Ce diaporama a bien été signalé.
Nous utilisons votre profil LinkedIn et vos données d’activité pour vous proposer des publicités personnalisées et pertinentes. Vous pouvez changer vos préférences de publicités à tout moment.
CHAT BOTS
Proposal & Services
Overview
“Over 2.5 billion people have at least one messaging
app installed. Within a couple of years that will reach
3.6 billion, ...
OVERVIEW
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
© ReignDesign, confidential & proprietary 4
WHAT IS A CHAT BOT?
Chatbots are lightweight apps
delivered via messaging
OVERV...
© ReignDesign, confidential & proprietary 5
OVERVIEW
PLATFORMS
WeChat SMS LINE Not permitted
• WhatsApp
• SnapChat
Telegram...
© ReignDesign, confidential & proprietary 6
OVERVIEW
WhatsApp
WeChat
Kik
LINE
Facebook Messenger
0 250 500 750 1000
ACTIVE ...
© ReignDesign, confidential & proprietary 7
OVERVIEW
STATS
9.5 billion photos sent through Facebook
Messenger monthly
40% o...
“Messaging is one of the few things that
people do more than social networking.”
Mark Zuckerburg
© ReignDesign, confidential & proprietary 9
OVERVIEW
ADVANTAGES
• Nothing to install
• No need to sign in
• Simple interact...
© ReignDesign, confidential & proprietary 10
OVERVIEW
DOESN'T REPLACE APPS
• Apps are better for more complex interactions
...
“Contextual communication is what will
make chatbots the revolutionary technology
everyone is promising."
Joe Toscano, Exp...
© ReignDesign, confidential & proprietary 12
OVERVIEW
ARTIFICIAL INTELLIGENCE (AI)
• Can be used to make smarter bots
• Can...
EXAMPLES
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
© ReignDesign, confidential & proprietary 14
EXAMPLES
CONFERENCES & EVENTS
• "Where is lunch?"
• "What is happening in room...
© ReignDesign, confidential & proprietary
OVERVIEW
15
BANKING
• "Stock quote for AAPL?"
• "Remind me if my balance is low"
...
© ReignDesign, confidential & proprietary 16
EXAMPLES
EDUCATION
• "When are school fees due?"
• "What homework was Johnny s...
© ReignDesign, confidential & proprietary 17
OVERVIEW
AUTOMOTIVE
• "When is next oil change due?"
• "How to set clock"?
• "...
© ReignDesign, confidential & proprietary 18
EXAMPLES
HOTELS
• "Need extra pillows"
• "do not disturb"
• "Wake up call at 0...
© ReignDesign, confidential & proprietary 19
OVERVIEW
INSURANCE
• "Start a claim"
• "What are terms for mobile phones?"
• "...
CASE STUDY
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
© ReignDesign, confidential & proprietary 21
CASE STUDY
THAILAND

