Massimo Nicolini

Milan Area, Italy Italy

Marketing Strategy and Consumer Insight

Advertising / Marketing / PR

A genuine passion for brand strategy and consumer insight led me through my 15 years of career. My ambition is to transform human understanding and market knowledge into effective business strategies for my clients. I achieved a high level of expertise in developing brand and marketing strategies, cross cultural insight, brand development, innovation and communication. I had the opportunity to lead and work on both national and international projects and accounts with high levels of complexity for top tier international clients and brands. Today I’m focusing on digital as a new opportunity to tackle strategic challenges. I’m using online communities to involve and engage consumers into ...