
  accelerator	
  programs	
  not	
  included	
  on	
  this	
  chart	
  can	
  be	
  found	
  on	
  United	
  Accelerators'’	
  Twiwer	
  List	
  “Programs”	
  or	
  in	
  Jed	
  ChrisCansen’s	
  thesis	
  about	
  
 the	
  industry	
  .Sources:	
  United	
  Accelerators,	
  “Copying	
  Y	
  Combinator”	
  by	
  J.	
  ChrisCansen	
  (MBA,	
  U.	
  of	
  Cambridge),	
  Programs’	
  websites	
  

       10/16/11	
                                                                              ©2011	
  Startupbootcamp	
                                                                                                           14	
  
Startupbootcamp	
  &	
  Tetuan	
  Valley	
  

                                               OUR	
  STORY	
  



10/16/11	
      ©2011	
  Startupbootcamp	
                    15	
  
The	
  birth	
  of	
  Tetuan	
  Valley	
  
Tetuan	
  Valley	
  was	
  born	
  to	
  promote	
  local	
  Entrepreneurship	
  and	
  regional	
  development	
  
towards	
  technology	
  in	
  an	
  structured	
  manner	
  to	
  develop	
  clear	
  results	
  

•       Tetuan	
  Valley	
  is	
  the	
  first	
  non-­‐for-­‐profit	
  pre-­‐accelerator	
  program	
  in	
  Europe,	
  which	
  consists	
  of	
  a	
  6-­‐
        week	
  period	
  of	
  training	
  and	
  working	
  on	
  the	
  implementaCon	
  of	
  a	
  business	
  idea	
  
•       Tetuan	
  Valley	
  is	
  build	
  on	
  a	
  model	
  in	
  which	
  we	
  seek	
  excellence	
  in	
  teams	
  with	
  a	
  conCnuous	
  pivoCng	
  
        of	
  the	
  idea	
  to	
  build	
  the	
  working	
  prototype	
  and	
  validated	
  business	
  model	
  
•       We	
  seek	
  to	
  deliver	
  and	
  implement	
  the	
  necessary	
  values	
  to	
  our	
  teams	
  to	
  make	
  successful	
  
        entrepreneurs	
  	
  
•       Every	
  year	
  two	
  ediCons	
  of	
  Tetuan	
  Valley	
  are	
  organized,	
  the	
  Spring	
  session	
  (April-­‐May)	
  and	
  the	
  Fall	
  
        session	
  (October-­‐November)	
  
•       The	
  events	
  are	
  coordinated	
  by	
  Tetuan	
  Valley	
  organizaCon	
  and	
  supported	
  by	
  the	
  experienced	
  team	
  
        of	
  Okuri	
  Ventures	
  our	
  sponsors	
  and	
  by	
  our	
  extraordinary	
  mentors	
  


                  2009	
                                     2010	
                                              2011	
                                   2012	
  

                                       1st	
  Edi0on	
              2nd	
  Edi0on	
        3rd	
  Edi0on	
                   4th	
  Edi0on	
       5th	
  Edi0on	
  
                                        Over	
  	
  20	
             Over	
  	
  40	
       Over	
  	
  75	
                 Over	
  150	
       MAD,	
  BCN	
  &	
  LCG	
  
     TV	
  Startup	
  School	
        applica0ons	
                applica0ons	
          applica0ons	
                     applica0ons	
  
     Concept	
  and	
  Start	
            MAD	
                    MAD&BCN	
              MAD&BCN	
                         MAD&BCN	
  



      10/16/11	
                                                   ©2011	
  Startupbootcamp	
                                                                      16	
  
Tetuan	
  Valley	
  today	
  
Tetuan	
  Valley	
  is	
  posi0oned	
  today	
  as	
  the	
  2nd	
  most	
  pres0gious	
  startup	
  program	
  in	
  Europe	
  
together	
  with	
  Startupbootcamp	
  Madrid	
  

•     Tetuan	
  Valley	
  is	
  held	
  in	
  Madrid	
  and	
  Barcelona,	
  
      yet	
  our	
  community	
  is	
  growing	
  fast	
  and	
  next	
  
      openings	
  include	
  A	
  Coruña,	
  Zaragoza	
  and	
  others	
  
•     We	
  are	
  beginning	
  to	
  awract	
  foreign	
  talent	
  (i.e.	
  
      UK,	
  Portugal	
  and	
  Singapore)	
  
•     As	
  of	
  today,	
  we	
  have	
  offers	
  to	
  take	
  Tetuan	
  
      Valley	
  to	
  other	
  3	
  countries	
  for	
  2012	
  
•     With	
  the	
  current	
  European	
  alliance	
  we	
  are	
  
      beginning	
  to	
  adapt	
  the	
  model	
  for	
  the	
  cross-­‐
      cultural	
  barrier	
  
•     We	
  have	
  over	
  70	
  confirmed	
  mentors	
  to	
  pool	
  
•     Some	
  of	
  our	
  teams	
  are	
  beginning	
  to	
  be	
  financed	
  
      once	
  graduated	
  
•     We’ve	
  formed	
  agreements	
  with	
  mayor	
  
      universiCes	
  in	
  Madrid	
  and	
  Barcelona	
  and	
                  Madrid	
  &	
  Barcelona	
  &	
  A	
  Coruña	
  

      expanding	
  to	
  other	
  ciCes	
  


     10/16/11	
                                                      ©2011	
  Startupbootcamp	
                                    17	
  
Tetuan	
  Valley	
  tomorrow	
  
We	
  aim	
  to	
  make	
  Tetuan	
  Valley	
  the	
  first	
  global	
  pre-­‐accelerator	
  program	
  building	
  barriers	
  of	
  
entry	
  in	
  alumni	
  network	
  and	
  cross-­‐border	
  culture	
  adapta0ons	
  	
  

•     Consolidate	
  Spain	
  an	
  build	
  in	
  
      Europe	
  and	
  LaCn	
  America	
                                                                                 2012	
  
      expecCng	
  to	
  graduate	
  over	
  200	
                                                                               Belfast	
      2012	
  
                                                                     2012	
  
      teams	
  /	
  year	
  by	
  2013	
                                                                                                         Copenhagen	
  
                                                                          Mexico	
  D.F.	
  