MOBILE SUMMIT
© ReignDesign, confidential & proprietary 22
CASE STUDY
THAILAND MOBILE SUMMIT BOT
• Thailand Mobile Summit was a major con...
SECTION TITLE
SECTION TITLE
© ReignDesign, confidential & proprietary 25
CASE STUDY
FLEXIBILITY
• The start of the conference was
delayed 30 minutes, s...
© ReignDesign, confidential & proprietary 26
CASE STUDY
RESULTS
• 37% of conference attendees interacted
with the chat bot
...
PROCESS
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
© ReignDesign, confidential & proprietary 28
In this section, we’ll go into detail about the 5 types of services
that we ca...
© ReignDesign, confidential & proprietary 29
It’s essential for us to get together with you as one team, to understand your...
© ReignDesign, confidential & proprietary 30
This step focuses on the user experience. We identify the key flows and questio...
© ReignDesign, confidential & proprietary 31
Our development process is transparent, agile and iterative.
DEVELOPMENT. IT’S...
© ReignDesign, confidential & proprietary 32
You can directly chat with the in-
progress bot using the chat app on your
pho...
© ReignDesign, confidential & proprietary 33
ACCEPTANCE TESTING
We aim to delight our customers. Before going live, a
final ...
© ReignDesign, confidential & proprietary 34
DEPLOYMENT
We assist you in setting up and maintaining the production
environm...
© ReignDesign, confidential & proprietary 35
SUPPORT
SERVICES
To ensure YOU are supported:
• You're protected by our full 9...
PRACTICALITIES
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
© ReignDesign, confidential & proprietary 37
PRACTICALITIES
PRICE
PRICEDELIVERABLESTIME SIMPLE BOT COMPLEX BOT
3-6 WEEKS 6-...
OUR TEAM
OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
DEVELOPMENT TEAM
© ReignDesign, confidential & proprietary 40
DEVELOPMENT TEAM
TECHNICAL DIRECTOR
MATTHEW MAYER
Company Founder. With twelve...
© ReignDesign, confidential & proprietary 41
TECHNICAL ARCHITECT
JUAN MANUEL FLUXA
Company Founder. With extensive technica...
© ReignDesign, confidential & proprietary 42
DEVELOPMENT TEAM
SENIOR DEVELOPER
TUO HUANG
Was trained at Thoughtworks, devel...
© ReignDesign, confidential & proprietary 43
SENIOR DEVELOPER
FERNANDO MATA
Fernando graduated in B.S. Information and Comm...
DESIGN TEAM
© ReignDesign, confidential & proprietary 45
CREATIVE DIRECTOR
ANDREAS SUNDGREN
Nine years of experience in the graphic des...
© ReignDesign, confidential & proprietary 46
ASSOCIATE CREATIVE DIRECTOR
SHINAE KANG
Eight years of experience as a freelan...
© ReignDesign, confidential & proprietary 47
DESIGN TEAM
UX DESIGNER
JOSHUA BRADLEY
With 11 years of experience as lead des...
MANAGEMENT TEAM
© ReignDesign, confidential & proprietary 49
BUSINESS DEVELOPMENT MANAGER
JANNY WU
Driven business developer from Brazil, w...
© ReignDesign, confidential & proprietary 50
PROJECT MANAGER
CURTIS HAYES
Extensive experience as a software developer: two...
Thank You
© ReignDesign, confidential & proprietary 52
Questions?
Please contact Kinnari Krenn

