If you’re not using video marketing to boost your business’s engagement and sales, you’re already behind the eight ball… Using video strategy in your business is considered par for the course because your competition is already benefiting from this valuable tool. That’s why you need leverage from the best video marketing tools available to give your marketing the boost it desperately needs! The following are the ultimate video marketing tools and resources that’ll help you create viral videos to take your business to the next level: 1. Google Adwords Keyword Planner 2. VideoCents 3. Keynote 4. PowerPoint 5. PowToon 6. Camtasia 7. ScreenFlow 5 8. ATR 2100 a. Neewer Mic Stand 9. The iPhone a. Movo PM10 Lapel Mic b. Ampridge Shotgun Mic 10. Canon EOS DSLRs a. Stony-Edge Condenser 11. Tripod 12. Wistia 13. Vimeo 14. YouTube 15. YouTube Analytics Leverage these video marketing tools to revamp your marketing campaigns, put forward your best content and make sure it’s targeted for the right people. This ensures your business gets maximum engagement and exposure from the most successful type of advertising – video marketing.

2. Are
you
spending
hours
creating
marketing
campaigns
only
too
see
disappointing
results?

3. It
happens
to
the
best
of
us...

4. If
you’re
not
using
video
marketing
to
boost
your
business’s
engagement
and
sales,
you’re
already
behind
the
eight
ball…

5. Using
effective
video
marketing
strategies
online
is
considered
par
for
the
course
because
your
competition
is
already
benefiting
from
this
valuable
tool.

6. That’s
why
you
need
leverage
from
the
best
video
marketing
tools
available
reduce
creation
time
and
produce
outstanding
results!

7. So here’s
a
roundup
of
the
ultimate
video
marketing
tools
and
resources
that’ll
help
you
create
videos
in
less
time
that
produce
better
results.

8. 1.
Google
Adwords
Keyword
Planner

10. The
Google
AdWords
Keyword
Planner
lets
you
search
for
new
keywords
and
use
historical
search
data
to
come
up
list
of
highly
searched
keywords.

11. This
free
tool
helps
you
find
the
keywords
that
your
customers
are
looking
for,
allowing
you
to
create
video
marketing
content
that’s
timely
and
valuable!

12. 2.
VideoCents

14. VideoCents
helps
you
find
hot
keywords
for
your
videos
and
shows
you
YouTube
video
data
for
your
competition.

15. Use
this
tool
to
find
the
right
keywords
to
scale
your
channel.
You
get
to
access
search
volume
data
for
keywords
and
phrases
that
will
help
you
boost
your
channel’s
popularity.

16. 3.
Keynote

18. Keynote
for
Mac
is
your
ultimate
presentation
tool.

19. If
you’re
looking
to
use
a
presentation
in
your
marketing
videos,
this
tool
provides
a
wealth
of
beautiful
presentations,
powerful
tools
and
dazzling
effects
that
you
can
use
to
bring
your
ideas
to
life.

20. Keynote
works
for
Mac
and
iOS
devices,
and
there’s
a
minimal
learning
curve
especially
if
you’re
already
good
with
Microsoft
PowerPoint.

21. 4.
PowerPoint

23. Microsoft
Office
PowerPoint
is
an
alternative
tool
for
Keynote
for
Mac
(highlighted
in
the
previous
slide).

24. Use
this
flexible
and
powerful
tool
to
create
dazzling
presentations.
You
get
to
access
and
leverage
dozens
of
pre-­‐existing
styles
and
designs!

25. 5.
PowToon

27. Animated
videos
are
150%
more
effective
than
ordinary
marketing
videos!

28. PowToon
is
your
ultimate
video
marketing
tool
for
creating
beautiful
animated
videos.

29. This
video
tool
is
a
must-­‐
have,
particularly
for
trainers
and
educators!

30. 6.
Camtasia

32. Use
this
tool
to
create
screen
recorded
videos
in
a
snap.

33. Camtasia
is
a
powerful,
easy-­‐to-­‐
use
screen
recorder
for
PC
and
Mac
users
that
makes
it
easy
to
create
fantastic
videos
without
having
to
be
a
video
pro.

34. Record
your
screen
actions
and
movements,
and
import
HD
video
from
cameras
and
other
sources.
Camtasia
is
cross
platform,
so
you
can
use
it
both
on
Windows
and
Mac.

35. 7.
ScreenFlow
5

37. ScreenFlow
is
an
incredible
video
marketing
tool
for
Mac
users
that
takes
screen
casting
to
a
whole
new
level.

38. ScreenFlow
not
only
lets
you
capture
high
quality
videos,
but
also
provides
you
with
an
easy-­‐to-­‐use
editing
interface.