                 2012	
                         2013	
  
      Zaragoza,	
  Extremadura,	
  Valencia,	
  Sevilla	
  
      Dublin,	
  Copenhagen,	
   Germany,	
  Austria	
  
      Poznan	
  
                                                                                                                           Dublin	
  
      Mexico	
  City	
               Colombia,	
  Brazil	
  
                                                                                                                     2012	
  
                                                                                                                                                          Poznan	
  

•     Build	
  the	
  necessary	
  tools	
  of	
  
      knowledge	
  base	
                                                                                                                           2012	
  

•     Sign	
  agreements	
  to	
  move	
  freely	
  
      around	
  startups	
  within	
  the	
                                           Madrid,	
  Barcelona,	
  A	
  Coruña,	
  Zaragoza,	
  
      ecosystem	
  with	
  no	
  addiConal	
  cost	
                                  Extremadura,	
  Valencia	
  &	
  Sevilla	
  
      to	
  entrepreneur	
  
                                                                                               2012	
  -­‐	
  2013	
  


     10/16/11	
                                                ©2011	
  Startupbootcamp	
                                                                              18	
  
The	
  birth	
  of	
  Startupbootcamp	
  Europe	
  
Startupbootcamp	
  (Denmark)	
  &	
  Tetuan	
  Valley	
  (Spain)	
  were	
  two	
  of	
  the	
  most	
  renowned	
  
startup	
  programs	
  in	
  Europe	
  

                       •  Founded	
  in	
  2010	
  
                        -  1	
  ediCon	
  with	
  10	
  startups	
                                    Copenhagen	
  
                       •  Denmark’s	
  first	
  accelerator	
  program	
  
                        -  1st	
  Techstars	
  Global	
  Affiliate	
  
                        -  Backed	
  by	
  Rainmaking	
  and	
  Okuri	
  
                           amongst	
  other	
  investors	
  
                       •  Finalist	
  of	
  Techcrunch’s	
  The	
  Europas	
  
                          Awards	
  2010	
  


                       •  Founded	
  in	
  2009	
  
                        -­‐  3	
  ediCons;	
  over	
  40	
  startups	
  
                       •  Not-­‐for-­‐profit	
  pre-­‐accelerator	
  
                          program	
  
                        -­‐  Backed	
  &	
  managed	
  by	
  Okuri	
  
                        -­‐  Chapters	
  in	
  Madrid	
  &	
  Barcelona	
  
                                                                                    Madrid	
  &	
  Barcelona	
  
                       •  Finalist	
  of	
  Techcrunch’s	
  The	
  Europas	
  
                          Awards	
  2010	
  


    10/16/11	
                                                 ©2011	
  Startupbootcamp	
                              19	
  
Startupbootcamp	
  today	
  
The	
  objec0ve	
  of	
  this	
  partnership	
  is	
  to	
  launch	
  Europe’s	
  top	
  accelerator	
  program	
  with	
  3+	
  
chapters	
  under	
  one	
  integrated	
  en0ty	
  	
  
•    One	
  brand,	
  one	
  company:	
  Startupbootcamp	
  Ltd.	
  
•    Each	
  chapter	
  has	
  raised	
  3	
  funds	
  of	
  EUR	
  300k	
  to	
  finance	
  the	
  
     10	
  startups	
  of	
  each	
  local	
  program	
  in	
  2011/2012	
  batches	
  
         ₋      Spain:	
  June	
  to	
  September	
  run	
  by	
  Okuri	
  Ventures	
  
         ₋      Denmark:	
  August	
  to	
  November	
  run	
  by	
  Rainmaking	
  
         ₋      Ireland:	
  January	
  to	
  March	
  run	
  by	
  Bandwith	
  Ventures	
  
                (founded	
  by	
  the	
  founders	
  and	
  former	
  C-­‐level	
  
                execuCves	
  from	
  XING)	
  
•    We	
  are	
  currently	
  expecCng	
  to	
  finance	
  the	
  120+	
  startups	
  
     from	
  all	
  over	
  the	
  world	
  that	
  will	
  go	
  through	
  each	
  of	
  the	
  
     chapters	
  of	
  Startupbootcamp	
  over	
  the	
  next	
  4	
  years	
  
•    Synergies:	
  
         -­‐    Shared	
  fundraising	
  efforts	
  
         -­‐    Shared	
  communicaCon,	
  markeCng	
  &	
  PR	
  efforts	
  
         -­‐    Shared	
  pool	
  of	
  mentors	
  and	
  internaConal	
  network	
  of	
  
                contacts	
  (ambassadors)	
  
         -­‐    Same	
  methodologies,	
  materials	
  and	
  resources	
  
         -­‐    Same	
  selecCon	
  and	
  investment	
  criteria	
  
         -­‐    InternaConal	
  demo	
  day	
  at	
  the	
  end	
  of	
  each	
  year	
  


     10/16/11	
                                                                  ©2011	
  Startupbootcamp	
                    20	
  
We	
  take	
  up	
  an	
  important	
  role	
  in	
  the	
  
               funding	
  cycle	
  

                                          HOW	
  IT	
  WORKS	
  



10/16/11	
      ©2011	
  Startupbootcamp	
                                    21	
  
Startupbootcamp’s	
  program	
  overview	
  
Startupbootcamp	
  is	
  the	
  first	
  truly	
  pan-­‐european	
  accelerator	
  program	
  
                   ü  Each	
  year	
  10	
  great	
  internet	
  &	
  mobile	
  startup	
  teams	
  are	
  selected	
  from	
  200+	
  applicaCons	
  from	
  
                       all	
  over	
  the	
  world	
  per	
  chapter	
  

                   ü  Each	
  Startup	
  Bootcamp	
  chapter	
  gets	
  8%	
  equity	
  in	
  each	
  of	
  their	
  10	
  startups	
  

                   ü  Each	
  team	
  is	
  offered	
  EUR	
  4,000	
  in	
  seed	
  funding	
  per	
  team	
  member	
  up	
  to	
  a	
  maximum	
  of	
  