kinnari@reigndesign.com

Skype: kinna...
Prochain SlideShare
Chargement dans…5
×

Chat Bots - ReignDesign

3 301 vues

Publié le

Visit www.reigndesign.com/chatbots for more details

Publié dans : Technologie
  • Soyez le premier à commenter

Chat Bots - ReignDesign

  1. 1. CHAT BOTS Proposal & Services Overview
  2. 2. “Over 2.5 billion people have at least one messaging app installed. Within a couple of years that will reach 3.6 billion, about half of humanity.” The Economist
  3. 3. OVERVIEW OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  4. 4. © ReignDesign, confidential & proprietary 4 WHAT IS A CHAT BOT? Chatbots are lightweight apps delivered via messaging OVERVIEW
  5. 5. © ReignDesign, confidential & proprietary 5 OVERVIEW PLATFORMS WeChat SMS LINE Not permitted • WhatsApp • SnapChat Telegram kik Facebook Messenger
  6. 6. © ReignDesign, confidential & proprietary 6 OVERVIEW WhatsApp WeChat Kik LINE Facebook Messenger 0 250 500 750 1000 ACTIVE USERS million million million million
  7. 7. © ReignDesign, confidential & proprietary 7 OVERVIEW STATS 9.5 billion photos sent through Facebook Messenger monthly 40% of US teensuse Kik daily 2.4 billion stickerssent daily on LINE 200 million WeChat users have linked a credit card to their account
  8. 8. “Messaging is one of the few things that people do more than social networking.” Mark Zuckerburg
  9. 9. © ReignDesign, confidential & proprietary 9 OVERVIEW ADVANTAGES • Nothing to install • No need to sign in • Simple interactions • Best for doing one thing well • Customer service • Make a booking • Have fun • Where timeliness is important • Bots can initiate conversation with you • Easy to make changes e.g. add new responses No need to sign in Nothing to install
  10. 10. © ReignDesign, confidential & proprietary 10 OVERVIEW DOESN'T REPLACE APPS • Apps are better for more complex interactions • Apps can show richer images, video, animations • Apps can be better branded • Apps have better access to hardware like location tracking, motion tracking (fitness), camera, Augmented Reality
  11. 11. “Contextual communication is what will make chatbots the revolutionary technology everyone is promising." Joe Toscano, Experience Designer
 —R/GA at Google
  12. 12. © ReignDesign, confidential & proprietary 12 OVERVIEW ARTIFICIAL INTELLIGENCE (AI) • Can be used to make smarter bots • Can be used to make general assistants like Siri (Apple), Cortana (Microsoft), Alexa (Amazon) which can respond to a wide variety of questions. • Bots can be trained to do tasks, e.g. identify faces in images • Can be expensive and technical challenges • Not all bots need AI, without AI you can still: • Send standard replies to questions • Guide the user through flows (booking, making requests) • Hook into external systems (reservations, customer service, APIs) • Bots can answer simple questions, with more complex queries being passed to a human
  13. 13. EXAMPLES OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  14. 14. © ReignDesign, confidential & proprietary 14 EXAMPLES CONFERENCES & EVENTS • "Where is lunch?" • "What is happening in room 307 now?" • "What are the veggie options for lunch?" • "When is John Chen speaking?" • "When is the Facebook panel?" • "What time is the first talk?" • "Show me a floor plan?" • "What booth is Appiflow in"? • "Who is the speaker now?" When is the next session starting in Hall 1? The next session is at 10:00 - Building Better Widgets by John Chen Here is a map of the venue Where is room 307? You asked me to remind you that the session “Widgets 2.0” is starting in 5 minutes in Hall 5 11:55
  15. 15. © ReignDesign, confidential & proprietary OVERVIEW 15 BANKING • "Stock quote for AAPL?" • "Remind me if my balance is low" • "What's my credit card balance?" • "What direct debits do i have?" • "Have I been paid this month?" • "List my account balances" • "When does my car insurance expire?" • "What's the hold time on the call centre?" • "Show me reports about China" • "What's the exchange rate to HKD?" • "I lost my security device" • "Change my password" when was last deposit? The balance in your account is now $49.32. I’ll remind you anytime it drops below $50. The last deposit in your current account was from ReignDesign for $560.30 yesterday. call me A customer service rep will call your mobile +86 186 7808 6432
  16. 16. © ReignDesign, confidential & proprietary 16 EXAMPLES EDUCATION • "When are school fees due?" • "What homework was Johnny set today?" • "Contact details for Ms Smith" • "What uniform should he wear for sports?" • "What school holidays are coming up?" • "Phone number for the office" • "Is the office open on weekends?" • "Do you have some extra worksheets for Johnny?" • "When is the Easter vacation?" • "Who is Johnny's history teacher?" When are school fees due? They’re due on Friday the 15th. The amount payable is 32,000 baht. We've let the school know that Johnny will not attend today, 31 October Johnny is sick today 07:53
  17. 17. © ReignDesign, confidential & proprietary 17 OVERVIEW AUTOMOTIVE • "When is next oil change due?" • "How to set clock"? • "Show me the manual for the radio" • "Did I lock the doors?" • "Phone number of nearest dealer" • "Need windscreen repair" • "Book a test drive of the new 911" Call 03:02 Your next oil change is due at 15,000 miles. Call your local dealer? how to set clock? Here's the section of the manual: MX4 Manual 
