There have been updates to Google+ Local how do they effect sign up. Local business marketing via Google + Local, a great way to get your business found.
3. Social media is a collection of tools that
give their users & a way to transmit, or
share information with a broad audience.
On the other hand, social
networking is an act of
engagement. Groups of people
with common interests interacting
23. What Are Consumers Looking For?
A survey was conducted by Search Engine Land consisting of 1,250 “local
consumers” (broad mix of ages, gender and location). Got 1,081 responses
63. Call your best customers and ask
Add the request to e-mail newsletters
Ask for a review during follow-up calls
E-mail a review request to happy customers
64.
65. Google + Local is dynamic and integrates across all
Google properties such as, search results, maps and
mobile.
Google + Page is like a Facebook Fan Page
but with all the social features of Google +.
66.
67.
68.
69. People search online in many ways
A presence in multiple places online will make it easier for
people to find your business
Research, specs, reviews and compare on line – buy off line
No one had any real idea of the marketing potentialNewspaper ads, Print - Yellow Pages, Loot, etc, Direct Mail Shots, TV advertising, Radio ads
In 1982 the concept of a world-wide network of interconnected TCP/IP networks, called the internet, was introduced.Companies paying huge sums for SEO trying to get to the top of the serch engines
Search engine No 1 source
Or just a sign in a desert?
When scanned, customer is taken to mobile version of Google + Local listing – chock full of your business’ info
Your real business name as you would list it in the phonebook
No virtual numbers. Can get away with a mobile if it is listed elsewhere
No 1 – Check Your main category activates the map
1. But in fact it is more about data, think of it as a project rather than a product.2. Hangouts, sharing to circles & video uplaods