                       3	
  founders	
  per	
  team	
  
 Highlights
          	
  
                   ü  Free	
  incubator	
  space	
  is	
  offered	
  in	
  each	
  ediCon	
  along	
  with	
  other	
  essenCal	
  ameniCes	
  promoCng	
  
                       collaboraCon	
  and	
  synergies	
  between	
  the	
  teams	
  

                   ü  50+	
  mentor	
  pool	
  per	
  chapter	
  formed	
  by	
  successful	
  entrepreneurs,	
  investors	
  and	
  domain	
  
                       experts	
  that	
  will	
  work	
  intensively	
  with	
  the	
  teams	
  during	
  the	
  3-­‐month	
  program	
  

                   ü  The	
  program	
  ends	
  with	
  both	
  a	
  naConal	
  and	
  an	
  internaConal	
  Investor	
  Demo	
  Day	
  where	
  teams	
  
                       will	
  pitch	
  to	
  75+	
  internaConal	
  Business	
  Angels,	
  Venture	
  Capitalists	
  and	
  Corporate	
  Investors	
  
                    Month	
  1	
                               Month	
  2	
                            Month	
  3	
  
                                                                                                                                                 Investor	
  
                                     Shape	
                               Build	
                                      Sell	
  
                                                                                                                                                   Day	
  
   Format
        	
          ü  Refine	
  idea	
  	
                  ü  Release	
  Beta	
                    ü  Validate	
  business	
  
                        (data,	
  data,	
  data)	
                                                        model	
  
                                                             ü  Refine	
  business	
  
                    ü  Engage	
  mentors	
                      model	
                              ü  First	
  customers	
  &	
  
                                                                                                          funding	
  
    10/16/11	
                                              ©2011	
  Startupbootcamp	
                                                                        22	
  
Our	
  value	
  proposi0on’s	
  structure	
  
Through	
  SBC,	
  we	
  will	
  advise,	
  assist	
  and	
  monitor	
  over	
  30	
  seed-­‐stage	
  startups	
  per	
  year	
  ,	
  co-­‐
inves0ng	
  through	
  our	
  Follow-­‐up	
  fund	
  in	
  all	
  winning	
  startups	
  that	
  raise	
  funding	
  
                                                                               Business	
                       Na0onal	
  
                        Issues	
        Progress	
  on    	
                    Model	
  	
                    Demo	
  Day	
  &	
                European	
  
    Kick	
  off	
       Review	
  &	
   ObjecCves	
               Project	
     Review	
  &	
   Demo	
  Day	
      End	
  of	
                  Demo	
  Day	
  in	
                               Write-­‐off	
  
    Program     	
      Refocus    	
   EvaluaCon    	
          Review 	
      Refocus     	
   Training	
      Program        	
              London,	
  UK  	
                               Assessment      	
  



   Month	
  0	
                              Month	
  1	
                       Month	
  2	
                            Month	
  3	
              Month	
  4	
                                    Month	
  12	
  
                        Shape	
                 Program	
  DBuild	
  
                                                            evelopment	
                              Sell	
                               Follow-­‐up	
  	
  and	
  Exit	
  Period	
  
                                                                                           Startups	
  Performance	
  Repor0ng	
  
 Fund	
                                                                                    Mentoring	
  Mee-ngs	
  (Op-onal)	
  
 Investors	
                                                                                                                     Due	
  Diligence	
  Mee0ngs	
  

                                                                                                  Mentoring	
  Mee0ngs	
  
 Mentors	
  
                                                                                                                                 Due	
  Diligence	
  Mee0ngs	
  


 External	
                                                                                                                                              Due	
  Diligence	
  Mee0ngs	
  
 Investors	
  

 Follow-­‐
                                                                                                 Co-­‐invest	
  in	
  all	
  startups	
  that	
  raise	
  funding	
  from	
  other	
  investors	
  
 up	
  Fund	
  

     10/16/11	
                                                                ©2011	
  Startupbootcamp	
                                                                                         23	
  
Our	
  secret	
  weapon:	
  The	
  mentors	
  
We	
  have	
  managed	
  to	
  lure	
  into	
  our	
  program	
  some	
  of	
  the	
  most	
  interna0onally	
  renowned	
  
entrepreneurs,	
  investors,	
  academics	
  and	
  top	
  managers	
  from	
  high	
  0er	
  companies	
  
Some	
  of	
  our	
  confirmed	
  mentors	
  
              Arican	
  Wegter	
                                                Alejandro	
  Santana	
                                 Michael	
  Jackson	
  
              Co-­‐Founder	
  and	
  MD	
  at	
  LOVEFiLM	
                     CEO	
  at	
  Perennius.	
  Board	
  member	
           Partner	
  at	
  Mangrove	
  Partners.	
  
              (sold	
  to	
  Amazon	
  for	
  EUR	
  300+	
  mill.).	
          at	
  Fides	
  Capital	
                               Former	
  VP	
  at	
  Skype	
  
              Founder	
  &	
  CEO	
  of	
  GlibHippo	
  

              Gonzalo	
  M.	
  Villa	
                                          Gregor	
  Gimmy	
                                      Jeff	
  Coe	
  
              Technical	
  Secretary	
  Director	
  at	
                        CEO	
  and	
  founder	
  at	
  Sclipo	
                Entrepreneur	
  and	
  MD	
  at	
  Linden	
  
              Telefónica	
  Int’l,	
  head	
  of	
  Wayra	
  &	
                                                                       Ventures	
  
              Former	
  legal	
  manager	
  at	
  Telefónica.	
  

