Selling to Americans
5 Common Mistakes Ukrainian
Executives and Sales Teams Make
And How to Fix them
By Get Fluent Fast Coaching

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
What we’ll be covering
1. Mentality How to be become King of the American Jungle
2. Connection How to use Small Talk to build Trust from the very first Second
3. PR How to use Video to quicken decision making times
4. Training How to 2x Win-Rate, without spending $10k/SDR
5. Psychology The Subtle Persuasion of Selling to Americans

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
About Me

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Success stories

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Before we start….
● No-Vocabulary Zone
● Take ONE Action-item out of Today
● Built in Ukraine, effective around the Globe
● B1, B2, C1, C2…
● If you want to work with me, Reach out to me after the Conference

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Mistake #1: Americans are NOT Kings of the Jungle…

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
…YOU Are

Get Fluent Fast http://getfluentfast.me/
Selling to Americans

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Birthday Energy

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Watch your Tone

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Pause. Much. More.
● OnceЪ upon a timeЪ there was an oldЪ mother pigЪ who had threeЪ little pigsЪ
and notЪ enough food to feed themЪ. SoЪ when they were old enoughЪ, she
sentЪ them outЪ into the worldЪ to seekЪ their fortunesЪ.

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Mistake #2: Pitching too Early

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
The 3 Circles of Persuasion

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
The 3 Circles of Persuasion
● Big Picture
● Problem Space
● Solution Space

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Specific Tips: Small Talk
● Make Assumptions
● “Throw the Ball”
● Save Sincerity for Later

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Transition to Problem Space
● Doesn’t seem so bad, why change?

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Escalate to Solution Space
● Let’s have a follow-up to go Deeper

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Investor Meetings
● Do your Research
● Ask for Feedback
● Master Social Persuasion (Mistake #5)

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Mistake #3: NOT Making your Video your Super Power

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Face on Camera = Trust in Meetings = Faster Decisions
● Interviews
● LinkedIn Content
● Loom

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Mistake #4: Train your Team, the Right way
● Confidence (Power Talk)
● Social Fluency
● Prestige Mindset (no Discounts)

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
Mistake #5: Master these 3 Persuasive Patterns
● The Reason I’m asking is…
● If we solved this, what else would be missing?
● Scale of 1-10…

Get Fluent Fast http://getfluentfast.me/
Selling to Americans
5 Tips: Which is most Useful for You?
● Power Talk (King of the Jungle)
● Relationship Building + Transition Statements
● Power of Video
● Sales Trainings for Ukrainian Teams
● Social Persusion

Q/A