 To set the time on your MX4, tap the TIME button on the center
  18. 18. © ReignDesign, confidential & proprietary 18 EXAMPLES HOTELS • "Need extra pillows" • "do not disturb" • "Wake up call at 0730" • "What time is checkout?" • "Can i have late checkout?" • "what time is breakfast?" • "Whats the wifi password?" • "whats the list of channels for TV" • "phone number for the restaurant" • "nearest hair salon" • "bus timetable" • "How to get to airport?" what channel is CNN CNN is on Channel 32 No problem, we'll call you at 07:30 Set me a wakeup call for 07:30 Your do not disturb sign was on, so we didn't clean your room. Let us know if you need anything. 11:55
  19. 19. © ReignDesign, confidential & proprietary 19 OVERVIEW INSURANCE • "Start a claim" • "What are terms for mobile phones?" • "When is my renewal date?" • "What is my next premium?" • "How do I add an extra driver?" what is the premium? Your car insurance will renew on 7 November See our website for adding an additional driver can i add my husband as a driver Your premium is $120.43/month
  20. 20. CASE STUDY OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  21. 21. © ReignDesign, confidential & proprietary 21 CASE STUDY THAILAND
 MOBILE SUMMIT
  22. 22. © ReignDesign, confidential & proprietary 22 CASE STUDY THAILAND MOBILE SUMMIT BOT • Thailand Mobile Summit was a major conference for the South East Asia mobile industry held at the Royal Orchid Sheraton Hotel, Bangkok in November 2016. • Based on profiles of attendees, ReignDesign built LINE and Facebook Messenger bots • Attendees could interact with bots for live agenda information, as well as practical information like lunch break, maps, toilets, internet. • Cheaper and faster to build than an app - built within 2 weeks before event • Lower barrier to entry to install for attendees • Collected feedback from attendees to send to organisers
  23. 23. SECTION TITLE
  24. 24. SECTION TITLE
  25. 25. © ReignDesign, confidential & proprietary 25 CASE STUDY FLEXIBILITY • The start of the conference was delayed 30 minutes, session timings were updated on a Google Spreadsheet and the updated agenda was pushed out to all attendees • Observing the live logs, there were frequent questions about wifi, so additional response was added for the conference wifi password Responses were changed on-the-fly during event, for example:
  26. 26. © ReignDesign, confidential & proprietary 26 CASE STUDY RESULTS • 37% of conference attendees interacted with the chat bot • Average of 9.7 messages/person sent to the chat bot LINE 78% Facebook 22% • Usage by platform Most common words sent to bot
  27. 27. PROCESS OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  28. 28. © ReignDesign, confidential & proprietary 28 In this section, we’ll go into detail about the 5 types of services that we can provide for building chat bot experiences ANALYSIS BOT DESIGN DEVELOPMENT & TESTING DEPLOYMENT css Body {a main SUPPORT SERVICES
  29. 29. © ReignDesign, confidential & proprietary 29 It’s essential for us to get together with you as one team, to understand your concept and gain a solid understanding of your goals. We do our own research regarding your bot'ss features. ANALYSIS STAKEHOLDER INTERVIEWS COMPETITIVE ANALYSIS PLATFORM ANALYSIS MARKET RESEARCH SERVICES
  30. 30. © ReignDesign, confidential & proprietary 30 This step focuses on the user experience. We identify the key flows and questions/answers the bot needs to be able to handle. We prototype these interactions with real users. BOT DESIGN SERVICES ‘Hello’
  31. 31. © ReignDesign, confidential & proprietary 31 Our development process is transparent, agile and iterative. DEVELOPMENT. IT’S BETTER TOGETHER. TEST BETADEVELOP FEEDBACK BETTER RESULTSITERATION ITERATION SERVICES
  32. 32. © ReignDesign, confidential & proprietary 32 You can directly chat with the in- progress bot using the chat app on your phone. That way, you’ll be directly involved in the development process. CHAT LIVE WITH 
 BETA VERSIONS SERVICES
  33. 33. © ReignDesign, confidential & proprietary 33 ACCEPTANCE TESTING We aim to delight our customers. Before going live, a final round of acceptance testing ensures that the bot meets your business requirements. SERVICES
  34. 34. © ReignDesign, confidential & proprietary 34 DEPLOYMENT We assist you in setting up and maintaining the production environment for your bot. We set up accounts with all necessary platforms like WeChat, Line, Facebook. SERVICES
  35. 35. © ReignDesign, confidential & proprietary 35 SUPPORT SERVICES To ensure YOU are supported: • You're protected by our full 90 day warranty. We fix any technical issue that occurs during the warranty free of charge. • We provide a user instruction document including FAQ • We will set up a project on Basecamp particularly for SLA, so your staff can report bugs or issues easily. To ensure YOUR USERS are supported: • All chats are logged live • Any questions which the bot is unable to handle is analysed to see if we can improve the bot's responses • We always provide backup contact details for people who prefer to talk to a human.