              Francisco	
  Rivillas	
                                           Jenaro	
  García	
                                     Tanveer	
  Sharif	
  
              Strategic	
  Partnerships	
  Manager	
                            Founding	
  partner	
  and	
  CEO	
  at	
  Grupo	
     Founder	
  of	
  Vopium	
  
              at	
  Google	
                                                    Gowex	
  



              Inés	
  Leopoldo	
                                                José	
  M.	
  Joana	
                                  Luis	
  M.	
  Cabiedes	
  
              CEO	
  and	
  Partner	
  at	
  Mitsue	
  Venture.	
               Advisor	
  at	
  ESADE.	
  Former	
  Partner	
         Managing	
  Partner	
  at	
  Cabiedes	
  and	
  
              Board	
  Member	
  at	
  Ideas4all.	
  Former	
                   at	
  IBM	
  /	
  PwC	
  Consul0ng	
                   Partners.	
  Professor	
  at	
  IESE	
  
              Director	
  of	
  CEO	
  office	
  at	
  Telefónica	
  


              Mar0n	
  Kelly	
                                                  Philipp	
  Hasskamp	
                                  José	
  Miguel	
  Herrero	
  
              Partner	
  at	
  IBM	
  Venture	
  Group	
                        Co-­‐Founder	
  and	
  MD	
  at	
  Groupon	
           Founding	
  Partner	
  at	
  Big	
  Sur	
  
                                                                                Spain.	
  Former	
  execuCve	
  assistant	
  to	
      Ventures.	
  Founder	
  &	
  former	
  CEO	
  at	
  	
  
                                                                                the	
  MD	
  of	
  T-­‐Mobile	
  Germany	
  	
         LaNetro	
  


    10/16/11	
                                                             ©2011	
  Startupbootcamp	
                                                                               24	
  
What’s	
  in	
  it	
  for	
  the	
  mentors?	
  
The	
  main	
  key	
  to	
  success	
  of	
  StartupBootcamp	
  resides	
  in	
  the	
  program	
  of	
  con0nued	
  
mentorship.	
  Mentors	
  support	
  the	
  development	
  of	
  our	
  startups	
  from	
  their	
  experiences.	
  
	
  
  Profile	
  of	
  the	
  Mentors	
                                                        Benefits	
  	
  
                                                                                   ü  Explore	
  poten0al	
  advisory	
  
                                                                                       posi0ons	
  
         Investors	
  
                                                                                   ü  PossibiliCes	
  of	
  early	
  due	
  
                                                                                       diligence	
  
       Successful	
                                                                ü  Access	
  to	
  technology	
  both	
  
     entrepreneurs	
                                                                   innovaCve	
  and	
  cheap	
  
                                              Mentorship	
                         ü  First-­‐hand	
  knowledge	
  of	
  
                                                                                       interesCng	
  startups	
  
    Academics	
  and	
  
    opinion	
  leaders	
             ü One-­‐day	
  visit	
  at	
  our	
  
                                                                                   ü  Early	
  detecCon	
  of	
  future	
  
                                        office:	
                                        trends	
  
                                          ü  30	
  min	
  presentaCon	
           ü  Direct	
  contact	
  with	
  
    Directors	
  of	
  big	
              ü  Private	
  feedback	
                    entrepreneurial	
  talent	
  
      companies	
                                session	
  with	
  each	
  
                                                 team	
  (30	
  min)	
             ü  Warm,	
  fuzzy	
  feeling	
  of	
  helping	
  
                                                                                       others	
  
                                     ü  If	
  interested,	
  follow-­‐up	
  
                                         meeCngs	
  with	
  the	
  
                                         startups	
  he/she	
  chooses	
  

    10/16/11	
                                      ©2011	
  Startupbootcamp	
                                                  25	
  
Luis	
  Rivera	
  Gurrea-­‐Nozaleda	
  
                           luisrivera@okuri.es	
  	
  
                                     @luisriverag	
  
                                                  	
  


                                              Q&A	
  

10/16/11	
     ©2011	
  Startupbootcamp	
           26	
  

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An introduction to accelerator funds and their role in stimulating entrepreneurship in Spain

