2. Every sector of โentertainmentโ industry has started its digital
revolutionโฆ but one
Videos
Recorded
Music
Books
Sheet Music
It does not
make us laugh...
3. All stakeholders of the market are waiting for the
new standard matching their needs
๏ง
Iโm tired of playing alone !
๏ง
Donโt tell my teacher Iโve played just once this
week this stupid exercise.
Iโm not sure the PDF on my iPad is a real
breakthrough...
๏ง
Teachers
Are you kidding me with this f** MIDI file displayed on
the screen? Itโs just crap.
๏ง
Musicians
๏ง
๏ง
Publishers
Mama ! Digital is Piracy !!
How to Flip the Classroom?
๏ง
My student told me ยซ MOOC ยป. Is it a new insult?
7. Augmented Sheet Music ยฎ
โข
โข
50 pieces
Demo B2B
- Publishers
- Music Schools
Fall 2013
โข
โข
Web Browser
Cross-platform
โข
โข
โข
Agile
Modular
Market Coverage: 100%
8. We have developed a whole tech chain
offering new music UX
โข Augmented
user experience
โข Augmented Sheet Music
Published Sheet Music
๏ง Not just curation
๏ง Time, space and data
synchronization
Front-end UX
algorithms &
processes
๏ง Immersive
๏ง Pedagogical
๏ง Simple
Commercial recording
Music piece
User interpretation
Digital structures
Sync.
algorithms &
processes
โข Flexible players
Embedded in
player
๏ง iOS
๏ง Html5
9. Weโ re a passionate team, with technical and entrepreneurial ambition
awarded several times
!
Grรฉgory
MS Physics (Mines Paris)
Bassoon, Recorder
Bain, Accenture
Innovation / R&D, Product
# maMa
puts "Hello World!"
Nicolas
Ms. Business School (ESCP)
Choir, Piano
Bain
Business Dev. / Web
Sorry weโre still trying to
understand...
Gabriel
HEC Business School
Saxophone
Agoranov, KPMG
Marketing
Julien
PhD Acoustics, DSP, Maths, Music
Guitar, Shamisen
IRCAM
Research & Development
10. Weโre on a $6B+ market opportunity
250M+ Musicians Worldwide
X
Hypothesis of ~50% conversion to digital music
practice within 5 years
X
50$ / year subscription
๏ง
๏ง
=
$6B+ a year market
Phase 1: Traditional sheet music one-shot purchase
๏ง From 2โฌ to 20โฌ / piece
๏ง 20% to 60% to publishers
Phase 2: Monetizing features before content