  36. 36. PRACTICALITIES OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  37. 37. © ReignDesign, confidential & proprietary 37 PRACTICALITIES PRICE PRICEDELIVERABLESTIME SIMPLE BOT COMPLEX BOT 3-6 WEEKS 6-10 WEEKS 1. Answers questions 2. Integrates with existing systems 3. 1 or 2 platforms either AI component to understand complex questions, or more complex integrations with existing systems Up to 5 platforms $10,000 - $25,000 All prices quoted in USD $20,000 - $80,000 All prices quoted in USD
  38. 38. OUR TEAM OVERVIEW EXAMPLES CASE STUDY PROCESS PRACTICALITIES OUR TEAM
  39. 39. DEVELOPMENT TEAM
  40. 40. © ReignDesign, confidential & proprietary 40 DEVELOPMENT TEAM TECHNICAL DIRECTOR MATTHEW MAYER Company Founder. With twelve years of development experience across multiple projects, clients, cultures, and methodologies. Experience in managing a team of developers for large projects including finance apps for BNP Paribas, and apps for other blue- chip clients including Standard Chartered, Nike+, Porsche, and Weight Watchers. Masters in Mathematics
 University of Cambridge, UK
  41. 41. © ReignDesign, confidential & proprietary 41 TECHNICAL ARCHITECT JUAN MANUEL FLUXA Company Founder. With extensive technical experience architecting complex projects. Has excellent understanding of software architecture, OOP and common design patterns. Is proficient in a wide range of programming languages and technologies with particular focus on mobile applications. Has extensive experience in engineering mobile apps on iOS and Android since 2007. Bachelors in Industrial Engineering
 Universidad Diego Portales, Santiago, Chile DEVELOPMENT TEAM
  42. 42. © ReignDesign, confidential & proprietary 42 DEVELOPMENT TEAM SENIOR DEVELOPER TUO HUANG Was trained at Thoughtworks, developers of the agile methodology, and has extensive experience with iOS and Android mobile apps, web apps, agile development and test-driven development. Works closely with other team members to deliver fast and fluid app features. Bachelors in Software Engineering
 Xi’an Jiaotong University, China
  43. 43. © ReignDesign, confidential & proprietary 43 SENIOR DEVELOPER FERNANDO MATA Fernando graduated in B.S. Information and Communication Technologies with intensification on Mobile Development from the best private university of Mexico, Tecnológico de Monterrey. During the past years, Fernando has gained an extensive experience working as a Product Manager in a Software Development company in Chihuahua, Mexico, as well as a freelance Mobile Developer. BA in Information and Communication Technologies Engineering Instituto Tecnológico y de Estudios Superiores de Monterrey Chihuahua, Mexico DEVELOPMENT TEAM
  44. 44. DESIGN TEAM
  45. 45. © ReignDesign, confidential & proprietary 45 CREATIVE DIRECTOR ANDREAS SUNDGREN Nine years of experience in the graphic design and advertising industry working on a wide range of digital and above the line projects. Is a solution driven creative thinker with a solid understanding of both old and new media and a dedicated work ethic. Exceptionally detail oriented, organized, and readily adaptable to new concepts and situations. Degree in Digital Media
 Hyper Island, Karlskrona, Sweden DESIGN TEAM
  46. 46. © ReignDesign, confidential & proprietary 46 ASSOCIATE CREATIVE DIRECTOR SHINAE KANG Eight years of experience as a freelance illustrator and Graphic Designer, three of them in Mobile App design - mainly UI design and graphic work such as Illustration, brand Identity, character design and animation. Is excellent at drawing - both digitally and with pen and paper.  BA in Visual Communication Design
 Kookmin University, South Korea DESIGN TEAM
  47. 47. © ReignDesign, confidential & proprietary 47 DESIGN TEAM UX DESIGNER JOSHUA BRADLEY With 11 years of experience as lead designer and company director at consultancies with clients including global firms like Nokia and successful startups like Made.com. Has a range of user-centric expertise in fields including design, strategy, prototyping, front-end development, writing, typography. Believes that humane design is lasting, functional and ergonomic. BA English Literature King’s College London
  48. 48. MANAGEMENT TEAM
  49. 49. © ReignDesign, confidential & proprietary 49 BUSINESS DEVELOPMENT MANAGER JANNY WU Driven business developer from Brazil, with significant experience in finance and business. A great passion for exploring and understating the mobile app industry. Language proficiency in four languages and a multi cultural background in both the west and east, which enables a diverse and comprehensive approach with clients. Bachelors in Finance
 RenMin University of China, Beijing, China MANAGEMENT TEAM
  50. 50. © ReignDesign, confidential & proprietary 50 PROJECT MANAGER CURTIS HAYES Extensive experience as a software developer: two years as a developer assembler, five years as an APL, nine years as a PHP, four years as a Scrum Master and five years working with Java before becoming a full time Project Manager at ReignDesign. Is fluent in agile development methodologies and trained as an agile Scrum-master. Bachelors in Computer and Systems Engineering
 Rensselaer Polytechnic Institute, NYC, USA MANAGEMENT TEAM
  51. 51. Thank You
  52. 52. © ReignDesign, confidential & proprietary 52 Questions? Please contact Kinnari Krenn kinnari@reigndesign.com Skype: kinnari_22

×