  • 1. BRING  YOUR  STARTUP  TO  LIFE   Accelerator  Programs:  Crea0ng  a  New  Investment  Dynamic   An introduction to accelerator funds and their role in stimulating entrepreneurship in Spain June 28th, 2011  
  • 2. Agenda   •  The  Problem     •  The  SoluCon   •  Our  Story   •  How  it  works   10/16/11   ©2011  Startupbootcamp   2  
  • 3. A  new  order  is  emerging  in  European   tech  scene   THE  PROBLEM   10/16/11   ©2011  Startupbootcamp   3  
  • 4. We  are  living  tough  but  exci0ng  0mes   In  the  past  months,  investments  in  entreprenuerial  efforts  have  emerged  in  many  forums   as  one  of  the  principal  roads  to  economic  recupera0on     “Our  future  prosperity  in  part  depends  on  whether  or  not  we  are  crea7ng  an  environment  in  which  folks  can   test  new  ideas,  bring  new  products  to  market,  and  generate  new  businesses.    And  that’s  not  just  a  challenge   for  government.    It’s  a  challenge  that  requires  businesses,  and  leaders,  and  universi7es,  [and]  others  to  seek   out  new  ways  to  promote  entrepreneurship  across  this  country.”  ”  (January  2011)     Barack  Obama   President  of  the  United  States   “It  is  in  7mes  of  recession  when  people  come  together  and  are  more   open  to  working  together  [...]    let´s  not  forget  that  the  U.S.  economic   strength  in  the  world  is  due  to  it´s  entrepreneurial  capacity”  (January  2011)   Gene  B.  Sperling   Director  of  the  Na7onal  Economic   “Innova7on  is  a  key  factor  for  growth,  economic  recovery  and  to   Council  of  the  United  States   create  jobs.  [...]  Spain  has  a  very  interes7ng  future  in  the  world,  but  you  have   to  help  entrepreneurs  “  (December  2010)   Alan  Solomont     Ambassador  of  the   “We  will  overcome  the  crisis  with  entrepreneurs,  they  generate  wealth  and   United  States  to  Spain   employment,  as  well  as  social  work    not  sufficiently  recognized,  but   to  grow  you  need  a  framework  that  allows  entrepreneurs    to  start  a   business,  hire  people  and  prosper  "  (January  2011  )     Claudio  Boada   President  of  the  Circulo  de  Empresarios,  President  of  Aban7a-­‐TICSA  and  Atlas  Capital   10/16/11   ©2011  Startupbootcamp   4  
  • 5. Tradi0onal  development  models  no  longer  apply   The  tradi0onal  product  development  model  is  no  longer  valid  for  launching  a  high  tech   venture  due  to  its  lack  of  itera0on  and  low  capacity  for  pivo0ng   Product  Development  Model   Misconcep0ons  of  the  Product  Development  Model   •  Lack  of  customer  development  =    lack  of  market  development     Concept  /  Idea   –  Beta-­‐testers  are  not  representaCve  of  the  market   •  Focus  is  on  execu-on  instead  of  learning  &  discovery   –  LimiCng  iteraCons  limits  flexibility   –  Sales  &  MarkeCng  strategies  are  launched  without  proper   Product  Development   knowledge  of  the  real  market  potenCal  of  the  product   •  Lack  of  proper  metrics  or  tools  to  revaluate  the  business  model   –  Decisions  are  based  on  market  forecasts  instead  of  tangible   Alpha  &  Beta  TesCng   goals  accomplished   –  ExpectaCons  are  based  on  untested  hypotheses  instead  of   tangible  results   •  One-­‐size-­‐does-­‐not-­‐fit-­‐all.  Not  all  startups  are  alike   Launch   –  A  staCc  model  does  not  allow  fast  adapCon  to  market  shiWs   10/16/11   ©2011  Startupbootcamp   5  
  • 6. 4  Steps  to  Epiphany  and  The  Lean  Startup   In  order  to  succeed,  high-­‐tech  startups  need  to  shi  to  a  customer-­‐centric  model1  that  can   allow  them  to  shi  fast  and  effec0vely  coping  their  market’s  demands   Customer  Discovery   Customer  Valida0on   Customer  Crea0on   Company  Building   Marke-ng   Customer  Needs   Business  Model   Model   Validated   Validated   Validated   Rethink  hypotheses  of  business   model   •  Itera0ve  4  step  process  to   •  Itera0ve  process  to   •  Itera0ve  process  to  obtain   •  Natural  transi0on  from  a   monitor  the  evolu0on  of   understand  customers’   end-­‐user  affilia0on  to  our   learning  and  discovery-­‐ your  customers  needs  &   buying  &  consump0on   product  /  brand   oriented  Customer   problems  or  “pains”   paYerns   –  The  process  varies  with  the   Development  Team  into   –  State  pains’  hypotheses   –  Build  a  field-­‐tested  sales   type  of  startup  &  their   formal  departments  focused   –  Test  hypotheses   roadmap   market   on  execu0on   –  Test  product  concept   –  Test  sales  roadmap   –  The  objecCve  is  to  build  a   –  Verify  hypotheses  unCl   –  Verify  business  model   field-­‐tested  markeCng   model   validated   Notes:  (1)Based  on  Steven  G.  Blank’s  4  steps  to  Epiphany.  S.G.  Blank  is  an  Entrepreneurship  professor  at  both  U.  C.  Berkeley  &  Stanford  University  and  was  listed  a  one   of  the  Top  10  Influencers  in  Silicon  Valley  by  the  San  Jose  Mercury  News  in  2009   10/16/11   ©2011  Startupbootcamp   6  
  • 7. Star0ng  in  Europe  is  s0ll  hard   •  Large  language  barriers  that  diminish  cross  border  growth   •  No  common  consCtuCon  laws  across  Europe  generate  uncertainCes  for  cross  border   investments   •  Minority  laws  in  many  countries  generate  uncertainty  to  invest  as  a  BA   •  Investment  culture  in  many  European  LaCn  countries  is  focused  in  more  tradiConal   industries   •  Tax  issues  across  some  European  countries  make  founding  a  startup  a  dangerous   hiking  adventure   •  Low  culture  of  Venture  Capital  strange  startups  in  early  stage  due  to  lack  of  financial   muscle   •  Startups  lack  the  24/7  preoccupaCon  culture  to  launch  a  business   •  The  concept  of  launch  and  iterate  is  sCll  in  its  infancy  in  Europe  generaCng  slow   moving  startups   •  Public  money  is  invested  too  dispersed  not  generaCng  clear  knowledge  hubs   10/16/11   ©2011  Startupbootcamp   7  