39. You
can
use
a
number
of
motion,
editing
and
media
management
tools
that
make
screen
casting
a
heck
of
a
lot
easier!

40. 8.
ATR
2100

42. This
useful
audio
recording
tool
gives
you
an
extended,
smooth
response
that’s
ideal
for
home
studio
recording,
podcasting,
voice
over,
on-­‐
stage
use,
and
field
recording.

43. a.
Neewer
Mic
Stand
Need a cool stand for your video
marketing microphone? The
Neewer Arm Stand is your best bet.

45. This accessory is foldable, adjustable
and convenient to carry. You can change
the height or angle to capture your best
voice. It can be mounted on the
announcers’ table with a Table mounting
clamp that is included with the product.

46. 9.
The
iPhone

48. The
iPhone
6
isn’t
just
bigger,
it
shoots
video
in
1080HD
-­‐
which
means
you
get
amazing
video
quality.

49. Some
of
the
most
popular
YouTube
marketing
videos
have
been
recorded
on
the
iPhone.

50. So
if
you
need
a
one-­‐in-­‐all
gadget
that’ll
help
you
communicate
while
enabling
you
to
create
cool
videos,
consider
getting
an
iPhone
6.

51. a.
Movo
PM10
Lapel
Mic
Using your iPhone to record your
videos? This is your ideal
microphone tool.

52. The Movo PM10 Deluxe Lavalier
is a condenser Microphone that
works with the iPhone, iPod
Touch, iPad, Windows and
Android smartphones.

54. b.
Ampridge
Shotgun
Mic
Your in-built iPhone mic might
not produce that ultimate voice
you’re cultivating for your next
video!

55. This accessory increases the
effective sensitivity you get
with the default iPhone mic
and extending your
recording range.

57. 10.
Canon
EOS
DSLRs

59. Canon’s
innovative
technology,
brilliant
design
and
world-­‐class
optics
can
help
you
create
studio-­‐quality
videos.

60. Whether
you’re
a
beginner
or
a
Pro
video
maker,
a
Canon
is
one
of
the
most
effective
video
marketing
tools!

61. a.
Stony-­‐Edge
Lapel
Mic
An incredible sound quality Mic that
works with all your camcorders and
HDSLR audio recording. It’s
portable and top quality!

63. 11.
Tripod

64. A
tripod
is
a
must-­‐have
tool
for
video
marketers.
Whether
you’re
using
a
tripod
for
your
mobile
phone
or
your
DSLR,
a
lightweight
and
compact
design
that
makes
it
possible
for
you
to
capture
steady
and
focused
footage.

66. 12.
Wistia

67. Wistia
provides
professional
video
hosting
with
analytics
and
powerful
video
marketing
tools.

68. Think
of
Wistia
as
a
smaller
YouTube
that’s
dedicated
specifically
for
business
use.

69. You
can
use
this
tool
to
generate
leads
get
intuitive
data
about
your
viewers.
Email
collectors,
call-­‐to-­‐actions,
viewing
trends
and
heatmaps
-­‐
you
have
all
the
tools
you
need
to
leverage
the
power
of
true
video
marketing.

71. 13.
Vimeo

72. If
you
didn’t
watch
videos
on
YouTube,
you
probably
watched
them
on
Vimeo.

73. Vimeo
is
a
super
high
quality
video
hosting
platform
that
allows
you
to
upload
content,
share
it
with
the
world,
and
connect
with
your
audience.

75. 14.
YouTube

76. YouTube
is
the
worlds
most
popular
video
search
engine
(and
it’s
the
#2
search
engine
in
the
world,
behind
Google).

77. Once
you’ve
made
that
perfect
video
that
you
know
will
appeal
to
your
audience,
YouTube
is
where
you
post
it.

78. You
can
cultivate
an
audience
in
the
millions,
and
make
a
serious
profit
on
YouTube.

80. 15.
YouTube
Analytics

81. YouTube
Analytics
is
an
incredible
video
marketing
tool
that
provides
a
wealth
of
data,
metrics
and
trends
on
how
your
content
is
doing
on
YouTube.

83. Leverage
these
video
marketing
tools
to
revamp
your
marketing
campaigns,
put
forward
your
best
content
and
make
sure
it’s
targeted
for
the
right
people.

84. This
ensures
your
business
gets
maximum
engagement
and
exposure
from
the
most
successful
type
of
advertising
–
video
marketing.

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