Presenter: Ross Mistry of Microsoft, author and former SQL Server MVP You can now upgrade initiatives across the application lifecycle — all with tools that make it fast and easy. Ross explains about new management capabilities such as Utility Control Point and Data-Tier Applications. This can help you proactively manage database environments efficiently at scale through centralized visibility into resource utilization and streamlined consolidation. You will learn how to: • Reduce Total Cost of Ownership within your SQL Server Infrastructure • Monitor your SQL Server instances • Identify Consolidation Opportunities • Deploy Data-Tier Applications Ross Mistry is an Enterprise SQL Server Architect with Microsoft. As a former SQL Server MVP, he is well known in the worldwide SQL Server community and frequently speaks at technology conferences and user groups around the world, such as PASS, SQL Connections, Europe PASS, and SQL BITS.

1. Ross Mistry
Enterprise Architect
Microsoft Technology Center – Silicon Valley
Microsoft Corporation

2. • Architect Focusing on the Enterprise
• Microsoft Technology Center – Silicon Valley
• Specialize in SQL Server
• Former SQL Server MVP
• Frequent Speaker at SQL Server Community Events such as
PASS, Connections, Europe PASS, SQL Server BITS and SQL
Server User Groups
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3. The MTCs marshal their premier resources into
unique offerings, each of which focuses on a different
aspect of your organization’s search for a solution.
Architecture Design Proof-of-Concept (POC)
Strategy Briefing (SB)
Session (ADS) Workshop
This one-day briefing starts by This custom session drills into In this multi-day, in-depth
your business objectives and aligns workshop, our architects work
examining your current IT
them with specific applications of closely with key members of your
environment and business objectives.
Microsoft software to help you not technical staff to transfer knowledge
In the Envisioning Center, you will
only meet your goals but capitalize and prove out custom solutions.
see Microsoft solutions in action,
on them. We will provide your Your development team will have a
personalized to address your needs.
development team with architectural private, fully loaded development
The day includes mutual discovery,
guidance, input about preferred suite that is preconfigured prior to
tailored product and technology
practices, and risk analysis. their arrival.
drill-downs, expert presentations,
and clear and actionable picture of
how the Microsoft platform and
partner technologies can help you
reach your business goals.

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CRM
ERP
Findings confirm challenges
Focus on tier 2-3 apps

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13. DATABASE
IT PROFESSIONAL
ADMINISTRATOR
End-to-End Service Management Data Platform Resource Optimization
Datacenter and cross-platform SQL Server RDBMS focused
Real-time monitoring of Central evaluation of utilization policies
distributed applications
APPs
SQL Server SQL Server Application and Multi-
OS Server Management
Hardware
Real-time, Planning + trend Analysis,
Breadth/Composable Depth/Domain specific

16. Management Studio

17. SQL Server Management Studio
SQL Server Management Studio 3
5
Handoff
to Dev
6
Make Changes,
Create policies
4
Reverse Visual Studio 2010
DBA Engineer DBA
DAC
DBA
Deploy /
Hand-off to DBA Upgrade DAC
Create
Control Control
Control
Point, Point
Point
Compile
Developer + Build
2 7
Enroll
Instances,
Register DACs .dacpac
Finance Finance
Managed Server Managed Server
Group Group

20. Try Application and Multi-Server Management!
Download the November CTP
http://www.microsoft.com/sqlserver/2008/en/us/R2Downloads.aspx
Learn More!
Visit the web page for access to resources
http://www.microsoft.com/sqlserver/2008/en/us/R2-multi-server.aspx
Get Technical!
Visit MSDN for detailed articles
http://msdn.microsoft.com/en-us/library/ee210579(SQL.105).aspx
Watch the Webcast!
http://msevents.microsoft.com/CUI/WebCastEventDetails.aspx?culture=en-
US&EventID=1032415782&CountryCode=US

21. www.sqlpass.org
www.sqlpass.org/PASSChapters
www.sqlpass.org/getchapterinfo
www.sqlpass.org/na2010
Follow / Join us online: Twitter @sqlpass #sqlpass, LinkedIn group, Facebook group

22. © 2009 Microsoft Corporation. All rights reserved. Microsoft, Windows, Windows Vista and other product names are or may be registered trademarks and/or trademarks in the U.S. and/or other countries.
The information herein is for informational purposes only and represents the current view of Microsoft Corporation as of the date of this presentation. Because Microsoft must respond to changing market
conditions, it should not be interpreted to be a commitment on the part of Microsoft, and Microsoft cannot guarantee the accuracy of any information provided after the date of this presentation.
MICROSOFT MAKES NO WARRANTIES, EXPRESS, IMPLIED OR STATUTORY, AS TO THE INFORMATION IN THIS PRESENTATION.