  • 8. Tradi0onal  VC  models  can’t  keep  up  with  innova0on   The  rate  of  change  of  technological   The  implica0ons  of  this  accelera0on  are   innova0on  has  been  greatly  accelerated     transforming  current  investment  model     •  DrasCc  reducCon  in  the  window  of  investment   opportunity   •  Need  to  detect  talent  in  earlier  phases  in  order  to   invest   •  Need  to  search  for  flexible  mechanisms  of   development  and  investment  for  startups  and   investors.   —  New  Development  Model:   Launch  fast,  fail  fast,  iterate  fast  and  adapt  to  the   market  (demand)  constantly   —  New  Investment  Model:   The  rate  of  change  of  technological  innovaCon  is  the   Invest  earlier  (earlier  phases),  invest  more  broadly   Cme  requirement  for  the  emergence  of  a  new  disrupCve   (poriolio  diversificaCon),  share  risks  (more  co-­‐ element  in  the  market  that  can  somehow  change   investment),  and  support  startups  through   the  rules  established  so  far.   “something  more”  than  just  money  (mentoring,   contacts,  ect.)   10/16/11   ©2011  Startupbootcamp   8  
  • 9. Accelerators  are  here  to  stay   THE  SOLUTION   10/16/11   ©2011  Startupbootcamp   9  
  • 10. A  new  investment  model  is  in  town   Business  accelerator  programs  have  become  the  most  efficient  formula  to  increase  the   success  probabili0es  of  startups   Tradi0onal  Investment  Model   The  Accelerator  Model   Seed  Investment   Incubator  space   Seed  money   Incubator  space   Mentoring  program   Mentoring  program   ü  The  accelerator  model  has  revoluConized  the  approach  to  startup  development  offering  startups  a  plaiorm  for   sustainable  growth  via  ongoing  mentoring  &  seed  funding   ü  Allows  investors  first-­‐hand  knowledge  of  new  &  upcoming  trends  in  innovaCon   ü  Benefits  the  ecosystem  by  generaCng  high  value  deal  flow   Goals:   Help  startups  get  trac-on   &   Lower  risks  and  -me  to  market  for  investors   10/16/11   ©2011  Startupbootcamp   10  
  • 11. The  birth  of  the  Accelerator  Model   In  2005,  Y  Combinator  revolu0onized  the  approach  to  startup  development  offering   startups  a  plaaorm  for  sustainable  growth  via  ongoing  mentoring  &  seed  funding   •  Paul  Graham,  reknowned  Silicon  Valley  entrepreneur  and  investor,  founded  Ycombinator  (YC)   in  2005  senng  the  path  for  a  new  type  of  investment  fund   –  P.  Graham  founded  ViaWeb  in  ‘95,  creators  of  the  1st  web  applicaCon,  and  sold  it  toYahoo  in  ‘98   Origins   –  YCombinator  tries  to  cover  the  middle  ground  between  an  university  incubator  &  an  early-­‐stage   Venture  Capital  (VC)   Paul  Graham   –  In  2006,  first  YC  copycat  appears,  Techstars,  quickly  becoming  quite  successful  overpassing  YC  in   many  aspects   Idea  +  Teams   Investment   Mentoring  &  Development   Exit   Selec0on   •  Teams  of  candidates   •  Teams  selected   •  Program  duraCon:  3  to  12  months*   pitch  their  ideas   receive  on  the  first   •  Teams  receive   Model   •  SelecCon  based  on:   day:   –  Mentoring  in  all  subjects  related  to  their   –  InnovaCon  of  Idea   –  IniCal  seed   venture   –  Team’s  capability  to   investment   –  On-­‐going  monitorizaCon  of  their   execute  that  idea   –  Office  space*   progress   –  On-­‐going  advisory   •  Teams  pitch  their  demo  to  potenCal   –  Mentoring   investors  at  the  end  of  the  program     *  Not  in  all  exis7ng  programs *  Depends  on  the  program   10/16/11   ©2011  Startupbootcamp   11  
  • 12. The  value  proposi0on  of  the  Accelerator  Model   The  success  of  the  accelerator  model  value  proposi0on  lies  in  its  alignment  with  the  core   necessi0es  of  a  startup  at  an  early  stage  of  development    and  its  poten0al  investors   Accelerator   Business  Angel   Incubator   Early-­‐stage  VC   Programs   Network   Seed  Funding   Office  Space   On-­‐going  Mentoring   Par0cipa0on  <  10  %   Collabora0on  amongst   poraolio  companies   Investment   By  batches  of  x   By  total  amount  of   Spontaneous   Spontaneous   Methodology   startups  per  year   money  per  x  years   Exit  Horizon   9  to  24  months   2  to  5  years   4  to  7  years   3  to  6  years   Always   Frequently   SomeCmes   Not  Frequent   Never   10/16/11   ©2011  Startupbootcamp   12  
  • 13. The  KPIs  of  the  Accelerator  Model   Despite  their  short  lifespan,  both  Y  Combinator  and  Techstars  have  grown  very  fast  in  size   unfolding  impressive  returns  with  moderate  ra0os  of  failed  startups   Founded/   Investment Latest   Programs   Program  Size   Key  Success  Factors   Largest  Exits   Loca0ons   /  Ra0os   Milestones   Since  2005     Investment:   Currently:   Received   First-­‐mover  advantage   Omnisio     $  17-­‐20k  for   2  ediCons  per   $8,25M     ($15  M)   Office:   5-­‐8%  equity   year,  50+   funding  from   Access  via  mentorship   Loopt   Mountain     teams  per   Sequoia  VC   and  networking  to  top-­‐ ($5  M)   View,  CA   Failed  Ra0o:   ediCon   and  offer  of   Cer  entrepreneurs  and   Reddit   22%   Started  with:   $150K  in   Silicon  Valley’s  VCs  &   Dropbox   *Rest  sCll   1  ediCon  with   funding  to  all   SuperAngels  (i.e.  Ron   Scribd   operaCng  or   8  teams   selected   Conway)   Zenter   acquired   startups  by   DST     Since  2006   Investment:   Currently:   Total  Exits   Offers  office  space,   SendGrid     $  18k  for  6%   1  ediCon  &  10+   since  2007  =   hosCng,  PR,  legal   ($5.75M)   Offices:   of  equity   teams  per  city   $10  M;  Total   advisory,  introducCons   Oneforty   Boulder,  CO     per  year   investments   to  potenCal  clients  &   ($2.35M)   Seawle,  WA   Failed  Ra0o:   Started  with:   since  2007  =   mentoring  from  experts,   Filtrbox     Boston,  MA   13%   1  ediCon  w/  10   $3M   VCs,  angels,   ($1.4M)   NYC,  NY   *Rest  sCll   teams  in  1  city   entrepreneurs,  Techstars   Graphic.ly   operaCng  or   Alumni  and  the   ($1.2M)   acquired   Techstars  Network     Sources:  Ycombinator.com;  Techstars.com;  Crunchbase;  TechCrunch,  “Copying  Y  Combinator”  by  J.  ChrisCansen  (MBA,  U.  of  Cambridge),   10/16/11   ©2011  Startupbootcamp   13  
