Prep Day for WIMPgives, an annual charity hackathon put on by Web & Interactive Media Professionals in Sonoma County, California. We have teams of volunteers sign up to build websites for nonprofits for free in 1 day.

1. Welcome to WIMPgives!
gives.beawimp.org

2. Thanks to our Sponsors!

3. Our Nonprofits!
Foodies Project
La Raza Centro Legal
Migrant Education Advisor Program (MEAP)
Mission Atletica
Nuestra Voz Lideres del Valle de Sonoma
Slow Food Russian River
Wallace House

4. Team Burbank: Nuestra Voz Lideres del Valle de
Sonoma
• Greg Horton – Manager, Designer
• Patrick Flower – Developer
• Stormy Knight – Content, Marketer
• David Leake – Apprentice
Team Gravenstein: Wallace House
• Linton Hale – Manager, Developer
• Amy Woods – Designer
• Mark Buckley – Content
• Leeana Runningbear – Marketer
• Sarah Phelps – Apprentice
Team Covington: La Raza Centro Legal
• Dori Smith – Manager, Developer
• Nate Bauer – Designer
• Deborah Wiig – Content
• Tina Tedesco – Apprentice
Team Drake: Foodies Project
• Gabor Por – Manager,
Developer
• Danielle Foster – Designer
• Stacy Duval – Content
• David Hauser – Marketer
• Pamela Nelson – Apprentice
Team Muir: Migrant Education Advisor Program
(MEAP)
• Kathy Pine – Manager, Designer
• Jeremy Gould – Developer
• George Moskoff – Content, Marketer
• Albert Robledo - Apprentice
• Josh Inman – Apprentice
Team Pacheco: Mission Atletica
• Josh Margulis – Manager,
Devleloper
• Leo Baquero - Designer
• Lisa Stockwell – Content,
Marketer
• Jessica Lewis - Apprentice
Team Schultz: Slow Food Russian
River
• Doug May - Manager
• David Buchmueller – Designer
• Anselm McClain – Developer
• Nancy Hayssen – Content
• Darla Schoenrock – Apprentice

5. Things to Discuss & Review after presentations:
• Go over prep guide
• Get a firm understanding of needs and expectations from
both sides: ask lots and lots of questions!
• Preliminary review of goals, sitemap, content and calls to
action
• Assign homework! Nonprofits should have everything
prepared in time for build day!
ALL ASSETS & RESOURCES MUST BE SUBMITTED TO YOUR TEAM BY FRIDAY,
OCTOBER 31st BY 6PM
Send all assets to your project manager.
We recommend you set up a Dropbox Folder

6. How to Build a Website in 1 Day
It sounds crazy, but I promise, it’s possible!
Melissa Geissinger
President & COO of WIMP
melissa@beawimp.org

8. Plan
• Prepare your client
– Give them a step-by-step prep guide
– Give them access to your resources and tools
(Kuler, Google Fonts, Pinterest, Seamless
background links)

9. Content
• Have everything BEFORE the session
• Have all assets, copy and images prepared
before you begin the build, and make sure
your client knows what you need
• Be informed and educated on the industry so
you can make good suggestions for
organization of content

10. Design
• Know your tools
• Be confident and eliminate distractions
• Don’t over-design
• Coordinate with your developer to make sure
it’s the most effective design possible

11. Develop
• Pull from all your old code
• Use code already tested for browser compatibility,
minimize risk
• Use frameworks such as Bootstrap or Foundation to
make build go faster
• Use a CMS to make for easy maintenance
• Use tools for contact forms like Wufoo, Gravity Forms,
or Contact Form 7
• Consider making time for training your client on how to
use and update

12. Marketing & Content
• Make time for training on updates (technical
and best practices)
• Analytics for data tracking
• Social Media setup and maintenance
• Email marketing

13. In General
• Don’t give yourself more work than necessary
• Prioritize your to-do list based on importance
• Make a schedule for the day and stick to it
• Have your client at arm’s length during the
entire design & build process

15. Download the Takeaway Files
• WIMPgives Client Prep Guide
• Sample Work Schedule and Timeline
• 1 Day Web Designer eBook (PDF and MOBI)
• WIMPgives logo for your websites and sharing
http://wimpy.link/gives2014prep

16. John Kenyon
Nonprofit Technology Consultant
Online Presence Essentials for Nonprofits
What combination of strategies and tactics make for an effective nonprofit
website? What are some tips to help you maintain your online presence with
limited resources? This seminar will cover these important topics along with
generating content, engaging stakeholders and measuring success online to
help you make the most of your nonprofit’s new website.
www.johnkenyon.org