The presentation outlines the Four P\’s of building a successful interactive marketing or digital marketing team along with outlining the common failure points in each "P". Also included are questions you can ask yourself if you are having difficulty building a successful interactive marketing team.
Jen said can you talk for 60 minutes I said I can talk for 60 hours easier than 60 minutesBecause this is such a hot topic with a lot of failures and frustations for a lot of different stakeholders that if I cover everything I should I will probably at some point make everyone in here a little defensive. So, if we get to the end and I haven’t in made you uncomfortable please let me know I can try to offend you before you leave