  • 14. The  expansion  of  the  Accelerator  Model   Y  Combinator  &  Techstars'  success  has  not  passed  unno0ced  by  the  interna0onal   community,  many  similar  models  have  arised  globally  in  past  few  years2   TV  Startup  School   Startupbootcamp   Wayra   Techstars   Madrid  &  Barcelona,  ES   Tech  WilcaYers   Europe   LatAm  &  Spain    (USA)   TX  (US)   Y  Combinator   Difference  Engine   iAccelerator   (USA)   Sunderland,  UK   Ahmedabad,  IN   2005   2006   2007   2008   2009   2010   2011   Seedcamp   SeedRocket   Seed  Accelerator     Bucharest  Hubb   HackFwd   London,  UK   Barcelona,  ES   Sydney  &  Singapore   Bucharest,  RO   Hamburg  (DE)   Member  of  United  Accelerators1   Note:  (1)  United  accelerators  is  an  internaConal  associaCon  founded  by  Startupbootcamp  &  Okuri  Ventures  that  gathers  some  of  the  most  successful  accelerator   programs;  (2)  Other  accelerator  programs  not  included  on  this  chart  can  be  found  on  United  Accelerators'’  Twiwer  List  “Programs”  or  in  Jed  ChrisCansen’s  thesis  about   the  industry  .Sources:  United  Accelerators,  “Copying  Y  Combinator”  by  J.  ChrisCansen  (MBA,  U.  of  Cambridge),  Programs’  websites   10/16/11   ©2011  Startupbootcamp   14  
  • 15. Startupbootcamp  &  Tetuan  Valley   OUR  STORY   10/16/11   ©2011  Startupbootcamp   15  
  • 16. The  birth  of  Tetuan  Valley   Tetuan  Valley  was  born  to  promote  local  Entrepreneurship  and  regional  development   towards  technology  in  an  structured  manner  to  develop  clear  results   •  Tetuan  Valley  is  the  first  non-­‐for-­‐profit  pre-­‐accelerator  program  in  Europe,  which  consists  of  a  6-­‐ week  period  of  training  and  working  on  the  implementaCon  of  a  business  idea   •  Tetuan  Valley  is  build  on  a  model  in  which  we  seek  excellence  in  teams  with  a  conCnuous  pivoCng   of  the  idea  to  build  the  working  prototype  and  validated  business  model   •  We  seek  to  deliver  and  implement  the  necessary  values  to  our  teams  to  make  successful   entrepreneurs     •  Every  year  two  ediCons  of  Tetuan  Valley  are  organized,  the  Spring  session  (April-­‐May)  and  the  Fall   session  (October-­‐November)   •  The  events  are  coordinated  by  Tetuan  Valley  organizaCon  and  supported  by  the  experienced  team   of  Okuri  Ventures  our  sponsors  and  by  our  extraordinary  mentors   2009   2010   2011   2012   1st  Edi0on   2nd  Edi0on   3rd  Edi0on   4th  Edi0on   5th  Edi0on   Over    20   Over    40   Over    75   Over  150   MAD,  BCN  &  LCG   TV  Startup  School   applica0ons   applica0ons   applica0ons   applica0ons   Concept  and  Start   MAD   MAD&BCN   MAD&BCN   MAD&BCN   10/16/11   ©2011  Startupbootcamp   16  
  • 17. Tetuan  Valley  today   Tetuan  Valley  is  posi0oned  today  as  the  2nd  most  pres0gious  startup  program  in  Europe   together  with  Startupbootcamp  Madrid   •  Tetuan  Valley  is  held  in  Madrid  and  Barcelona,   yet  our  community  is  growing  fast  and  next   openings  include  A  Coruña,  Zaragoza  and  others   •  We  are  beginning  to  awract  foreign  talent  (i.e.   UK,  Portugal  and  Singapore)   •  As  of  today,  we  have  offers  to  take  Tetuan   Valley  to  other  3  countries  for  2012   •  With  the  current  European  alliance  we  are   beginning  to  adapt  the  model  for  the  cross-­‐ cultural  barrier   •  We  have  over  70  confirmed  mentors  to  pool   •  Some  of  our  teams  are  beginning  to  be  financed   once  graduated   •  We’ve  formed  agreements  with  mayor   universiCes  in  Madrid  and  Barcelona  and   Madrid  &  Barcelona  &  A  Coruña   expanding  to  other  ciCes   10/16/11   ©2011  Startupbootcamp   17  
  • 18. Tetuan  Valley  tomorrow   We  aim  to  make  Tetuan  Valley  the  first  global  pre-­‐accelerator  program  building  barriers  of   entry  in  alumni  network  and  cross-­‐border  culture  adapta0ons     •  Consolidate  Spain  an  build  in   Europe  and  LaCn  America   2012   expecCng  to  graduate  over  200   Belfast   2012   2012   teams  /  year  by  2013   Copenhagen   Mexico  D.F.   2012   2013   Zaragoza,  Extremadura,  Valencia,  Sevilla   Dublin,  Copenhagen,   Germany,  Austria   Poznan   Dublin   Mexico  City   Colombia,  Brazil   2012   Poznan   •  Build  the  necessary  tools  of   knowledge  base   2012   •  Sign  agreements  to  move  freely   around  startups  within  the   Madrid,  Barcelona,  A  Coruña,  Zaragoza,   ecosystem  with  no  addiConal  cost   Extremadura,  Valencia  &  Sevilla   to  entrepreneur   2012  -­‐  2013   10/16/11   ©2011  Startupbootcamp   18  
  • 19. The  birth  of  Startupbootcamp  Europe   Startupbootcamp  (Denmark)  &  Tetuan  Valley  (Spain)  were  two  of  the  most  renowned   startup  programs  in  Europe   •  Founded  in  2010   -  1  ediCon  with  10  startups   Copenhagen   •  Denmark’s  first  accelerator  program   -  1st  Techstars  Global  Affiliate   -  Backed  by  Rainmaking  and  Okuri   amongst  other  investors   •  Finalist  of  Techcrunch’s  The  Europas   Awards  2010   •  Founded  in  2009   -­‐  3  ediCons;  over  40  startups   •  Not-­‐for-­‐profit  pre-­‐accelerator   program   -­‐  Backed  &  managed  by  Okuri   -­‐  Chapters  in  Madrid  &  Barcelona   Madrid  &  Barcelona   •  Finalist  of  Techcrunch’s  The  Europas   Awards  2010   10/16/11   ©2011  Startupbootcamp   19  
