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NSNorth

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NSNorth

  1. 1. Artificial Selection of 
 Product Development Mark Pavlidis NSNorth 2015 2015-04-11
  2. 2. Motivation
  3. 3. Natural Selection
  4. 4. Natural Selection
  5. 5. Artificial Selection
  6. 6. How To Make Choices
  7. 7. – Linus Pauling, Chemist “The best way to have a good idea 
 is to have a lot of ideas.”
  8. 8. Brainstorming
  9. 9. Ideation without critical thinking is wasteful
  10. 10. – Socrates, Philosopher “I know that I know nothing”
  11. 11. Socratic Method
  12. 12. Everything is a Tradeoff
  13. 13. Stress Curve Performance Pressure Lazy Burnout Uncomfortable Fatigue
  14. 14. How do you boil the ocean?
  15. 15. Products are Puzzles
  16. 16. Perspective
  17. 17. Summary • Strategy is about choosing the best tradeoff • Question everything - from all perspectives • Survival is long term thinking and patience • Choose a slice - zoom in and focus execution
  18. 18. Artificial Selection of 
 Product Development Mark Pavlidis NSNorth 2015 2015-04-11

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