  • 20. Startupbootcamp  today   The  objec0ve  of  this  partnership  is  to  launch  Europe’s  top  accelerator  program  with  3+   chapters  under  one  integrated  en0ty     •  One  brand,  one  company:  Startupbootcamp  Ltd.   •  Each  chapter  has  raised  3  funds  of  EUR  300k  to  finance  the   10  startups  of  each  local  program  in  2011/2012  batches   ₋  Spain:  June  to  September  run  by  Okuri  Ventures   ₋  Denmark:  August  to  November  run  by  Rainmaking   ₋  Ireland:  January  to  March  run  by  Bandwith  Ventures   (founded  by  the  founders  and  former  C-­‐level   execuCves  from  XING)   •  We  are  currently  expecCng  to  finance  the  120+  startups   from  all  over  the  world  that  will  go  through  each  of  the   chapters  of  Startupbootcamp  over  the  next  4  years   •  Synergies:   -­‐  Shared  fundraising  efforts   -­‐  Shared  communicaCon,  markeCng  &  PR  efforts   -­‐  Shared  pool  of  mentors  and  internaConal  network  of   contacts  (ambassadors)   -­‐  Same  methodologies,  materials  and  resources   -­‐  Same  selecCon  and  investment  criteria   -­‐  InternaConal  demo  day  at  the  end  of  each  year   10/16/11   ©2011  Startupbootcamp   20  
  • 21. We  take  up  an  important  role  in  the   funding  cycle   HOW  IT  WORKS   10/16/11   ©2011  Startupbootcamp   21  
  • 22. Startupbootcamp’s  program  overview   Startupbootcamp  is  the  first  truly  pan-­‐european  accelerator  program   ü  Each  year  10  great  internet  &  mobile  startup  teams  are  selected  from  200+  applicaCons  from   all  over  the  world  per  chapter   ü  Each  Startup  Bootcamp  chapter  gets  8%  equity  in  each  of  their  10  startups   ü  Each  team  is  offered  EUR  4,000  in  seed  funding  per  team  member  up  to  a  maximum  of   3  founders  per  team   Highlights   ü  Free  incubator  space  is  offered  in  each  ediCon  along  with  other  essenCal  ameniCes  promoCng   collaboraCon  and  synergies  between  the  teams   ü  50+  mentor  pool  per  chapter  formed  by  successful  entrepreneurs,  investors  and  domain   experts  that  will  work  intensively  with  the  teams  during  the  3-­‐month  program   ü  The  program  ends  with  both  a  naConal  and  an  internaConal  Investor  Demo  Day  where  teams   will  pitch  to  75+  internaConal  Business  Angels,  Venture  Capitalists  and  Corporate  Investors   Month  1   Month  2   Month  3   Investor   Shape   Build   Sell   Day   Format   ü  Refine  idea     ü  Release  Beta   ü  Validate  business   (data,  data,  data)   model   ü  Refine  business   ü  Engage  mentors   model   ü  First  customers  &   funding   10/16/11   ©2011  Startupbootcamp   22  
  • 23. Our  value  proposi0on’s  structure   Through  SBC,  we  will  advise,  assist  and  monitor  over  30  seed-­‐stage  startups  per  year  ,  co-­‐ inves0ng  through  our  Follow-­‐up  fund  in  all  winning  startups  that  raise  funding   Business   Na0onal   Issues   Progress  on   Model     Demo  Day  &   European   Kick  off   Review  &   ObjecCves   Project   Review  &   Demo  Day   End  of   Demo  Day  in   Write-­‐off   Program   Refocus   EvaluaCon   Review   Refocus   Training   Program   London,  UK   Assessment   Month  0   Month  1   Month  2   Month  3   Month  4   Month  12   Shape   Program  DBuild   evelopment   Sell   Follow-­‐up    and  Exit  Period   Startups  Performance  Repor0ng   Fund   Mentoring  Mee-ngs  (Op-onal)   Investors   Due  Diligence  Mee0ngs   Mentoring  Mee0ngs   Mentors   Due  Diligence  Mee0ngs   External   Due  Diligence  Mee0ngs   Investors   Follow-­‐ Co-­‐invest  in  all  startups  that  raise  funding  from  other  investors   up  Fund   10/16/11   ©2011  Startupbootcamp   23  
  • 24. Our  secret  weapon:  The  mentors   We  have  managed  to  lure  into  our  program  some  of  the  most  interna0onally  renowned   entrepreneurs,  investors,  academics  and  top  managers  from  high  0er  companies   Some  of  our  confirmed  mentors   Arican  Wegter   Alejandro  Santana   Michael  Jackson   Co-­‐Founder  and  MD  at  LOVEFiLM   CEO  at  Perennius.  Board  member   Partner  at  Mangrove  Partners.   (sold  to  Amazon  for  EUR  300+  mill.).   at  Fides  Capital   Former  VP  at  Skype   Founder  &  CEO  of  GlibHippo   Gonzalo  M.  Villa   Gregor  Gimmy   Jeff  Coe   Technical  Secretary  Director  at   CEO  and  founder  at  Sclipo   Entrepreneur  and  MD  at  Linden   Telefónica  Int’l,  head  of  Wayra  &   Ventures   Former  legal  manager  at  Telefónica.   Francisco  Rivillas   Jenaro  García   Tanveer  Sharif   Strategic  Partnerships  Manager   Founding  partner  and  CEO  at  Grupo   Founder  of  Vopium   at  Google   Gowex   Inés  Leopoldo   José  M.  Joana   Luis  M.  Cabiedes   CEO  and  Partner  at  Mitsue  Venture.   Advisor  at  ESADE.  Former  Partner   Managing  Partner  at  Cabiedes  and   Board  Member  at  Ideas4all.  Former   at  IBM  /  PwC  Consul0ng   Partners.  Professor  at  IESE   Director  of  CEO  office  at  Telefónica   Mar0n  Kelly   Philipp  Hasskamp   José  Miguel  Herrero   Partner  at  IBM  Venture  Group   Co-­‐Founder  and  MD  at  Groupon   Founding  Partner  at  Big  Sur   Spain.  Former  execuCve  assistant  to   Ventures.  Founder  &  former  CEO  at     the  MD  of  T-­‐Mobile  Germany     LaNetro   10/16/11   ©2011  Startupbootcamp   24  
  • 25. What’s  in  it  for  the  mentors?   The  main  key  to  success  of  StartupBootcamp  resides  in  the  program  of  con0nued   mentorship.  Mentors  support  the  development  of  our  startups  from  their  experiences.     Profile  of  the  Mentors   Benefits     ü  Explore  poten0al  advisory   posi0ons   Investors   ü  PossibiliCes  of  early  due   diligence   Successful   ü  Access  to  technology  both   entrepreneurs   innovaCve  and  cheap   Mentorship   ü  First-­‐hand  knowledge  of   interesCng  startups   Academics  and   opinion  leaders   ü One-­‐day  visit  at  our   ü  Early  detecCon  of  future   office:   trends   ü  30  min  presentaCon   ü  Direct  contact  with   Directors  of  big   ü  Private  feedback   entrepreneurial  talent   companies   session  with  each   team  (30  min)   ü  Warm,  fuzzy  feeling  of  helping   others   ü  If  interested,  follow-­‐up   meeCngs  with  the   startups  he/she  chooses   10/16/11   ©2011  Startupbootcamp   25  
  • 26. Luis  Rivera  Gurrea-­‐Nozaleda   luisrivera@okuri.es     @luisriverag     Q&A   10/16/11   ©2011  Startupbootcamp   26